Industry Research Reports and Market Analysis at MindBranch.com

Total Messaging

Published By: Mobile Streams, Inc.
December 2001
R277-0029
Online Download   $495.00
PDF Format (Single User) via Email, Minimum 1 Business Day   $495.00
Description

The aim of the "Total Messaging" report is to increase understanding of various mobile messaging technologies. These technology areas include SMS (Short Message Service), EMS (Enhanced Messaging Service), MMS (Multimedia Messaging Service), UM (Unified Messaging) and WIM (Wireless Instant Messaging).

Education is the principle objective of this report and will be achieved by providing the first and only complete source for accurate and comprehensive information about the international messaging market.

Table of Contents

"Total Messaging" is divided into the following sections:

REPORT ORIENTATION

AIMS
AUTHOR
COMPANY

REPORT INTRODUCTION
EVOLUTION FROM TEXT TO MULTIMEDIA

SHORT MESSAGE SERVICE (SMS)

1. INTRODUCTION

2. SMS MESSAGING MILESTONES

3. CONSUMER APPLICATIONS USING SMS
SIMPLE PERSON TO PERSON MESSAGING
VOICE AND FAX MAIL NOTIFICATIONS
INTERNET EMAIL ALERTS
RINGTONES
CHAT
INFORMATION SERVICES

4. CORPORATE APPLICATIONS USING SMS
CORPORATE EMAIL
AFFINITY PROGRAMS
CUSTOMER SERVICE
VEHICLE POSITIONING
JOB DISPATCH
REMOTE POINT OF SALE
OVER THE AIR
REMOTE MONITORING

5. EXAMPLES OF SMS TECHNOLOGY VENDORS

6. SMS STATISTICS
SMS STATISTICS SUMMARY

7. SMS SUMMARY

ENHANCED MESSAGING SERVICE (EMS)

1. SMART MESSAGING
BACKGROUND
OPERATOR LOGOS
PICTURE MESSAGES
CALLER GROUP GRAPHICS
STATIC SCREENSAVERS
RINGTONES
FORMAT LIMITATIONS
SUMMARY AND RECOMMENDATIONS

2. ENHANCED MESSAGING SERVICE (EMS)

3. TIMESCALES FOR EMS

4. EMS BACKGROUND
INCEPTION BY ERICSSON
RELEASE 99
RELEASE 4
RELEASE 5
CDMA ADOPTS EMS AS STANDARD

5. FEATURES AND FUNCTIONALITY
TEXT FORMATTING
PICTURES
ANIMATIONS
SOUNDS
VCARD AND VCALENDAR

6. COMPARISON BETWEEN NOKIA SMART MESSAGING AND EMS

7. THE CASE FOR EMS

8. M-SERVICES
DESCRIPTION
OUR ANALYSIS
SUMMARY

9. QUALCOMM BREW

10. EXAMPLES OF EMS CONTENT CREATERS

11. SUMMARY

MULTIMEDIA MESSAGING SERVICE (MMS)

1. COMPARISON BETWEEN SMS AND MMS
MEDIA SUPPORTED
DELIVERY MECHANISM
PROTOCOLS
CONFIGURATION
PLATFORMS
APPLICATIONS
USER BEHAVIOR
SUMMARY

2. TIMESCALES

3. MILESTONES

4. TECHNICAL FEATURES

5. ARCHITECTURE ELEMENTS

6. COMPARISON OF MMS PLATFORM VENDORS

7. MMS applications
Mobile Entertainment
Person to Person
Still Images
Screensavers
Wallpaper
Screen Personalization
Autographs
Presentations
Business Cards
Card Trading
Letters
Photos
Postcards
Pictures
Adult Entertainment
Advertising and Marketing
Games
Cartoons
Greeting Cards

8. MMS PHONES
ERICSSON T68
Nokia 7650

9. EXAMPLES OF MMS VENDORS

10. MMS STATISTICS
GLOBAL MMS MARKET FORECASTS 2002-2008

UNIFIED MESSAGING

1. WHAT IS UNIFIED MESSAGING?
2. UM SERVICE ACCESS
TUI (Telephone User Interface)
GUI (Graphical User Interface)
Message Filtering functionality
Intuitive to use
Extended Features
Contacts Access:
Schedule:
SMS Response:
SMS to Voice:
UM Message Retrieval
Email
Voicemail
Facsimile

3. UM BENEFITS
Time Saving/ productivity increase
Time Saved – Efficiency Gained

4. UM PATFORM FEATURES
Scalability
Interoperability
Future Proof
Easy Maintenance
The UM service types
Service provider UM Vs. Onsite
SERVICE PROVIDER
ON SITE
Summary

5. UM TECHNOLOGY DEVELOPMENTS
VOIP
SIP
RICH CALL
VOICE XML
MMS

6. UM MARKET OPPORTUNITY
Customers for UM:
The Mass Market
MEDIA COMPLEXITY
USER INTERFACE MENU COMPLEXITY
A Possible Solution
Customers for UM:
Large Corporate Organizations
Why don’t large companies want UM?
Objections to adopting the system.
A Possible Solution
Customers for UM:
SOHO (Small Office Home Office) SME (Small/Medium Enterprise)

7. RECOMMENDATIONS AND STRATEGIES FOR THE UM MARKET

8. EXAMPLES OF UM VENDORS
9. REPORT SUMMARY

WIRELESS INSTANT MESSAGING

1. WHAT IS INSTANT MESSAGING?

2. WIM INTRODUCTION
MARKET OPPORTUNITY
WIM MARKET – THE PLAYERS
The Mobile Operator Perspective:
The IM Service Provider Perspective:
The WIM vendor suppliers:

3. TECHNOLOGY ISSUES TO BE ADDRESSED
SMS VS WAP APPROACH
SMS Based Approach:
WAP Based Approach:
Network Architecture:
Deployment Issue:

4. STANDARDS BODIES
WIRELESS VILLAGE
PAM FORUM
IETF (THE INTERNET ENGINEERING TASK FORCE): IMPP DIVISION
Background:
Goals:

5. WIM ADVANTAGES
CLIENT DEVICE AND USER AVAILABILITY
LOCATION
CLIENT DEVICE CAPABILITIES
SEARCHABLE PERSONAL STATUSES SUCH AS MOOD

6. WIM OBSTACLES
SECURITY
TEXT ENTRY METHODS
FREE VS CHARGED MODELS
INTEROPERABILITY
SMS QOS

7. EXAMPLES OF WIM VENDORS

8. REPORT SUMMARY
Regional Disparities

MESSAGING STATISTICS

TOTAL MESSAGING REPORT SUMMARY

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