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Western European Retail/Wholesale IS Operating Budget Dynamics, Channel Selection, and Customer Satisfaction: IDC 2006 Survey

Product Type: Market Research Report
Published by: IDC
Published: December 2006
Product Code: R104-36049
Description

"Positive developments in Western European retail revenues, profits, and inventory levels had an impact on both retail CEO and CIO mindsets toward investing more on IT as a fundamental enabler of profitable growth. Overall, retail buyer sentiment is on the rise across Western Europe. However, it is also important to note differences on a country and retail sub-segment level in the way retail companies will be allocating higher or lower shares of their IS budgets to different IT areas. Indirect sales channels dynamics are expected to shift to interesting evolutionary paths, while our survey results provide clear indication to IT vendors about the key selection criteria and most critical areas to improve," said Ivano Ortis, program manager, retail, CPG, transportation, IDC Manufacturing Insights.

Table of Contents
Table of Contents

Manufacturing Insights Opinion

In This Study

Methodology

Conceptual Framework

Sample Design

Sampling Unit: IDC's Economic Entity

Sample Quotas

Table: Vertical Market Quotas

Table: Company Size Quotas

Sample Frame and Sampling Method

Table: Number of Completes by Country

Respondents

Interviews

Questionnaires

Interview Schedule

Confidence Intervals

Weighting

Analysis of the Data

Definitions

Retail/Wholesale Industry

Survey Respondent Profiles

Table: IDC's Vertical Market Survey, 2006, Respondent Company Distribution by Country, Western Europe (% of Companies)

Figure: Western Europe Retail/Wholesale, Survey Respondent Profile by Company Size (% of Companies)

Table: Western Europe, Retail/Wholesale, Survey Respondent Profile by Functional Area and Country (% of Companies)

Table: Western Europe, Retail/Wholesale, Survey Respondent Profile by Job Title and Country (% of Companies by Country)

Table: Western Europe, Retail/Wholesale, Survey Respondent Profile by Location and Country (% of Companies)

Executive Summary

Situation Overview

2005 IS Operating Budget

Figure: Western Europe, Retail/Wholesale, 2005 Distribution of IS Operating Budgets between Internal and External Spending by Country and Sub-Segments (%)

Table: Western Europe, Retail/Wholesale, 2005 Distribution of IS Operating Budgets between Internal and External Spending by Country and Sub-Segments

Table: Western Europe, Retail/Wholesale, 2005 Distribution of IS Operating Budget Among Spending Areas by Country (% of IS Operating Budget)

Table: Western Europe, Retail/Wholesale, % of IS Operating Budget Devoted to Web-Enablement Initiatives in 2005 by Country

2005 Primary IT Supplier

Figure: Western Europe, Retail/Wholesale, Most Important Reasons for Choosing Company's Primary IT Supplier (% of Companies)

Figure: Western Europe, Retail/Wholesale, Rating of Primary IT Supplier's Performance (1 = Poor, 5 = Excellent)

Figure: Western Europe, Retail/Wholesale, Primary Supplier of IT Products and Services (% of Companies)

Future Outlook

IS Operating Budget Expected Short-Term Dynamics

Table: Western Europe, Retail/Wholesale, Outlook on Business Prospects for the Next Six Months (% of Companies)

Figure: Western Europe, Retail/Wholesale, Expected Change in IS Operating Budget in the Short Term by Country (% of Companies)

Table: Western Europe, Retail/Wholesale, Expected Change in IS Operating Budget in the Short Term by Country (% of Companies)

Figure: Western Europe, Retail/Wholesale, Expected Short-Term Change in the Share of External Spending by Country (% of Companies)

Table: Western Europe, Retail/Wholesale, Expected Short-Term Change in the Share of External Spending by Country (% of Companies)

Table: Western Europe, Retail/Wholesale, Expected Short-Term Change in IS Operating Budget by Spending Area and Country (% of Companies)

Table: Western Europe, Retail/Wholesale, % of IS Operating Budget Devoted to Web-Enablement Initiatives in the Short Term by Country

Short-Term Primary Source of IT Products and Services: Retail/Wholesale Market, Channel Selection Analysis

Retail/Wholesale's IT Budget Breakdown by IT Sources

Figure: Western Europe, Retail/Wholesale, 2006 Expected IT Budget Breakdown by Source (% of Total External IT Budget)

Figure: Western Europe, Retail/Wholesale, 2006 Expected Software Spending Breakdown by Source (% of Total Software Spending)

Table: Western Europe, Retail/Wholesale, Expected Change in the IT Budget Share Allocated to IT Sources in Short Term (% of Companies)

Essential Guidance

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Synopsis

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