A Strategic Assessment of San Marino, 2000 edition
Published By: Icon Group International, Inc.
April 2000
R307-16663
Online Download $352.00 Global Site License $528.00
Description

San Marino has recently come to the attention to global strategic planners. This report puts these executives on the fast track. Ten chapters provide: an overview of how to strategically access this important market, a discussion on economic fundamentals, marketing & distribution options, export and direct investment options, and full risk assessments (political, cultural, legal, human resources). Ample statistical benchmarks and comparative graphs are given.
Excerpt: The primary audience for this report is managers involved with the highest levels of the strategic planning process, and consultants who help their clients with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application, but also from its alternative perspective on strategic planning in San Marino.
This report helps executives evaluate strategic investment and entry alternatives in San Marino. In order to evaluate San Marino, Icon Group International, Inc. draws on a methodology developed by Professor Philip Parker at INSEAD in Fontainebleau, France. The methodology decomposes a country's strategic potential along two key dimensions: (1) latent demand, and (2) accessibility. A country may have very high latent demand, yet have low accessibility, making it a less attractive market than many smaller potential countries having higher levels of accessibility.
This report provides a strategic profile of San Marino along these lines. Throughout the discussion, literally hundreds of statistics on San Marino are benchmarked against regional and global averages. The reader can thus quickly understand where San Marino fits into the regional and global perspective. The report first investigates the economic fundamentals affecting San Marino. These fundamentals are the source for San Marino's latent demand. Then, the subsequent chapters detail San Marino's accessibility. This evaluation covers a number of entry alternatives, including export strategies, and local direct investment strategies. If a firm decides to have a local presence in San Marino, this requires a strategic understanding of local business conditions. The conditions investigated in this report include local marketing (advertising, distribution, pricing issues) and entry strategies (opening an office, joint venturing, etc.), as well as human resources management (labor laws, costs, regulations). Because local presence can increase exposure, the report next assesses a number of factors affecting business risks in San Marino (again, benchmarked against regional and global averages). These include: political risks, legal risks, cultural/demographic risks. Risks can only be evaluated within a historical context; history, alas, often repeats itself. The final chapters summarize San Marino's economic, political and social history. In doing so, the reader has a full appreciation of history's role in shaping San Marino's current potential.
Publisher Comments: Icon publications provide timely and reliable market information as a complement to strategic planning processes. For a price well below the cost of a round-trip business-class ticket, the executive has access to the basic factors driving strategic planning. As such, Icon reports are a 'one-stop' shop by giving coverage on economic and political issues, as well as analyzing human resources, entry strategies and legal risks. With offices in Europe, Africa and the United States, Icon Group International has a number of specialty research groups. This report was published by the San Marino Research Group.
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Table of Contents
1 INTRODUCTION & METHODOLOGY
1.1 What does this report cover?
1.2 Evaluating San Marino
1.3 Latent Demand and Accessibility in San Marino
2 ECONOMICS IN SAN MARINO
3 TRADE ACCESSIBILITY IN SAN MARINO
4 INVESTMENT ACCESSIBILITY IN SAN MARINO
4.1 Infrastructure
4.2 Natural Resources
4.3 Industry
5 COMMUNICATIONS ACCESSIBILITY IN SAN MARINO
6 HUMAN RESOURCE ASSESSMENT IN SAN MARINO
6.1 Executive Summary
6.2 Human Resources in San Marino
6.2.1 Unionization in San Marino
6.2.2 Collective Bargaining in San Marino
6.2.3 Workweek and Minimum Wages in San Marino
6.2.4 Forced Labor in San Marino
6.2.5 Working Ages and Child Labor in San Marino
7 POLITICAL RISK ASSESSMENT IN SAN MARINO
7.1 Executive Summary: Government
7.2 Executive Summary: Military Organization
7.3 Democracy in San Marino
7.4 Political Issues in San Marino
8 LEGAL RISK ASSESSMENT IN SAN MARINO
8.1 Executive Summary
8.2 Legal Issues in San Marino
8.2.1 Privacy, Search and Seizure
8.2.2 Trial Justice in San Marino
8.2.3 Excessive Punishment in San Marino
9 CULTURAL AND DEMOGRAPHIC RISKS IN SAN MARINO
9.1 Cultural Issues in San Marino
9.1.1 Racial, Ethnic and Discrimination Issues in San Marino
9.1.2 Women's Rights and Gender Issues in San Marino
9.1.3 Religion in San Marino
9.1.4 Fundamental Human Rights in San Marino
10 HISTORICAL BACKGROUND
10.1 Social History
10.2 Government
10.2.1 Key Government Players
10.3 Political and Governmental History
10.4 Economic History
10.5 Historic International Relations
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