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2005-2006 Germany Small Business Overview and Comprehensive Market Opportunity Assessment

Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: December 2005
Product Code: R149-381
Description
Based on AMI's annual survey of small businesses across Germany, this study tracks a broad spectrum of issues pertaining to the adoption and usage of information technology and communications (ICT) solutions. AMI-Partners defines small businesses (SBs) as companies that have fewer than 100 employees, are non-residential and non-government organizations, and are not a franchise of a larger corporation.

Products and services covered in this study include established and emerging hardware, software, applications and business process solutions. Also included are such issues as budgets, behaviors, decision influencers, channel preferences, outsourcing, and service/support. Further, the study encompasses detailed firmographics, critically important technology attitudes, and strategic planning priorities.

This is one of a continuing series of reports drawn from AMI's proprietary surveys of small and medium businesses in North America, Latin America, Europe and the Asia-Pacific region. AMI's comprehensive data on IT, Internet, e-business and communications investment and usage are presented in a highly actionable, graphical format with go-to-market insights and analysis.
Table of Contents
Germany SB Introduction



Germany SB - Definitions by Type of Business



Germany SB Management Summary



Germany : Economic Indicators



Germany: Economic Background



Germany IT Market - A snapshot



Good news in the IT market



Germany SB : Firmographics Overview



Germany SB : Attitudes and Strategic Directions Overview



Germany SB : Computing Overview - Spending



Germany SB : Computing Overview - Computing Hardware



Germany SB : Computing Overview - Brands



Germany SB : Computing Overview - Imaging & Printing



Germany SB : Computing Overview - Servers



Germany SB : Software Overview



Germany SB : Software Overview - Applications



Germany SB Software Overview - Enterprise Software



Germany SB : Networking Overview - Networking Hardware



Germany SB : Networking Overview - Storage



Germany SB : Networking Overview - Security



Germany SB Service & Support



Germany SB Internet Overview - Internet Access



Germany SB Internet Overview



Germany SB Telecommunications Overview



Germany SB Spending, Penetration and Budgets



Germany SB 2005 Key Technology Penetration



Germany SB Market Overview: Expanded Technology Penetration



Germany SB Current Usage of Select Software Applications



Germany SB IT/Telecom Spending Comparisons



Germany SB IT/Telecom Spending Areas



Germany SB Methodologies



Germany SB Survey Process



Germany SB SMBs Defined



Germany SB Margin of Error



Germany SB Sampling Pool by Type of Business



Germany SB Weighting Factors by Employee Size



Germany SB Demographics



Germany SB Total Share of Enterprises by Employee Size and Industry



Germany SB PC Penetration and Breakout of PC SB Market by Employee Size and Vertical Industry



Germany SB Employee Demographics - Comparison Across Employee Size



Germany SB Company Demographics - Comparison Across Employee Size



Germany SB Revenues - Comparison Across Employee Size



Germany SB Employee Demographics - Comparison Across Vertical Industries



Germany SB Company Demographics - Comparison Across Vertical Industries



Germany SB Revenues - Comparison Across Vertical Industries



Germany SB Typical Distribution of Suppliers and Vendors



Germany SB Attitudes and Decision Making



Germany SB Attitudes: Perceptions of the Internet for Various Business Functions



Germany SB Attitudes: Importance of Technology and Business Process Applications



Germany SB Attitudes: Importance of Connectivity, Storage and Security Needs



Germany SB Attitudes: Importance of Networking/Computing OS and Applications



Germany SB Attitudes: Importance of Training, Outsourcing & Other Services



Germany SB Attitudes: Purchase Preferences



Germany SB New Technology Awareness



Germany SB Financing Products and Services Purchases



Germany SB Purchase Decision Making: Level of Involvement for IT/Telecom-Related Purchases



Germany SB Impact of Various Information Sources Used for Awareness and Information Gathering for IT-Related Products & Services



Germany SB Computing



Germany SB Overview of Computing Spending



Germany SB Total Spending on Computing: Imaging and Printing, Peripherals , PCs/PDAs and Servers



Germany SB Computing-Related Penetration



Germany SB Computing Components Spending - Average and Total Market Breakout



Germany SB Computing - Computing Hardware



Germany SB Overall PC Penetration by Employee Size and Industry



Germany SB Computer Ownership and Installed Base



Germany SB Computer Ownership Overview by Employee Size



Germany SB Computer Ownership Overview by Industry



Germany SB Computer Shipments (Purchased Last 12 Months)



Germany SB Total Market and Average PC/PDA Spending per Business by Employee Size and Industry



Germany SB Trends in Ownership of Desktop PC Brands



Germany SB Trends in Ownership of Portable PC Brands



Germany SB Apple PC Penetration



Germany SB Planned Computer Purchases - Next 12 Months



Germany SB Computing - Imaging and Printing



Germany SB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Employee Size



Germany SB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Industry



Germany SB Printer Ownership and Installed Base



Germany SB Printer Overview



Germany SB Top Ten Printer Brands



Germany SB Print Solutions Overview



Germany SB Software



Germany SB Overview of Software Spending on Select Categories



Germany SB Overview of Software Spending on Select Categories



Germany SB Trends in Use of PC Operating Systems



Germany SB Productivity Suite Usage



Germany SB PC Application Current and Planned Usage



Germany SB Current vs. Planned Software Applications Usage by Employee Size



Germany SB Current vs. Planned Software Applications Usage by Industry



Germany SB Software (Productivity, OS, Databases, Utilities) Spending Overview



Germany SB Primary Accounting Method by Employee Size



Germany SB Accounting Software Snapshot by Employee Size



Germany SB Payroll Processing



Germany SB Outsourced Payroll Services Spending Per Employee



Germany SB Enterprise Software: ERP/SCM Snapshot by Employee Size



Germany SB Enterprise Software: CRM Snapshot by Employee Size



Germany SB Use of Database Software and Middleware Solutions



Germany SB Hosted Applications On-Demand Snapshot by Employee Size



Germany SB Hosted Applications On-Demand Usage and Total Market Spending By Employee Size



Germany SB Current and Planned Hosted/On-Demand Applications



Germany SB Trends in Use of Network Operating Systems



Germany SB Average Annual Networking Software Spending by Employee Size



Germany SB Software Applications Bundled with New PC purchases.



