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2005-2006 Germany Medium Business Overview and Comprehensive Market Opportunity Assessment

Product Type: Market Research Report
Published by: Access Markets International Partners
Published: December 2005
Product Code: R149-375
Description
Based on AMI's annual survey of medium businesses across Germany, this study tracks a broad spectrum of issues pertaining to the adoption and usage of information technology and communications (ICT) solutions. AMI-Partners defines medium businesses (MBs) as companies that have 100 to 999 employees, are non-residential and non-government organizations, and are not a franchise of a larger corporation.

Products and services covered in this study include established and emerging hardware, software, applications and business process solutions. Also included are such issues as budgets, behaviors, decision influencers, channel preferences, outsourcing, and service/support. Further, the study encompasses detailed firmographics, critically important technology attitudes, and strategic planning priorities.

This is one of a continuing series of reports drawn from AMI's proprietary surveys of small and medium businesses in North America, Latin America, Europe and the Asia-Pacific region. AMI's comprehensive data on IT, Internet, e-business and communications investment and usage are presented in a highly actionable, graphical format with go-to-market insights and analysis.
Table of Contents
Germany MB Introduction



Germany MB - Definitions by Type of Business



Germany MB Management Summary



Germany : Economic Indicators



Germany: Economic Background



Germany IT Market - A snapshot



Germany MB Key Takeaways



Germany MB Key Takeaways - continued



Germany MB IT/Telecom Spending Overview



Germany MB : Firmographics Overview



Germany MB : Attitudes and Strategic Directions Overview



Germany MB Attitudes and Strategic Directions Overview (Cont’d.)



Germany MB : Computing Overview - Computing Hardware



Germany MB : Computing Overview - Imaging & Printing



Germany MB : Computing Overview - Servers



Germany MB : Software Overview



Germany MB : Software Overview - Applications



Germany MB : Software Overview - Applications (Cont’d. - 1)



Germany MB : Networking Overview - Networking Hardware



Germany MB : Networking Overview - Storage



Germany MB Security Overview



Germany SB Service & Support



Germany MB Channels Overview



Germany MB Internet Overview



Germany MB Internet Overview (Cont’d.)



Germany MB Telecommunications Overview



Germany MB Spending, Penetration and Budgets



Germany MB 2005 Key Technology Penetration



Germany MB Market Overview: Expanded Technology Penetration



Germany MB Current Usage of Select Software Applications



Germany MB IT/Telecom Spending Comparisons



Germany MB IT/Telecom Spending Areas



Germany MB Methodologies



Germany MB Survey Process



Germany MB - SMBs Defined



Germany MB Margin of Error



Germany MB Sampling Pool by Type of Business



Germany MB Weighting Factors by Employee Size



Germany MB Demographics



Germany MB Total Share of Enterprises by Employee Size and Industry



Germany MB PC Penetration and Breakout of PC MB Market by Employee Size and Vertical Industry



Germany MB Employee Demographics - Comparison Across Employee Size



Germany MB Company Demographics - Comparison Across Employee Size



Germany MB Revenues - Comparison Across Employee Size



Germany MB Employee Demographics - Comparison Across Vertical Industries



Germany MB Company Demographics - Comparison Across Vertical Industries



Germany MB Revenues - Comparison Across Vertical Industries



Germany MB Typical Distribution of Suppliers and Vendors



Germany MB Attitudes and Decision Making



Germany MB Attitudes: Perceptions of the Internet for Various Business Functions



Germany MB Attitudes: Importance of Technology and Business Process Applications



Germany MB Attitudes: Importance of Connectivity, Storage and Security Needs



Germany MB Attitudes: Importance of Networking/Computing OS and Applications



Germany MB Attitudes: Importance of Training, Outsourcing & Other Services



Germany MB Attitudes: Purchase Preferences



Germany MB New Technology Awareness



Germany MB Financing Products and Services Purchases



Germany MB Purchase Decision Making: Level of Involvement for IT/Telecom-Related Purchases



