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HP Commits $300 Million to New Print 2.0 Marketing Campaign: Western European MFP Update 17, 2007

Product Type: Market Research Report
Published by: IDC
Published: September 2007
Product Code: R104-31681
Description
This document is about HP Commits $300 Million to New Print 2.0 Marketing Campaign: Western European MFP Update 17, 2007
Table of Contents

Table of Contents

In This Update

HP Announces $300 Million Marketing Campaign as Part of Print 2.0 Strategy

Print 2.0 Marketing Campaign ? "What Do You Have to Say?"

Next-Generation Digital Printing Platform

Enabling Web Printing

Leveraging the Web as a Publishing Platform

Lexmark Announces New Range of Wireless Inkjet MFPs

Pricing and Availability

Xerox Develops New Resource for Commercial Printers

Pricing and Availability

Dell Announces 2Q Financial Results

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