Australia Small and Medium-Sized Communications Market, 2006: Industry Report

Australia Small and Medium-Sized Communications Market, 2006

Product Type: Market Research Report
Published by: IDC
Published: July 2006
Product Code: R104-26939

Description

This IDC study examines the spending patterns of Australia small and medium-sized businesses (SMBs) both at present and in the next 12 months. Mobile phone usage and telephone services are the two main areas this study focuses on, with results coming from IDC's annual survey of Australia SMBs.

"The Australia telecommunications SMB market reached a high level of maturity in terms of 'traditional' telephone products such as private automatic branch exchanges (PABXs) as well as mobile phones. Vendors in the telecom market in Australia will need to be very creative with their product offerings in order to attract new business in the SMB space. The rollout of new, high-speed services such as 3G and asymmetric digital subscriber line (ADSL) 2 will facilitate the design of new products targeting SMBs," says Jean Marc Annonier, research manager, SMB Research, IDC Australia.

Table of Contents

Table of Contents
IDC Opinion
In This Study
Methodology
Data Collection
Data Analysis
Market Sizes
Situation Overview
Table: Australia Small and Medium-Sized Business Communication Adoption by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Future Communication Adoption by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Telecommunications Spending in the Past 12 Months by Company Size and Vertical (%)
Table: Information Sources on New Telephone Services by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Businesses' Most Preferred Phone Purchasing Channels by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Businesses' Most Preferred Channels for Making Future Telephone System Purchases by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Businesses' Phone/Private Automatic Branch Exchange Purchasing Plans by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business VoIP Adoption as a Lower-Cost Alternative to Making Voice Calls by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Internet Telephony Use by Company Size or Vertical (%)
Table: Australia Small and Medium-Sized Business Mobile Adoption by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Mobile Phone Purchasing Decision Making by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Mobile Service Spending by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Mobile Purchasing Channels by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Most Likely Mobile Purchasing Channels for Future Use by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Mobile Phone Purchasing Plans by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Landline-Mobile Substitutions by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Asymmetric DSL Broadband Usage by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Asymmetric DSL 2/2+ Broadband Usage by Company Size and Vertical (%)
Table: Australia Small and Medium-Sized Business Wireless Broadband Usage by Company Size and Vertical (%)
Future Outlook
Table: Australia Small and Medium-Sized Business Telecommunications Fixed-Line Market by Company Size, 2005-2010 (A$M)
Table: Australia Small and Medium-Sized Business Telecommunications Wireless Market by Company Size, 2005-2010 (A$M)
Essential Guidance
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Synopsis

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