Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: December 2002
Product Code: R149-285Description The following report is based on the findings of AMI-Partners’ 2002 Korea Small Business Market Opportunity Assessment and provides definitive results across all key areas of AMI’s IT field research. AMI-Partners’ defines small businesses in the following way “SBs have 1-99 employees, are non-residential organizations and represent over 99% of the total Korea SMB universe for the five major cities.” Currently 2.72 million entities, with 1-99 employees, make up the entire Korea SB market and 0.980 million small businesses are located within 5 major cities surveyed (Seoul, Pusan, Taegu, Kwangju, Taejon). Data were collected during the Q2, 2002 timeframe and is a nationally representative sample.
Key highlights include findings on the following technology areas:
- Demographics
- Telecommunications
- Computing
- Networking
- Internet/e-Business
- Wireless
Based on proprietary surveys of Small and Medium Businesses in the United States, Europe, Latin America, and the Asia/Pacific region, AMI-Partners' comprehensive data on Internet, IT, eBusiness, and Communications investment and usage is presented in a highly actionable, graphical format with go-to-market insights and analysis.Table of Contents - Korea SB Introduction
- Korea SB IT/Telecom Spending Overview
- Korea SB Firmographics Overview
- Korea SB Attitudes and Strategic Directions Overview
- Korea SB Telecom Overview
- Korea SB Computing Overview
- Korea SB Networking Overview
- Korea SB Internet Overview
- Korea SB Methodologies and General
- Korea SB Survey Methodology Overview
- Korea SB Recruitment and Survey Process
- Korea SB What is a Small Business (SB)?
- Korea SB Sampling Pool by Size of Business
- Korea SB Sampling Pool by Type of Business
- Korea SB Weighting Factors by Employee Size
- Korea SB Margin of Error
- Korea SB Demographics
- Korea SB Number of Businesses by Employee Size
- Korea SB Size of Company: Total Share of Enterprises vs. Total Number of Employees
- Korea SB Number of PC Owning SB by Employee Size & Vertical
- Korea SB Business Workforce by Employee Size
- Korea SB Number of Businesses by Vertical Industry Among PC SBs
- Korea SB Mobile Workforce
- Korea SB Telecommuting
- Korea SB Headquarters Location
- Korea SB Headquarters Location by Vertical Industry
- Korea SB Current and Planned Number of Branches
- Korea SB Total Number of Sites/Locations
- Korea SB Average Revenues
- Korea SB Changes in Annual Revenues
- Korea SB Revenue Generation - B2B vs. B2C
- Korea SB Revenue Generation by Territory
- Korea SB Suppliers and Vendors
- Korea SB Customer Transactions
- Korea SB Vendor/Supplier Transactions
- Korea SB Maintenance of Corporate Credit Cards
- Korea SB Annual Sales and Purchases Processed via Credit Cards
- Korea SB Average Number of FT Employees Planned for Hire
- Korea SB Summary Comparisons
- Korea SB Key Technology Penetration
- Korea SB Market Overview: Expanded Technology Penetration
- Korea SB IT/Telecom Spending Areas
- Korea SB Attitudes and Strategic Directions
- Korea SB Overview of SB Business Attitudes
- Korea SB Perceived Importance of Various Business Functions and Applications
- Korea SB Overview of IT Purchase Preferences
- Korea SB Average Annual IT Budget
- Korea SB IT Budget Allocations for IT Services
- Korea SB Decision Making and Media Usage
- Korea SB Decision Making Personnel for IT-Related Purchases
- Korea SB Information Source Used for IT-Related Products & Services
- Korea SB Impact of Different Information Sources on General Awareness of PC/IT-Related Products by Employee Size
- Korea SB Information Sources Used for Price/Feature Comparison for IT-Related Products & Services by Employee Size
- Korea SB Telecom and Other Products & Services
- Korea SB Total Annual Telecom Spending
- Korea SB Average Annual Telecom Spending
- Korea SB Total Annual Local Telecom Spending by Employee Size and Industry
- Korea SB Total Annual Long Distance Spending by Employee Size and Industry
- Korea SB Average Monthly Telecom Spending per PC SB
- Korea SB Average Monthly Telecom Spending per PC SB by Employee Size
- Korea SB Penetration of Telecom Products
- Korea SB Planned Adoption of Telecom Products
- Korea SB Number of Current and Planned Telephone Lines by Employee Size
- Korea SB Phone Lines per Employee by Employee Size and Industry
