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SQL Wizard: Developing Variety to Capture New Markets

Product Type: Market Research Report
Published by: IDC
Published: August 2004
Product Code: R104-16839
Description

This IDC study is part of IDC Asia/Pacific's exclusive research that looks at major software channel partners operating in the Asia/Pacific region. Through exclusive interviews and existing information base, IDC software analysts aim to cover the following areas: brief company overview, product and services offerings, focus areas and strategies, revenue performance, customers and partnering highlights, and strengths and challenges in the marketplace.

"SQL has shown tremendous growth revenue over the years; in terms of product and service offerings, it has gone beyond its role as a channel partner of Oracle. Now, it has its in-house products which seems to show promising potential in the current market," says Ramil Mabeza, market analyst, IDC Philippines.

Table of Contents
Table of Contents
IDC Opinion
In This Study
Methodology
Situation Overview
Brief Company Overview
Product/Service Offerings
Target Markets and Focus Areas
Strategies and Business Model
Marketing 4Ps Analysis
Product
Place
Type of Distribution Model
Promotion
Price
Major Customer Highlights
Partnerships and Alliances
Revenue Performance
Table: SQL Wizard's Total Company Revenue Performance in Asia/Pacific (Excluding Japan), 2002 and 1H03
Table: SQL Wizard's Software Revenue by Vendor, 2002 and 1H03 (%)
Table: SQL Wizard's Industry Market % Revenue Segmentation in Asia/Pacific (Excluding Japan), 2002 and 1H03
Customer Size Segmentation
Table: SQL Wizard's Customer Size Market % Revenue Segmentation in Asia/Pacific (Excluding Japan), 2002 and 1H03
Table: SQL Wizard's O/S Platform % Segmentation in Asia/Pacific (Excluding Japan)
Future Outlook
Essential Guidance
IDC Overall Assessment
Learn More
Related Research
Synopsis
Ordering and More Information
Price and Delivery Options


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