Germany MB Impact of Various Information Sources Used for Awareness and Information Gathering for IT-Related Products & Services



Germany MB Computing



Germany MB Overview of Computing Spending



Germany MB Total Spending on Computing: Imaging and Printing, Peripherals , PCs/PDAs and Servers



Germany MB Computing-Related Penetration



Germany MB Computing Components Spending - Average and Total Market Breakout



Germany MB Computing - Computing Hardware



Germany MB Computer Ownership and Installed Base



Germany MB Computer Ownership Overview by Employee Size



Germany MB Computer Ownership Overview by Industry



Germany MB Computer Shipments (Purchased Last 12 Months)



Germany MB Total Market and Average PC/PDA Spending per Business by Employee Size and Industry



Germany MB Trends in Ownership of Desktop PC Brands



Germany MB Trends in Ownership of Portable PC Brands



Germany MB Apple PC Penetration



Germany MB Planned Computer Purchases - Next 12 Months



Germany MB Computing - Imaging and Printing



Germany MB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Employee Size



Germany MB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Industry



Germany MB Printer Ownership and Installed Base



Germany MB Printer Overview



Germany MB Top Ten Printer Brands



Germany MB Print Solutions Overview



Germany MB Software



Germany MB Overview of Software Spending on Select Categories



Germany MB Overview of Software Spending on Select Categories



Germany MB Trends in Use of PC Operating Systems



Germany MB Productivity Suite Usage



Germany MB PC Application Current and Planned Usage



Germany MB Current vs. Planned Software Applications Usage by Employee Size



Germany MB Current vs. Planned Software Applications Usage by Industry



Germany MB Software (Productivity, OS, Databases, Utilities) Spending Overview



Germany MB Primary Accounting Method by Employee Size



Germany MB Accounting Software Snapshot by Employee Size



Germany MB Payroll Processing



Germany MB Outsourced Payroll Services Spending Per Employee



Germany MB Enterprise Software: ERP/SCM Snapshot by Employee Size



Germany MB Enterprise Software: CRM Snapshot by Employee Size



Germany MB Use of Database Software and Middleware Solutions



Germany MB Hosted Applications On-Demand Snapshot by Employee Size



Germany MB Hosted Applications On-Demand Usage and Total Market Spending By Employee Size



Germany MB Current and Planned Hosted/On-Demand Applications



Germany MB Trends in Use of Network Operating Systems



Germany MB Average Annual Networking Software Spending by Employee Size



Germany MB Software Applications Bundled with New PC purchases.



Germany MB Methods of Software Acquisitions



Germany MB Servers and Networking Hardware



Germany MB Servers



Germany MB LAN Penetration by Employee Size and Industry



Germany MB Server Installed Base



Germany MB Total Annual LAN Server Spending by Employee Size and Industry



Germany MB Server Brands Overview



Germany MB Networking Hardware



Germany MB Total Annual Networking Spending



Germany MB Average Networking-Related Spending per Business by Employee Size and Industry



Germany MB Wireless LAN Penetration by Employee Size and Industry



Germany MB Networking Products/Brands Purchased in the Last 12 Months



Germany MB Storage



Germany MB Overview of Storage Spending



Germany MB Overview of Storage Spending



Germany MB Storage Technologies



Germany MB Storage Spending by Technology



Germany MB Current Data Storage Brands



Germany MB Security



Germany MB Total Annual Security Spending



Germany MB Security Technologies/Services Penetration



Germany MB Average Annual Security Components Spending



Germany MB Security Software Application Penetration



Germany MB Anti-Virus Summary



Germany MB PC-Based Firewalls



Germany MB Current and Planned Use of VPNs



Germany MB Network-Based Firewall Deployment



Germany MB Service and Support



Germany MB Overview of IT Services Spending



Germany MB Overview of IT-Related Services Spending



Germany MB Total Share of Enterprises vs. Total Spending on Outsourced Business Services



