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Lessons from Abroad: Chinese and Canadian Wireless Market ComparisonProduct Type: Market Research ReportPublished by: IDC Published: October 2006 Product Code: R104-28190 Description
This IDC study provides insights about the Canadian and Chinese wireless industries. Although China's wireless penetration is lower than Canada's, its massive market and strong wireless usage in major tier 1 cities such as Beijing, Shanghai, and Guangzhou still provide meaningful insights to Canadian wireless players. China Mobile and China Unicom, the two largest players in the Chinese wireless market, have demonstrated innovation and strong growth through the development of segment-focused brands, enhanced data and personalization services, and robust urban networks. "Canadian wireless carriers and handset vendors can learn from experiences in China, not just through the transfer of business practices but also from the knowledge and behavior carried into to Canada by Chinese immigrants," says Steve Yang, associate analyst, Communications Research, IDC Canada. Taking those learnings from abroad will help the Canadian sector create valuable services designed for Chinese new Canadians, and for the wireless market as a whole. Table of Contents
Table of ContentsIDC Opinion In This Study Methodology Situation Overview Chinese and Canadian Wireless Industry Overview Chinese Wireless Market Overview Figure: China Wireless Subscribers and Growth Rate, June 2005 to June 2006 Figure: China Wireless Postpaid and Prepaid Subscriber Share, 2005 Canadian Wireless Market Overview Figure: Canadian Wireless Postpaid and Prepaid Subscriber Share, 2005 Figure: Canada Immigration Share by Top Source Country, 2005 Chinese Wireless Operator Profiles China Mobile Operator Background Technology Road Map Key Performances Indicators Table: China Mobile Key Performance Indicators, 2005 Wireless Brands and Services China Unicom Operator Background Technology Road Map Key Performances Table: China Unicom Key Performance Indicators, 2005 Figure: China Unicom Wireless Value-Added Service Revenue Share, 2005 Wireless Brands and Services Chinese Handset Market Overview A Crowded Market Figure: China Handset Vendor Market Share by Volume, 2005 Handset Distribution Channels in China Handset Replacement Handset Design Chinese Wireless Market Characteristics Figure: China Wireless Value Network Wireless Data Services in China China Mobile's Content Creation and Distribution Figure: China Wireless Content Delivery Map The Monternet Plan Content Service Revenue Sharing Figure: China Wireless Content Revenue-Sharing Model Chinese Wireless Users' Behaviors Figure: Chinese Users' Reasons For Smartphone Ownership Chinese Wireless Carriers' Marketing and Branding Practices In Comparison: Canada's Wireless Market at a Glance Figure: Minutes of Use per Month by Select Wireless Carriers, China and North America, 2005?2006 Figure: Nonvoice Services Revenue Share by Select Wireless Carriers, China and North America, 2005?2006 Future Outlook Essential Guidance Actions to Consider Learn More Related Research IDC Documents Related Web Sites and Annual Reports Definitions Synopsis |
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