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U.S. New Media Quarterly Wrap-Up and Market Shares 1Q08: Internet Advertising Not Affected by Economic Woes

Product Type: Market Research Report
Published by: IDC
Published: June 2008
Product Code: R104-33974
Description

This IDC update reports the total volume and the growth rate of U.S. Internet advertising spending for 1Q08, the quarterly domestic ad sales, growth rates, and market shares for the top U.S. new media companies and the major events affecting their business.

Table of Contents
Table of Contents

In This Update

Methodology

IDC Opinion

Current Industry Dynamics

Figure: U.S. Internet Advertising Revenue, 1Q05?1Q08

Figure: U.S. Internet Advertising Year-over-Year Revenue Growth, 1Q06?1Q08

Figure: U.S. Internet Advertising Net Revenue Growth by Select Company, 1Q06?1Q08

Figure: Fox Interactive Media's U.S. Internet Advertising Net Revenue Growth, 3Q06?1Q08

Figure: IAC's U.S. Internet Advertising Net Revenue Growth, 3Q06?1Q08

Figure: U.S. Internet Advertising Net Revenue Share by Select Company, 1Q05?1Q08

Figure: U.S. Internet Advertising Gross and Net Revenue Share by Select Company, 1Q08

Vendor Profiles

Google

Yahoo!

eBay

Microsoft Online Services Business

AOL

Fox Interactive Media

IAC

Future Outlook

Essential Guidance

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