Asia/Pacific (Excluding Japan) Enterprise Mobility Prosumers' Survey, 2007:

Asia/Pacific (Excluding Japan) Enterprise Mobility Prosumers' Survey, 2007: Embracing Enterprise Mobility to Deliver Results

Product Type: Market Research Report
Published by: IDC
Published: January 2008
Product Code: R104-32601

Description

This IDC study is based on IDC's Asia/Pacific (excluding Japan) Enterprise Mobility Prosumers' Survey, 2007. The survey was conducted online (Web-based) among prosumers in six countries ? Australia, Hong Kong, India, Korea, the People's Republic of China, and Thailand. The objective of the survey was to understand the enterprise mobility adoption trends among prosumers in the region.

"The top driver for prosumers to use mobile business applications in Asia/Pacific is the need to rapidly respond to customer needs. Prosumers tend to use the applications on a voluntary basis and therefore, they use the applications to be more proactive in responding to customers or managing their own tasks," says Shalini Verma, research manager, Asia/Pacific Communications Research, IDC Asia/Pacific.

Table of Contents

Table of Contents

IDC Opinion

In This Study

Methodology

Overview

Table: Mobility Profile of Sample

Fieldwork

Survey Instrument

Sample

Table: Age Distribution in the Sample

Table: Gender Mix in the Sample

Table: Industry Verticals Distribution in the Sample

Table: Five Main Industries

Confidence Level and Internal

Executive Summary

Situation Overview

Entitlement Policies

Table: Asia/Pacific (Excluding Japan) Prosumers' Entitlement Policies by Countries

Table: Asia/Pacific (Excluding Japan) Prosumers' Entitlement Policies by Level of Mobility

Table: Asia/Pacific (Excluding Japan) Prosumers' Entitlement Policies by Industry Verticals

Prosumers' Business ARPU

Table: Asia/Pacific (Excluding Japan) Prosumers' Business ARPU by Countries

Table: Asia/Pacific (Excluding Japan) Prosumers' Business ARPU by Industry Verticals

Mobile Business Application Usage

Table: Asia/Pacific (Excluding Japan) Prosumers' Mobile Business Applications Adoption by Countries

Table: Asia/Pacific (Excluding Japan) Prosumers' Mobile Business Applications Usage Preference by Countries

Table: Asia/Pacific (Excluding Japan) Prosumers' Mobile Business Applications Adoption by Level of Mobility

Table: Asia/Pacific (Excluding Japan) Prosumers' Mobile Business Applications Adoption by Industry Verticals

Table: Asia/Pacific (Excluding Japan) Prosumers' Mobile Business Applications Usage Preference by Industry Verticals

Mobile Business Application Usage Rationale

Table: Asia/Pacific (Excluding Japan) Prosumers' Top 3 Reasons for Using Mobile Business Applications by Countries

Table: Asia/Pacific (Excluding Japan) Prosumers' Top 3 Reasons for Using Mobile Business Applications by Industry Verticals

Mobile Business Application Usage Limitations

Table: Asia/Pacific (Excluding Japan) Prosumers' Top 3 Limitations in Using Mobile Business Applications by Countries

Prosumers' Access Network Usage

Table: Asia/Pacific (Excluding Japan) Prosumers' Access Network Usage for Mobile Business Applications by Countries

Locations for Mobile Business Applications Usage

Table: Location for Mobile Business Applications Usage by Prosumers by Countries

Table: Location for Mobile Business Applications Usage by Prosumers by Industry Verticals

Future Outlook

Essential Guidance

Learn More

Related Research

Definition

Prosumers

Synopsis

Ordering and More Information

Price and Delivery Options

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