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Laundry Care in Venezuela

Product Type: Market Research Report
Published by: Euromonitor International
Published: October 2008
Product Code: R136-20567
Description
Euromonitor International's Laundry Care in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: laundry detergents (automatic, powder, tablets, liquid, bar, hand wash, fine fabric), fabric softeners, carpet cleaners, laundry aids.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
  • Get a detailed picture of the laundry care industry ;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands ;
  • Use five-year forecasts to assess how the market is predicted to develop
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Dubai and Cape Town and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of Contents
HOUSEHOLD CARE IN VENEZUELA
Executive Summary
Household Care Products Sees Strong Gains in A High Inflation Environment
Dishwashing Products Experiences the Highest Growth
Colgate-Palmolive Ca Leads the Household Care Market
Supermarkets/hypermarkets Remains the Most Important Retail Channel
Household Care Products To Continue Its Growth Over the Forecast Period
Key Trends and Developments
Household Care Market Flooded With New Product Innovations
Value Added Products Fuel Sales in Laundry Care
Procter & Gamble and Colgate-Palmolive Compete for Market Supremacy
Packaging Changes To Adapt To Consumer Needs
Supermarkets/hypermarkets Remains the Top Retail Channel in Household Care
Market Indicators
Table 1 Households 2002-2007
Market Data
Table 2 Sales of Household Care by Sector: Value 2002-2007
Table 3 Sales of Household Care by Sector: % Value Growth 2002-2007
Table 4 Household Care Company Shares 2003-2007
Table 5 Household Care Brand Shares 2004-2007
Table 6 Penetration of Private Label by Sector 2003-2007
Table 7 Sales of Household Care by Distribution Format: % Analysis 2002-2007
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2007
Table 9 Forecast Sales of Household Care by Sector: Value 2007-2012
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2007-2012
Definitions
Summary 1 Research Sources
LOCAL COMPANY PROFILES - VENEZUELA
Better Home Products Ca
Strategic Direction
Key Facts
Summary 2 Better Home Products CA: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Better Home Products CA: Competitive Position 2007
Fuller Interamericana Ca
Strategic Direction
Key Facts
Summary 4 Fuller Interamericana CA: Key Facts
Summary 5 Fuller Interamericana CA: Operational Indicators
Company Background
Competitive Positioning
Summary 6 Fuller Interamericana CA: Competitive Position 2007
Osiris Ca
Strategic Direction
Key Facts
Summary 7 Osiris CA: Key Facts
Summary 8 Osiris CA: Operational Indicators
Company Background
Production
Summary 9 Osiris CA: Production Statistics 2007
Competitive Positioning
Summary 10 Osiris CA: Competitive Position 2007
Serviquim Ca
Strategic Direction
Key Facts
Summary 11 Serviquim CA: Key Facts
Company Background
Competitive Positioning
Summary 12 Serviquim CA: Competitive Position 2007
Tracker Agro Industrial Ca
Strategic Direction
Key Facts
Summary 13 Tracker Agro Industrial CA: Key Facts
Summary 14 Tracker Agro Industrial CA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Tracker Agro Industrial CA: Competitive Position 2007
LAUNDRY CARE IN VENEZUELA
Headlines
Trends
Competitive Landscape
Prospects
Sector Indicators
Table 11 Household Penetration of Washing Machines 2002-2007
Sector Data
Table 12 Sales of Laundry Care by Subsector: Value 2002-2007
Table 13 Sales of Laundry Care by Subsector: % Value Growth 2002-2007
Table 14 Sales of Laundry Detergents by Type: Value 2002-2007
Table 15 Sales of Laundry Detergents by Type: % Value Growth 2002-2007
Table 16 Sales of Standard versus Concentrated Fabric Softeners: % Analysis 2004-2007
Table 17 Sales of Laundry Aids by Type: Value 2002-2007
Table 18 Sales of Laundry Aids by Type: % Value Growth 2002-2007
Table 19 Laundry Care Company Shares 2003-2007
Table 20 Laundry Care Brand Shares 2004-2007
Table 21 Laundry Detergents Company Shares 2003-2007
Table 22 Laundry Detergents Brand Shares 2004-2007
Table 23 Laundry Aids Company Shares 2003-2007
Table 24 Laundry Aids Brand Shares 2004-2007
Table 25 Forecast Sales of Laundry Care by Subsector: Value 2007-2012
Table 26 Forecast Sales of Laundry Care by Subsector: % Value Growth 2007-2012
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