Product Type: Market Research Report
Published by: Frost & Sullivan
Published: July 2000
Product Code: R1-3967Description Until recently, wireless LAN technology has been used only in certain vertical markets. Currently, higher performance products and lower prices are igniting the industry, attracting new vendors. These vendors are adding credibility to the market and increasing customer confidence in this emerging technology. This Frost & Sullivan report analyzes the drivers and restraints in the European wireless LAN market by dividing it into four sections: frequency hopping (FH), direct sequence (DS), infrared and 5 GHZ wireless LAN. It gives the knowledge needed to develop a strategic plan of action.
Well-known companies from the network equipment, telecom and computer sectors are joining this market, giving it instant credibility with their solid reputations. Along with that, these companies have brought with them increased competition. "The competitive landscape is changing rapidly," states the author of this report. "With the market shifting focus from vertical solutions to horizontal distribution models, the vendors are racing for market position." However, companies currently within the wireless LAN market that focus on vertical markets, such as retail and distribution, are also seeing success. But as rivalry intensifies, market participants need to prepare for resulting price wars. "With competition increasing, vendors must prepare for significant price falls. They must also push to differentiate commodity products," states the author of this report.
With the release of 11 Mbps products, DS has become the technology of choice for most wireless LAN customers. "DS technology is and will continue to dominate this market," says the author of this report. Voice capability and voice over IP will also become increasingly important, enabling a whole new application for the technology. This report can be the perfect resource for companies that want to take advantage of key market opportunities. It is a must-have for market participants who want to put their companies over the top. Table of Contents
- Introducing the Market Engineering Consulting Report
- The Market Engineering System
- Market Engineering Report Elements
- Strategic Benefits of Market Engineering for Readers of This Report
- Top Ten Benefits of a Market Engineering Consulting Report
- A Word of Caution
- Executive Summary
- Introduction to Wireless Local Area Networks
- Summary of Major Findings
- Industry Challenges and Research Methodology
- Identification of Challenges Facing the Wireless LAN Market
- Time Frame Analysis of Industry Challenges
- Frost & Sullivan's 12-Step Market Engineering Research Methodology
- Market Engineering Forecasting Methodology
- Glossary of Terms
- Market Engineering Research for the Total European Wireless LAN Market
- Strategic Analysis and Forecasts of the Total Market
- Strategic Analysis and Forecasts of the German Market
- Strategic Analysis and Forecasts of the French Market
- Strategic Analysis and Forecasts of the United Kingdom Market
- Strategic Analysis and Forecasts of the Italian Market
- Strategic Analysis and Forecasts of the Scandinavian Market
- Strategic Analysis and Forecasts of the Benelux Market
- Strategic Analysis and Forecasts of the Iberian Market
- Market Engineering Research for the Frequency Hopping Wireless LAN Market
- Strategic Analysis and Forecasts of the Total Market
- Strategic Analysis and Forecasts of the Indoor FH Wireless LAN Market
- Strategic Analysis and Forecasts of the Outdoor FH Wireless LAN Market
- Market Engineering Research for the Direct Sequence Wireless LAN Market
- Strategic Analysis and Forecasts of the Total Market
- Strategic Analysis and Forecasts of the Indoor DS Wireless LAN Market
- Strategic Analysis and Forecasts of the Outdoor DS Wireless LAN Market
- Market Engineering Research for the Infrared Wireless LAN Market
- Strategic Analysis and Forecasts of the Total Market
- Market Engineering Research for the 5 GHz Wireless LAN Market
- Strategic Analysis and Forecasts of the Total Market
- Market Engineering Strategy
- What Is Market Engineering Strategy?
- How to Improve the Market Engineering Strategy Development Process
- Market Engineering Strategic Recommendations
- Market Engineering Planningin the Wireless LAN Industry
- Integrating Market Engineering into the Business Planning Process
- Using Market Engineering Planning to Support the Business Planning Process
- Implementation of Market Engineering
- Introduction and Summary
- How to Implement Market Engineering in a Company
- How to Make the Most of This Market Engineering Report
- Market Engineering Monitoring of the Wireless LAN Industry
- The Purpose of Market Engineering Monitoring
- How to Design a Successful Monitoring Programme
- Top Ten Critical Elements of a Market Engineering Programme in the wireless LAN industry
- Frost & Sullivan's Strategic Recommendations for Further Research
- Database of Key Industry Participants
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