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The Four Imperatives for CRM in Malaysian Banking

Product Type: Market Research Report
Published by: IDC
Published: November 2007
Product Code: R104-32135
Description
This document is about The Four Imperatives for CRM in Malaysian Banking
Table of Contents

Table of Contents

Financial Insights Opinion

In This Report

The Malaysia CRM Roundtable

Table: Top Banks in Malaysia

Situation Overview

Identifying the Business Objective to Help Define CRM Technology Requirements

Moving Beyond Legacy Infrastructure

Effectively Using CRM at the Front Lines

Effectively Managing Customer Information

Future Outlook

Essential Guidance

Actions for Financial Institutions

Actions for Vendors

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Related Research

Synopsis

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