- Korea SB Cellular Phone Penetration and Spending
- Korea SB Pager Penetration and Spending
- Korea SB Toll-Free Number Penetration by Employee Size and Industry
- Korea SB PBX/Centrex Penetration by Employee Size and Industry
- Korea SB Internet-Enabled Phone Penetration by Employee Size and Industry
- Korea SB Current and Planned Adoption of Business Products and Services
- Korea SB Spending for Outsourcing of Business Functions by Employee Size
- Korea SB Current Outsourcing of Business Processes
- Korea SB Computing – Summary Charts
- Korea SB Total Spending on Computing Hardware & Software
- Korea SB Computing – Computing Hardware and Service/Support
- Korea SB Overall PC Penetration by Employee Size and Industry
- Korea SB Computer Ownership and Installed Base
- Korea SB Computer Ownership and Installed Base
- Korea SB Computers Owned per Employee; By Employee Size (Computer to Employee Ratio)
- Korea SB Computers Owned per Employee; By Vertical Industry (Computer to Employee Ratio)
- Korea SB Average Computers Purchased and Total Shipments
- Korea SB Trends in Ownership of Top Five Desktop & Portable Brands
- Korea SB Last 12 Months Purchasing Trends of Top Five Desktop & Portable Brands
- Korea SB Planned Computer Purchases
- Korea SB Planned Computer Purchases by Employee Size
- Korea SB Top Five Computer Brands Planned for Purchase
- Korea SB Average Planned PC Spending per SB
- Korea SB Current Overall Channel Share for PC Purchases
- Korea SB PCs Purchased by Channel
- Korea SB PC Service and Support Spending by Employee Size
- Korea SB Average PC Service and Support Spending by Employee Size
- Korea SB Handheld Devices
- Korea SB Computing – PC Software
- Korea SB Trend in Total Software Spending by Employee Size
- Korea SB Packaged and Custom* Software Spending by Employee Size
- Korea SB Application Software Penetration
- Korea SB Trends of Application Software Penetration
- Korea SB Operating System Used/Planned to be Used
- Korea SB Year-Over-Year Change in Use of Operating Systems
- Korea SB Channel Used for Purchasing Software
- Korea SB Usage of Customer Relationship Management (CRM) and/or Sales Force Automation (SFA) Software
- Korea SB Computing – Printers and Peripherals*
- Korea SB Trend in Total Printer Spending by Employee Size
- Korea SB Trend in Total Peripherals* Spending by Employee Size
- Korea SB Total Printer Supplies Spending by Employee Size and Industry
- Korea SB Printer Ownership and Installed Base
- Korea SB Planned Printer Purchases During the Next 12 Months by Employee Size
- Korea SB Printer Brands
- Korea SB Peripherals* Ownership Among SBs
- Korea SB Networking – Summary Charts
- Korea SB Total Annual Networking Spending
- Korea SB Average Annual Networking Spending
- Korea SB Current and Planned Adoption of Networking Technologies
- Korea SB Networking – LAN-Related, Servers, Storage
- Korea SB LAN and Server Penetration
- Korea SB LAN Penetration by Employee Size
- Korea SB Server-Based Vs. Peer-to-Peer LANs
- Korea SB Server Installed Base
- Korea SB Server Shipments by Employee Size
- Korea SB Overall Server Brands Used
- Korea SB Channels Used for Purchasing LAN-Related Hardware and Software
- Korea SB Trends in Use of Network Operating Systems
- Korea SB Trends in Wireless LAN Penetration
- Korea SB Use of SAN/NAS Technology
- Korea SB Current and Planned Use of VPNs
- Korea SB Firewall Deployment
- Korea SB Current and Planned LAN Applications
- Korea SB LAN Upgrade Plans for the Next 12 Months
- Korea SB Networking Brands
- Korea SB Internet – Summary Charts
- Korea SB Overview of Internet-Related Spending
- Korea SB Overview of Average Internet-Related Spending
- Korea SB Overview of Current Adoption of Internet Technologies
- Korea SB Overview of Planned Adoption of Internet Technologies
- Korea SB Trends in the Adoption of Internet-Related Technologies
- Korea SB Internet – Internet Access and Use
- Korea SB Internet Adoption by Employee Size and Industry
- Korea SB Leading Internet Service Providers
- Korea SB Monthly Subscription and Usage Spending by Employee Size and Industry
- Korea SB Current Adoption of High-Speed Access Lines
- Korea SB Planned Adoption of High-Speed Access Lines
- Korea SB Average Annual High-Speed Internet Access Spending by Employee Size and Industry
- Korea SB Current and Planned Front
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