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North America CRM Applications Forecast, 2002-2007: Opportunities for Vertical MarketsProduct Type: Market Research ReportPublished by: IDC Published: January 2004 Product Code: R104-22467 Description This IDC study presents CRM applications revenue for North America by vertical
market. This data is based on IDC's Software Research Group's (SRG's) Software
Market Forecaster database, containing worldwide license and maintenance
revenue by vendor. Demand-side data vertical market segmentation was used
generate the vertical market representation.
Mary Wardley, vice president, CRM Applications Research, said, "CRM
applications continue to play an active role in helping organizations to
achieve efficiencies. Opportunities for growth exist through continued
expansion into specific vertical markets, but those markets and their
requirements must be understood to prevent over- or underspending in
development.'"
Table of Contents Table of Contents IDC Opinion In This Study Methodology Definitions Customer Relationship Management Applications Vertical Market Segmentation Table: Vertical Segmentation Mapping Situation Overview Addressing Vertical Markets Figure: Attributes Rated as Extremely Important and Important in CRM Applications Future Outlook Forecast and Assumptions Table: North America CRM Applications Revenue by Vertical Market, 2001-2007 ($M) Figure: North America CRM Applications Revenue by Vertical Market, 2001?2007 Table: Key Forecast Assumptions for the North America CRM Applications Market, 2003-2007 Figure: North America CRM Applications Revenue Share by Vertical Market, 2002 Figure: North America CRM Applications Revenue Share by Vertical Market, 2007 Essential Guidance Learn More Related Research Synopsis |
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