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Australia Business Demographic Structure and Performance Indicators, 2008Product Type: Market Research ReportPublished by: IDC Published: May 2008 Product Code: R104-33920 Description
This IDC study presents business demographics (employees, number of entities), performance indicators (revenue, profit), and total information and communication technology (ICT) spending per business size, vertical industry, and state. IDC estimates that in February 2008 there were 842,194 businesses in Australia employing 10.626 million persons. Small and medium-sized businesses (SMBs), defined by IDC as employing less than 500 staff, represented 99.8% of businesses and 58% of employees nationwide. "In such a fragmented space, segmentation strategies are a critical factor of success, and ICT vendors need to define precisely their target markets in terms of business size, vertical industry, and regional segmentation. Vendors should use the data presented in this IDC study to validate their approach of the SMB market," says Jean-Marc Annonier, research manager, IT Spending, IDC Australia. Table of Contents
Table of ContentsIDC Opinion In This Study Methodology Figure: Overview of Australian Bureau of Statistics Sources, 2008 Situation Overview Presentation of the Business Sector in Australia Figure: Distribution of Businesses in Australia, 2008 Table: Australia Businesses by Employee Size and Vertical Industry, 2008 Figure: Weight of Small and Medium-Sized Businesses in the Economy, 2008 Business Demographics by Business Size Table: Australia Business Demographics and Economic Indicators by Employee Size, 2008 Figure: Distribution of ICT Spending per Business Size, 2008 Business Demographics by Vertical Industry Table: Australia Business Demographics and Economic Indicators by Vertical Industry, 2008 Business Demographics by State Table: Australia Business Demographics and Economic Indicators by State, 2008 Figure: Australia Business Regional Distribution Detailed Business Demographics by Vertical Industry Resources Industries Table: Australia Business Demographics and Economic Indicators in Resources Industries, 2008 Manufacturing Table: Australia Business Demographics and Economic Indicators in Manufacturing, 2008 Construction Table: Australia Business Demographics and Economic Indicators in Construction, 2008 Transportation Table: Australia Business Demographics and Economic Indicators in Transportation, 2008 Telecommunication and Media Table: Australia Business Demographics and Economic Indicators in Telecommunications and Media, 2008 Utilities Table: Australia Business Demographics and Economic Indicators in Utilities, 2008 Retail and Wholesale Table: Australia Business Demographics and Economic Indicators in Retail and Wholesale, 2008 Banking, Finance, and Insurance Table: Australia Business Demographics and Economic Indicators in Banking, Finance, and Insurance, 2008 Business Services Table: Australia Business Demographics and Economic Indicators in Business Services, 2008 Education Table: Australia Business Demographics and Economic Indicators in Education, 2008 Health Table: Australia Business Demographics and Economic Indicators in Health, 2008 Future Outlook Essential Guidance Learn More Related Research Synopsis |
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