Taiwan Consumer Electronics Report Q3 2009
Published By: Business Monitor International
June 2009
R302-6667
Online Download $495.00
Description

Taiwan’s domestic consumer electronics devices market, defined as including computing devices, mobilehandsets, and video, audio and gaming products, was estimated to be worth around US$8.6bn in 2008.Market revenues are expected to increase to nearly US$10.0bn by 2013, at a CAGR of 3%, slower than inthe preceding five years. Some product groups are approaching saturation, but there will be a number ofgrowth areas including 3G phones, smartphones, netbooks, Blu-Ray DVD players and high-endnotebooks.
Computers
Computers accounted for around 51% ofTaiwanese consumer electronics spending in2008. BMI forecasts Taiwanese computerhardware sales of US$4.5bn in 2009, upslightly from the previous year. With PCpenetration above 70%, CAGR for the2008-2013 period will be around 2%, butthere will be growth areas in multimedia andentertainment notebooks and netbooks.
AV
AV devices accounted for around 34% ofTaiwanese consumer electronics spending in2008. Taiwan’s domestic video, audio andgaming device market was estimated atUS$2.9 bn. The market is expected to growat a CAGR of 5% between 2008-2013, to avalue of US$3.8bn in that year. Portableaudio devices such as MP3/MP4 playersaccount will continue to sell well, whilefast-growing video applications includeLCD TV sets and Blu-Ray DVD players.
Mobile Handsets
Taiwan mobile handset sales accounted foraround 15% of Taiwanese consumerelectronics spending in 2008. Total handsetsales are expected to grow at a CAGR ofabout 1% to 7.3mn units in 2013, with themarket driven mainly by replacements aspenetration is already above 100%. Thefastest sales growth will be of 3G handsetunits.
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Table of Contents
- BMI Consumer Electronics Forecast Summary
- SWOT Analysis
- Taiwan Consumer Electronics Market SWOT
- Taiwan Electronics Industry SWOT
- Taiwan Political SWOT
- Taiwan Economic SWOT
- Taiwan Business Environment SWOT
- Consumer Electronics Market
- Computers
- Table: Computers: Demand
- AV
- Table: AV: Demand
- Mobile Handsets
- Table: Mobile Handsets: Demand
- Consumer Electronics Industry
- Table: IT Industry Overview
- Table: Computers: Production
- AV
- Table: AV: Production
- Mobile Handsets
- Table: Mobile Handsets: Production
- Auto
- Table: Auto
- Table: Semiconductor Production, 2006-2013
- Taiwan IC Manufacturing: October 2008-January 2009 (US$ mn)
- Industry Forecast Scenario
- Table: Consumer Electronics Demand, 2006-2013
- Industry Developments
- Government Authority
- Macroeconomic Forecast
- Table: Taiwan - Economic Activity
- Competitive Landscape
- Notebook shipments Q108
- March Sales of Taiwan’s major PC Makers:
- Domestic Company Profiles
- Taiwan Semiconductor Manufacturing Company (TSMC)
- BMI Forecast Modelling
- How We Generate Our Industry Forecasts
- Consumer Electronics & Electronics Industry
- Sources
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