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Worldwide Sales Automation 2008 Vendor Shares: Salesforce.com Moves into Second-Place Position

Product Type: Market Research Report
Published by: IDC
Published: June 2009
Product Code: R104-39527
Description

This IDC study provides market sizing for the sales automation applications software market in 2008, revenue shares, the future market outlook, and guidance to CRM software vendors.

"The economic downturn is not the time to stall the purchase, implementation, and use of sales force automation products. Organizations must allow the automation products to do what they do best — provide the internal consistency to help weather the storm." — Mary Wardley, program vice president, CRM Applications Research

Table of Contents
Table of Contents
IDC Opinion


In This Study
Methodology
Definitions
Sales
Situation Overview
Worldwide Sales Automation Applications Market in 2008
Historical Market Values and Exchange Rates
Performance of Leading Vendors in 2008
Performance by Geographic Region in 2008
Performance by Operating Environment in 2008
Future Outlook
Increasing Leads
Improving Productivity with Information Capture and Sharing
Analytics
Essential Guidance
Advice for End Users
Advice for Suppliers
Learn More
Related Research
Methodology
Synopsis
Table: Worldwide Sales Automation Revenue by Vendor, 2006–2008 ($M)
Table: Exchange Rates, 2003–2008 (%)
Table: Worldwide Sales Automation Revenue by Region, 2006–2008 ($M)
Figure: Worldwide Sales Automation Revenue Share by Region, 2008
Figure: Worldwide Sales Automation Revenue Share by Operating Environment, 2008
Figure: Purposes for Which Social Networking Initiatives Are Implemented by Company Size
Ordering and More Information
Price and Delivery Options


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