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Australia Printing and Imaging Opportunities in Large Businesses

Product Type: Market Research Report
Published by: IDC
Published: January 2008
Product Code: R104-32446
Description

This IDC study analyses the impact of the changing dynamics in the large business IT spending on the corresponding opportunities available to printing and imaging vendors. The study takes a simultaneous close look at the evolving printing and imaging needs, usage patterns, and buying behaviour of large businesses in Australia. Insights into both demand- and supply-side dynamics are brought together, as the research combines inputs from an up-close study of large businesses with IDC's ongoing research on printing and imaging, and IT spending in order to provide a forward-looking and actionable analysis for hardcopy peripheral vendors.

Rishi Ghai, senior analyst and team leader for Hardcopy Peripheral research, IDC Australia and New Zealand (ANZ), says, "Large businesses have been at the heart of IT spending in Australia, as well as globally for a fairly significant length of time. However, despite the progressive shifts in spending patterns that are characteristic of a maturing market, not all segments of the IT industry benefit from the current trend in the large business IT spending ? a fact that IT hardware vendors especially, would attest to."

Table of Contents

Table of Contents

IDC Opinion

In This Study

Methodology

Situation Overview

Large Businesses in Australia: The Direction and Magnitude of IT Spending

Figure: Large Business IT Spending Direction and Magnitude

Australia's Position in the Asia/Pacific Large Business IT Spending

Figure: Australia and Asia/Pacific Large Business IT Spending, 2006

What Constitutes Australia's Large Business Segment?

Figure: Composition of Large Business by Vertical Segment

Overall Large Business IT Spending Capacity

Table: Large Business IT Spending Bands

Large Business Spending on Printing and Imaging: Current Magnitude and Future Expectation

What Is Australia Large Business Printing and Imaging Share of IT Spending?

Table: Large Business Printing and Imaging Share of IT Spending

How Big Are Australia Large Business Printing and Imaging Fleets?

Table: Large Business Printing and Imaging Fleet Size

How Do Large Businesses Expect Their Printing and Imaging Spending to Change over the Next 12 Months?

Figure: Large Business Planned Spending on Printing and Imaging

Large Business Decision Criteria: Which Priorities Rate the Highest?

Figure: Large Business Printing and Imaging Decision Criteria

Large Business Understanding of Printing and Imaging Usage Patterns and Operational Costs

How Well Do Large Businesses Understand Their Printing and Imaging Usage Patterns?

Figure: Large Business Understanding of Printing and Imaging Usage Patterns

How Well Do Large Businesses Understand Their Operational Costs Related to Printing and Imaging?

Figure: Large Business Understanding of Printing and Imaging Operational Costs

Large Business Printing and Imaging Habits and Device Preferences: Facts and Figures

What Is Large Business Average Monthly Page Volume?

How Much of Large Businesses' Hardcopy Output Is in Colour?

Is Large Businesses' A3 Output Significantly High?

What is Large Businesses' Component of Duplex Output?

How Many of Large Businesses' Documents Are Copied (As Opposed to Printed)?

Figure: Large Business Printing and Imaging Habits

Large Business Printing and Imaging Device Preferences

Laser Versus Inkjet Devices

Colour Versus Monochrome Devices

Single-Function Versus Multifunction Devices

Copier- Versus Printer-Based Devices

Figure: Large Business Printing and Imaging Device Preferences

Large Business Printing and Imaging Hardware Refresh Cycles

Figure: Large Business Printing and Imaging Hardware Refresh Cycles

Large Business Printing and Imaging Infrastructure: Modes and Sources of Acquisition

What Is Large Businesses' Most Common Mode of Acquiring Printing and Imaging Hardware?

Figure: Large Business Preferred Mode of Acquiring Printing and Imaging Hardware

Where Do Large Businesses Source Their Printing and Imaging Hardware?

Figure: Large Business Preferred Sources of Acquiring Printing and Imaging Hardware

Large Business Vendor Preference: Top 3 Favourites

Figure: Large Business Vendor Preference: Top 3 Favourites

Large Business Adoption of Printing and Imaging Services

How Strong Is the Adoption of Managed Print Services Amongst Large Businesses in Australia?

Figure: Large Business Management of Printing and Imaging Infrastructure

Large Business IT Purchasing Decision Makers: Who to Target?

Figure: Large Business IT Purchasing Decision Makers

Future Outlook

How Much Will Large Businesses Spend on Printing and Imaging Hardware over the Next Five Years?

Table: Australia Large Business Printing and Imaging Spending Forecast, 2006-2011 (A$M)

Forecast and Assumptions

Table: Key Forecast Assumptions for the Australia Large Business Printing and Imaging Spending, 2007-2011

Essential Guidance

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Related Research

Synopsis

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