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Business Selection Criteria for Mobile Computing EnvironmentsProduct Type: Market Research ReportPublished by: IDC Published: June 2004 Product Code: R104-15780 Description
This IDC study examines the buying behaviour, purchase criteria, vendor preference and forecast spend for notebook PCs, tablet PCs, and smart handheld devices in Australian organizations with more than 250 employees. With the post Y2K refresh effectively ending in 2004 for the Australian market vendors and their channel partners must develop targeted strategies on a vertical and state-by-state basis. This study gives guidance on how end users forecast the market and provides strategies on a per vendor basis to gain share in the appropriate market segments. The results of this study are analyzed by vertical industry, by employee size, and by state. Michael Sager, Market Analyst for PC Hardware, IDC Australia stated, "While there is notable growth in the notebook market in Australia certain vendors in the marketplace are poised to gain more than the competition based on end user feedback. Those vendors best able to address the issues and guidance given from customers from this study will be more successful over the coming twelve months." Table of Contents Table of Contents IDC Opinion In This Study Introduction Methodology Situation Overview Historical Notebook PC Performance in Australia Figure: Australian Commercial and Consumer Notebook Unit Shipments by Quarter, 2001 - 2003 Historical Smart Handheld Device (SHD) Performance in Australia Figure: Australian Commercial and Consumer Smart Handheld Device (SHD) Unit Shipments by Quarter, 2001 - 2003 Historical Tablet PC Performance in Australia Figure: Australian Commercial and Consumer Tablet PC Unit Shipments by Quarter, 2002 - 2003 Notebook PC Spend Segmentation Table: Australian Enterprise Spending on Notebook PCs (A$ Thousands) Sources and Methods of Acquisition Table: Australian Preferred Source for Notebook PC Acquisition by State Table: Australian Notebook PC Method of Acquisition Vendor Share of Notebook Installed Base Table: Current Notebook PC Manufacturer by Vertical Industry Vendor Share of Smart Handheld Device Installed Base Figure: Current Smart Handheld Device Vendor Future Outlook PC Replacement Cycles Figure: Australia PC Replacement Frequencies Planned Spending on Mobile Devices Figure: Australian Planned Spending on Mobile Devices for Next 12 Months Planned Notebook PC Purchase Segmentation Table: Australian Planned Notebook PC Purchases Over the Next 12 Months Factors for Notebook PC Upgrade by Vertical Industry Table: Australian Factors for Notebook PC Upgrade by Vertical Industry Factors for Notebook Purchase Decisions by Employee Size Table: Australian Notebook PC Factors for Purchase Decisions by Employee Size Planned Spending on Notebook PCs by Vertical Industry Table: Australian Enterprise Notebook PC Planned Vendor Preference by Vertical Industry Vendor Preference for SHD Purchases Figure: Australian Enterprise SHD Planned Vendor Preference Essential Guidance IDC Analysis Learn More Related Research Synopsis |
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