Germany MB Outsourced Business Services



Germany MB Outsourcing of Business Process Services to Offshore Companies



Germany MB Types of Business Process Services Outsourced Offshore and Average Annual Spending



Germany MB Select IT-Related Services Usage and Spending



Germany MB Technology Management Across Locations



Germany MB Number of Full-Time IT Service and Support Employees



Germany MB PC Service and Support Providers



Germany MB Computing Service and Support (via 3rd-Party Vendors) Spending Overview



Germany MB Average Annual Networking Service and Support Spending by Employee Size



Germany MB Channels



Germany MB Channel Summary



Germany MB Overall Market Share and Breakdown by Channel for Recent Computer Purchases



Germany MB Channel Breakout for Recent Computer Purchases by Employee Size



Germany MB Channel Breakout for Recent Computer Purchases by Industry



Germany MB Current Channel Market Usage for Printer Purchases



Germany MB Channel Breakout for Printer Purchases by Employee Size



Germany MB Channel Breakout for Printer Purchases by Industry



Germany MB Current Channel Market Usage for Software Purchases by Type of Software



Germany MB Channel Breakout for Software Purchases by Employee Size: Productivity/Utilities and Finance/Accounting



Germany MB Channel Breakout for Software Purchases by Employee Size: Business Process Automation and Industry Specific Applications



Germany MB Channel Breakout for Software Purchases by Employee Size: Infrastructure Software



Germany MB Channels for Networking Products Purchased in the Last 12 Months



Germany MB Channel Breakout for Networking Products by Employee Size



Germany MB Channel Breakout for Networking Products by Employee Size



Germany MB Channel Breakout for Direct from Manufacturer by Employee Size



Germany MB Internet



Germany MB Overview of Internet-Related Spending



Germany MB Overview of Total Internet-Related Spending



Germany MB Breakout Total Internet-Related Spending and Average Spending Per MB



Germany MB Internet Technology Adoption Trends



Germany MB Total Internet-Related Technology Penetration



Germany MB Internet - Internet Access



Germany MB Internet Snapshot by Employee Size



Germany MB Internet Snapshot by Industry



Germany MB Leading Internet Service Providers



Germany MB Current Adoption of High-Speed Access Lines



Germany MB Data Communications Lines Used for Internet Access



Germany MB Current and Planned Applications and Business Processes Used Via the Internet



Germany MB Internet - Web Sites



Germany MB Web Site Penetration by Employee Size and Industry



Germany MB Average Annual and Total Market Spending on Web Sites by Employee Size



Germany MB Average Annual and Total Market Spending on Web Sites by Industry



Germany MB Penetration of e-Commerce Sites by Employee Size and Industry



Germany MB Use of e-Commerce Functions, Transactions and Revenues



Germany MB Average Annual and Total Market Spending on Intranets by Employee Size and Industry



Germany MB Intranet Penetration by Employee Size



Germany MB Intranet Penetration by Industry



Germany MB Telecommunications



Germany MB Overview of Telecommunications Spending



Germany MB Telecommunications Equipment Spending Breakout



Germany MB Telecommunications Services Spending Breakout



Germany MB Telecommunications-Related Technologies/Services Penetration



Germany MB Average Monthly Telecom Spending per PC MB



Germany MB Number of Current and Planned Telephone Lines by Employee Size



Germany MB Telecom Service Provider Overview and Bundling Preferences



Germany MB Penetration of Telecommunications Products



Germany MB Telephone Systems Snapshot by Employee Size



Germany MB Telephony Equipment and Services Spending



Germany MB Wide Area Networking (WAN) Deployment Overview



Germany MB Data communications Lines Used for Branch Office/Remote Site Connectivity and Voice Calls



Germany MB Average Annual Spending on Data communications Lines



Germany MB Appendix



Germany MB- Channel Partners Definitions



Germany MB- Acronyms



Germany MB- Glossary
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