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All Data Warehouses Are Not Created Equal: Survey-Based Segmentation of the Market by Data Warehouse Size and Number of Data Sources

Product Type: Market Research Report
Published by: IDC
Published: January 2004
Product Code: R104-14295
Description
This IDC study is based on DM Review's Annual Readership Survey and presents segmentation information for the data warehousing (DW) market by warehouse size and complexity. All indications in the DW market point to continued growth as data volumes and the numbers of end users accessing data from DWs increase. Both trends are based on an increased awareness of the benefits of business analytics. However, not all DWs are created equal. "By identifying four distinct market segments based on data warehouse size and complexity, this study presents both software and services vendors with characteristics of these data warehousing groups and provides guidance for capitalizing on opportunities provided by them." ? Dan Vesset, research manager, Analytics and Data Warehousing
Table of Contents


Table of Contents


IDC Opinion


In This Study


Methodology


Situation Overview


Market Definitions


Definition of the Data Warehousing Groups


Figure: Data Warehousing Population Sample Size by Group


Characteristics of the Data Warehousing Groups


Company Size


Figure: Data Warehousing Group Segmentation by Company Revenue


Figure: Data Warehousing/Business Intelligence Adoption Stage by Company Revenue


Industry


Figure: Data Warehousing Group Segmentation by Industry


Data Warehouse Growth Rates


Figure: Data Warehouse Group Segmentation by Growth Expectations for Next Three Years


Operating System


Figure: Data Warehousing Group Segmentation by Operating System


Satisfaction Level with Data Warehousing Project


Figure: Data Warehousing Group Segmentation by Project Level of Satisfaction


Figure: Data Warehousing Users with Access to BI/DW System by Number of Sources


Software Vendors


Figure: Data Warehousing Group Segmentation by Software Vendor


Figure: Primary Segment Focus of Software Vendors by Data Warehousing Group


Large Data Warehouses (LDW)


Vendor Presence in Large Data Warehouse Segment


Figure: Large Data Warehouse Market Segmentation by Vendor


Future Outlook


Essential Guidance


Learn More


Related Research


Synopsis




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