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2003 Germany Small Business Internet, e-Business, Telecommunications and IP ServicesProduct Type: Market Research ReportPublished by: AMI-Partners, Inc. Published: September 2003 Product Code: R149-302 Description This report is based on the findings of AMI-Partners’ 2003 Germany Small Business Market Opportunity Assessment and provides definitive results across all key Internet-related areas of AMI’s IT field research. AMI-Partners’ defines medium businesses in the following way “SBs have 1-99 employees, are non-residential and non-government organizations, and represent over 99% of the total Germany SMB universe.” Currently 2.28 million entities comprise the German SB market and the number of Small Businesses is growing at approximately 1.3% annually. Data were collected during the Q2, 2003 timeframe and is a nationally representative sample.
Key highlights include findings on the following Internet-related technologies and services:
Table of Contents Germany SB IntroductionGermany SB Internet and Telecommunications-related Spending Overview Germany SB Firmographics Overview Germany SB Attitudes and Strategic Directions Overview Germany SB Internet Overview Germany SB Telecommunications Overview Germany SB Methodologies and General Germany SB Survey Methodology Overview Germany SB Recruitment and Survey Process Germany SB What is a Small Business (SB)? Germany SB Sampling Pool by Type of Business Germany SB Weighting Factors by Employee Size Germany SB Survey Respondent Title/Position Germany SB Margin of Error Germany SB Demographics Germany SB Number of Businesses by Employee Size Germany SB Size of Company: Total Share of Enterprises vs. Total Number of Employees Germany SB Number of PC Owning SB by Employee Size & Vertical Germany SB Business SMB Workforce by Employee Size Germany SB Number of Businesses by Vertical Industry Among PC SBs Germany SB Mobile Workforce Germany SB Headquarters Location Germany SB Current and Planned Branches Germany SB Average Revenues Germany SB Revenue Generation by Territory Germany SB Changes in Annual Revenues Germany SB Revenue Generation - B2B vs. B2C Germany SB Suppliers and Vendors Germany SB Customer Transactions Germany SB Vendor/Supplier Transactions Germany SB Maintenance of Corporate Credit Cards Germany SB Annual Sales and Purchases Processed via Credit Cards Germany SB Courier/Messenger Services Germany SB Primary Accounting Method Germany SB Summary Comparisons Germany SB Key Technology Penetration Germany SB Market Overview: Expanded Technology Penetration Germany SB IT/Telecom Spending Areas Germany SB Attitudes and Strategic Directions Germany SB Overview of SB Business Attitudes Germany SB Perceived Importance of Various Business Functions and Applications – Business Process Automation Germany SB Perceived Importance of Various Business Functions and Applications – Connectivity & Data Networking Germany SB Perceived Importance of Various Business Functions and Applications – Internet/IP Applications Germany SB Perceived Importance of Various Business Functions and Applications – Networking/Computing Operating Systems and Applications Germany SB Perceived Importance of Business Functions and Applications – Security, Training, Outsourcing & Other Services Germany SB Overview of IT Purchase Preferences Germany SB Number of Full-Time IT Service and Support Employees Germany SB Average Annual IT Budget Germany SB IT Services Outsourcing Germany SB IT Budget Allocations for IT Services Outsourcing Germany SB Decision Making and Media Usage Germany SB Decision Making Personnel for IT-Related Purchases Germany SB Information Source Used for IT-Related Products & Services Germany SB Telecom and Other Products & Services Germany SB Total Annual Telecom Spending Germany SB Total Annual Local Telecom Spending by Employee Size and Industry Germany SB Total Annual Long Distance Spending by Employee Size and Industry Germany SB Total Annual Cellular Phone Spending by Employee Size and Industry Germany SB Total Annual Pager Spending by Employee Size and Industry Germany SB Average Annual Telecom Spending per PC SB Germany SB Average Monthly Telecom Spending per PC SB by Employee Size Germany SB Penetration of Telecom Products Germany SB Planned Adoption of Telecom Products Germany SB Number of Current and Planned Telephone Lines by Employee Size Germany SB Local and Long Distance Telecom Service Providers Germany SB Cellular Phone Penetration and Spending Germany SB Pager Penetration and Spending Germany SB Use of Conferencing Services Germany SB Current and Planned Adoption of Business Products and Services Germany SB Spending for Outsourcing of Business Functions by Employee Size Germany SB Current Outsourcing of Business Processes Germany SB Internet – Summary Charts Germany SB Overview of Internet-Related Spending Germany SB Average Annual Internet-Related Spending Per SB Germany SB Total Internet-Related Spending by Employee Size and Industry Germany SB Average Internet-Related Spending per SB by Employee Size Germany SB Average Internet-Related Spending per SB by Industry Germany SB Overview of Current Adoption of Internet Technologies Germany SB Overview of Planned Adoption of Internet Technologies Germany SB Trends in the Adoption of Internet-Related Technologies Germany SB Internet – Internet Access and Use Germany SB Internet Adoption by Employee Size and Industry Germany SB Average Number of Internet Users by Employee Size and Industry Germany SB Average Number of Users Accessing the Internet from Public Wireless Hotspots by Employee Size and Industry Germany SB Leading Internet Service Providers Germany SB Monthly Subscription and Usage Spending by Employee Size Germany SB Current Adoption of High-Speed Access Lines Germany SB Planned Adoption of High-Speed Access Lines Germany SB Current and Planned Front Office Applications Via the Internet Germany SB Current and Planned Back Office/Operational Applications Via the Internet Germany SB Current and Planned IT-Related Applications Via the Internet Germany SB Annual Internet Purchasing by Employee Size Germany SB Internet Purchasing Overview Germany SB Products Purchased/Planned to be Purchased Over the Internet Germany SB Financial Services Purchased/Planned to be Purchased Over the Internet Germany SB Business Services Purchased/Planned to be Purchased Over the Internet Germany SB Participation as a Buyer in Internet-Based Electronic Marketplaces or Exchanges Germany SB Participation as a Seller in Internet-Based Electronic Marketplaces or Exchanges Germany SB Internet – Web Sites Germany SB Web Site Penetration by Employee Size and Industry Germany SB Web Site Hosting Germany SB Overview of Web Servers/Platforms Germany SB Average Spending on Web Site Development Germany SB Total Web Site Development Spending by Employee Size and Industry Germany SB Average Annual Web Site Hosting Spending Germany SB Total Annual Web Site Hosting Spending by Employee Size and Industry Germany SB Average Annual Web Site Management Spending Germany SB Total Annual Web Site Management Spending by Employee Size and Industry Germany SB Web Site Re-launch Strategies by Employee Size and Industry Germany SB Internet – e-Commerce Germany SB Penetration of e-Commerce Sites by Employee Size and Industry Germany SB Use of Secure Card Authorization for e-Commerce Germany SB Linking Back-Office Functions to Web Site Germany SB e-Commerce Revenues by Employee Size Germany SB e-Commerce Revenues by Industry Germany SB Expected Change in e-Commerce Sales Revenues Germany SB B2B Vs. B2C e-Commerce Germany SB Internet – Intranets Germany SB Intranet Penetration Germany SB Planned Intranet Penetration Germany SB Total Annual Intranet Deployment and Maintenance Spending by Employee Size and Industry Germany SB Average Annual Intranet Deployment and Maintenance Spending by Employee Size and Industry |
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