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Applications Adoption in Western European Vertical Markets: An End-User Perspective, 2006

Product Type: Market Research Report
Published by: IDC
Published: December 2006
Product Code: R104-29052
Description

This study draws on the results of IDC's European Vertical Markets Survey, carried out in July 2006, in the top 5 Western European countries (France, Germany, Italy, Spain, and the U.K.), among 1,950 companies with more than 20 employees.

The survey investigates vertical market IT spending directions, solution priorities, investment plans, adoption of new technologies, as well as mobility, outsourcing, the role of IT within the organization, and customer satisfaction with IT suppliers.

The focus of this study is on adoption and plans for investment in ERP, CRM, and industry-specific solutions, as well as channel selection, by vertical market.

Results are given for total Western Europe for the following vertical markets: financial services; discrete manufacturing; process manufacturing; telecommunications, transport, and utilities; retail and wholesale; government; healthcare and education; and business services.

"Vendors need to continue monitoring the industries in which they have traditionally been stronger, adapting their offering to their customers' changing needs, and seizing any new opportunities for upgrades. At the same time, it is vital for their longer-term growth to identify the sectors where penetration is still low, but companies' needs are evolving fast," said Serena Da Rold, program manager, IDC European Vertical Views.

Table of Contents

Table of Contents

IDC Opinion

In This Study

Methodology

Conceptual Framework

Sample Design

Sampling Unit: IDC's Economic Entity

Sample Quotas

Table: Vertical Market Quotas

Table: Company Size Quotas

Sample Frame and Sampling Method

Table: Number of Completes by Country

Respondents

Interviews

Questionnaires

Interview Schedule

Confidence Intervals

Weighting

Analysis of the Data

Definitions

Vertical Markets

Solution Areas

Survey Respondent Profile

Table: Western Europe, Survey Respondent Profiles by Functional Area and Vertical Market (% of Companies)

Table: Western Europe, Survey Respondent Profiles by Job Title and Vertical Market (% of Companies)

Table: Western Europe, Survey Respondent Profiles by Location and Vertical Market (% of Companies)

Situation Overview

Adoption by Vertical Market

Table: Western Europe, IT Solutions Adoption by Vertical Market (% of Respondents)

Future Outlook

Investment Priorities by Vertical Market

Figure: Western Europe, Solution Priorities by Vertical Market

Figure: Western Europe, Main Areas of Organization's IT Focus Over the Next 12 Months; % of Respondents

2006/07 Investment Plans by Vertical Market

ERP: Still High on Agenda for Manufacturing and Retail

Table: Western Europe, ERP Solutions - Plans for Investment by Vertical Market, Next 12 Months (% of Respondents)

Figure: Western Europe, Plans for ERP Solutions Over the Next 12 Months (% of Respondents)

Figure: Western Europe, Plans for New ERP Solutions for Replacement or First-Time Adoption Over the Next 12 Months (% of Respondents)

Table: Western Europe, SaaS to Replace or Supplement ERP Solutions, by Vertical Market (% of Companies with Solution)

CRM: More Opportunities With Early Adopters, and Laggards Are Catching Up

Table: Western Europe, CRM Solutions - Plans for Investment by Vertical Market, Next 12 Months (% of Respondents)

Figure: Western Europe, Plans for CRM Solutions Over the Next 12 Months (% of Respondents)

Figure: Western Europe, Plans for New CRM Solutions for Replacement or First-Time Adoption Over the Next 12 Months (% of Respondents)

Table: Western Europe, SaaS to Replace or Supplement CRM Solutions, by Vertical Market (% of Companies with Solution)

Industry-Specific Solutions: A High Growth Market

Table: Western Europe, Industry-Specific Solutions - Plans for Investment by Vertical Market, Next 12 Months (% of Respondents)

Figure: Western Europe, Plans for Industry-Specific Solutions Over the Next 12 Months (% of Respondents)

Figure: Western Europe, Plans for New Industry-Specific Solutions for Replacement or First-Time Adoption Over the Next 12 Months (% of Respondents)

Table: Western Europe, SaaS to Replace or Supplement Industry-Specific Solutions, by Vertical Market (% of Companies with Solution)

Channel Selection by Vertical Market

Table: Western Europe, 2006 Expected Software Spending Breakdown by Source and Vertical Market (% of Total Software Spending)

Essential Guidance

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Synopsis

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