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Customer Requirements: How Can You Really Seal the Deal?

Product Type: Market Research Report
Published by: IDC
Published: August 2007
Product Code: R104-31246
Description
This document is about Customer Requirements: How Can You Really Seal the Deal?
Table of Contents

Table of Contents

IDC Opinion

In This Study

Methodology

Situation Overview

Vendor Shortcomings

Lack of Industry-Specific Knowledge Frustrates End Users

Poor Sales and Marketing Strategies

Figure: Top Mistakes Businesses Find IT Vendors Make

Figure: Vertical Strategy Challenges: Sales Challenges

Figure: Vertical Strategy Challenges: Marketing Challenges

Slow Getting Started

Figure: Areas in Which Businesses Find IT Vendors Deficient

Future Outlook

Figure: Vertical Strategy Challenges: Partnering Challenges

Figure: Mediums Used to Learn About IT Vendors' Capabilities

Essential Guidance

Learn More

Related Research

Synopsis

Ordering and More Information
Price and Delivery Options



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