Industry Research Reports and Market Analysis at MindBranch.com
  

Canadian ICT 2008 Top 10 Predictions

Product Type: Market Research Report
Published by: IDC
Published: February 2008
Product Code: R104-33015
Description

This IDC study presents our top 10 predictions for the Canadian information communications and technology (ICT) market in 2008. The predictions draw upon existing IDC research from both demand- and supply-side analysis. These predictions are based on input from IDC analysts both in Canada and around the world. Our predictions focus on 2008 but often have a longer-term impact. These predictions were originally presented in a Webcast on January 17th, 2008 (see IDC Canada Predictions 2008, IDC #CA7ICTE8, January 2008, for the replay). This document provides additional detail around these predictions, the results of our live poll questions, and the answers to other questions posed during the Web conference.

"The continuing evolution of the ICT market is a constant; the ability to recognize those changes early enough to make the right investments decisions is a critical skill. This applies both to providers and to buyers. Those organizations that take a lead at understanding new approaches to computing will have a head start in either implementing new technologies in their organizations or positioning it in the marketplace," says Vito Mabrucco, senior vice president, worldwide consulting and managing director, IDC Canada.

Table of Contents
Table of Contents

Predictions

In This Study

The Predictions Process

Situation Overview

2007 Prediction Scorecard

Figure: 2007 Flashback: How Did We Do in 2007?

Opportunities Abound: Canadian ICT Market Growth Will Double GDP Growth

ICT Infrastructure Renewal Will Be a High Area of Focus and Investment

Technology as a Service Will Be More Pervasive

Google and Other Search Engines will Disrupt Existing Competitive Markets

Governments Will Move Toward More Businesslike Decision-Making Processes

The Canadian Wireless Market Will Hit the Next Level of Competitiveness

Communications and Technology Will Increasingly Converge the Consumer and Professional Markets

The Battle for the Consumer Market Will Intensify

Globalization 2.0 ? Globalization Will Extend Beyond the BRIC Countries

ICT for Business Advantage Will Be the Key to Success in the New Competitive Reality

Future Outlook

Prediction #1: Canadian ICT Spending Will Be Moderated by the Strong Canadian Dollar

Figure: Canadian Economic Outlook, 2006?2008

The Canadian ICT Industry Is Cautious

Figure: Canadian ICT Market Segmentation, 2008

Prediction #2: Web 2.0 Will Become a Key Component of ICT Business Solutions

Web 2.0 Poll

Figure: Impact of Web 2.0

Prediction #3: The Canadian Security Market Is Strong But Will Remain Fragmented

Figure: Most Important Factors When Investing in IT Security

Prediction #4: Technology Will Take a Turn Towards an Environmental Focus

Environmental IT Poll

Figure: Organizational Changes to Improve Greenness

Figure: Reasons for Investing in Green IT

Prediction #5: Customer Segments Will Look for Efficiency

Government Organizations Will Increase IT Investment Value

Financial Services Firms Focus on the Client

Healthcare Increasingly Uses and Acknowledges the Importance of IT

Figure: Top Business Priorities in Healthcare

There Is Evolution in the SMB and Partnering Space

Prediction #6: VoIP Will Graduate into Unified Communications

Figure: Canadian VoIP and Unified Communications Adoption, 2007

Prediction #7: SmartSourcing Will Drive Growth and Reshape the Services Industry

Figure: SmartSourcing: Services Mashups, Pre-2000 Through Post-2012

Prediction #8: Payments Will Begin to Go Mobile, But Financial Services Firms and Telecom Companies Will Battle for the Mobile Customer

Figure: Mobile Payments Ecosystem

Prediction #9: In the Enterprise, Consumer Technology Will Make an Impact

Prediction #10: Mobile Advertising and Search Are Already in Sight

Figure: Timeline of Factors Influencing Mobile Advertising, 2005?2012

Essential Guidance

Learn More

Related Research

Synopsis

Ordering and More Information
Price and Delivery Options



MindBranch has been the leading provider of industry and investment research from more than 550 independent research firms since 1992. With over 90,000 market research reports, MindBranch is your trusted source of competitive business intelligence.