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2007 U.S. Consumer Multiplay Bundled Services AnalysisProduct Type: Market Research ReportPublished by: IDC Published: April 2007 Product Code: R104-29919 Description This document is about 2007 U.S. Consumer Multiplay Bundled Services AnalysisTable of Contents Table of Contents IDC Opinion In This Study Methodology Situation Overview Bundled Service Adoption Figure: Households Subscribing to a Bundle, 2006 Table: Services That Are Part of a Bundle (% of Respondents) Table: Services That Are Most Important and That Consumers Want Included in Bundled Service Offering (% of Respondents) Bundled Services Competition Bundle Stickiness Figure: Consumers Planning to Churn Off a Bundle in the Next Year Table: Average Monthly Payment for Bundled Services Service Provider Preference Figure: Type of Company from Which Consumers Prefer to Purchase Bundles Bundled Service Footprint Willingness to Supplant Competitors' Core Services Wireless and the Bundle Table: Wireless Survey Respondents' Bundled Service Adoption (% of Respondents) Future Outlook Essential Guidance Learn More Related Research Synopsis |
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