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Worldwide and U.S. Consumer 2008 Top 10 PredictionsProduct Type: Market Research ReportPublished by: IDC Published: February 2008 Product Code: R104-32848 Description
This IDC study presents IDC's consumer prognostications and major themes for the year ahead and analyzes various major segments of the consumer market, including music, games, video, broadband, Internet, and navigation. "The consumer market continues to drive technology and business model innovation. Despite economic concerns, we portend that the global consumer market is as critical as ever in driving overall IT investment and the convergence of technology, consumer electronics, media, and telecom industries," said Danielle Levitas, vice president of Consumer, Broadband and Digital Media. Table of Contents
Table of ContentsPredictions In This Study Situation Overview Future Outlook Prediction #1: Subscribers Will Need Speed and Broadband Will Need 10Mbps Prediction #2: AT&T Will Acquire DISH Networks Prediction #3: The HD Battle Will Hit Home for Content and Pay TV Service Providers Prediction #4: PC-Free Will Be the Way to Be Prediction #5: Crosspollination Will Occur Between Mobile and Wireline Internet, Services, and Devices The Mobile Internet Melding of Online and Mobile Media Services Prediction #6: Labels Will Drive New Momentum in Digital Music Distribution Prediction #7: Behavioral Targeting Will Take Advertising from Being a Nuisance to Being Useful ? If Publishers Tread Carefully Prediction #8: Portable Navigation Will Continue to Expand Prediction #9: Game Publishers Must Evolve or Die in 2008 Predictions #10: Google and Apple Will Still Be Too Hot to Stop Essential Guidance Learn More Related Research Synopsis |
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