Germany SB Methods of Software Acquisitions



Germany SB Servers and Networking Hardware



Germany SB Servers



Germany SB LAN Penetration by Employee Size and Industry



Germany SB Server-Based Vs. Peer-to-Peer LANs



Germany SB Server Installed Base



Germany SB Total Annual LAN Server Spending by Employee Size and Industry



Germany SB Server Brands Overview



Germany SB Networking Hardware



Germany SB Total Annual Networking Spending



Germany SB Average Networking-Related Spending per Business by Employee Size and Industry



Germany SB Wireless LAN Penetration by Employee Size and Industry



Germany SB Networking Products/Brands Purchased in the Last 12 Months



Germany SB Storage



Germany SB Overview of Storage Spending



Germany SB Overview of Storage Spending



Germany SB Storage Technologies



Germany SB Storage Spending by Technology



Germany SB Current Data Storage Brands



Germany SB Security



Germany SB Total Annual Security Spending



Germany SB Security Technologies/Services Penetration



Germany SB Average Annual Security Components Spending



Germany SB Security Software Application Penetration



Germany SB Anti-Virus Summary



Germany SB PC-Based Firewalls



Germany SB Current and Planned Use of VPNs



Germany SB Network-Based Firewall Deployment



Germany SB Service and Support



Germany SB Overview of IT Services Spending



Germany SB Overview of IT-Related Services Spending



Germany SB Total Share of Enterprises vs. Total Spending on Outsourced Business Services



Germany SB Outsourced Business Services



Germany SB Outsourcing of Business Process Services to Offshore Companies



Germany SB Types of Business Process Services Outsourced Offshore and Average Annual Spending



Germany SB Select IT-Related Services Usage and Spending



Germany SB Technology Management Across Locations



Germany SB Number of Full-Time IT Service and Support Employees



Germany SB PC Service and Support Providers



Germany SB Computing Service and Support (via 3rd-Party Vendors) Spending Overview



Germany SB Average Annual Networking Service and Support Spending by Employee Size



Germany SB Channels



Germany SB Channel Summary



Germany SB Overall Market Share and Breakdown by Channel for Recent Computer Purchases



Germany SB Channel Breakout for Recent Computer Purchases by Employee Size



Germany SB Channel Breakout for Recent Computer Purchases by Industry



Germany SB Current Channel Market Usage for Printer Purchases



Germany SB Channel Breakout for Printer Purchases by Employee Size



Germany SB Channel Breakout for Printer Purchases by Industry



Germany SB Current Channel Market Usage for Software Purchases by Type of Software



Germany SB Channel Breakout for Software Purchases by Employee Size: Productivity/Utilities and Finance/Accounting



Germany SB Channel Breakout for Software Purchases by Employee Size: Business Process Automation and Industry Specific Applications



Germany SB Channel Breakout for Software Purchases by Employee Size: Infrastructure Software



Germany SB Channels for Networking Products Purchased in the Last 12 Months



Germany SB Channel Breakout for Networking Products by Employee Size



Germany SB Channel Breakout for Networking Products by Employee Size



Germany SB Channel Breakout for Direct from Manufacturer by Employee Size



Germany SB Internet



Germany SB Overview of Internet-Related Spending



Germany SB Overview of Total Internet-Related Spending



Germany SB Breakout Total Internet-Related Spending and Average Spending Per SB



Germany SB Internet Technology Adoption Trends



Germany SB Total Internet-Related Technology Penetration



Germany SB Internet - Internet Access



Germany SB Internet Snapshot by Employee Size



Germany SB Internet Snapshot by Industry



Germany SB Leading Internet Service Providers



Germany SB Current Adoption of High-Speed Access Lines



Germany SB Current and Planned Applications and Business Processes Used Via the Internet



Germany SB Internet - Web Sites



Germany SB Web Site Penetration by Employee Size and Industry



Germany SB Average Annual and Total Market Spending on Web Sites by Employee Size



Germany SB Average Annual and Total Market Spending on Web Sites by Industry



Germany SB Penetration of e-Commerce Sites by Employee Size and Industry



Germany SB Use of e-Commerce Functions, Transactions and Revenues



Germany SB Average Annual and Total Market Spending on Intranets by Employee Size and Industry



Germany SB Intranet Penetration by Employee Size



Germany SB Intranet Penetration by Industry



Germany SB Telecommunications



Germany SB Overview of Telecommunications Spending



Germany SB Telecommunications Equipment Spending Breakout



Germany SB Telecommunications Services Spending Breakout



Germany SB Telecommunications-Related Technologies/Services Penetration



Germany SB Average Monthly Telecom Spending per PC SB



Germany SB Number of Current and Planned Telephone Lines by Employee Size



Germany SB Telecom Service Provider Overview and Bundling Preferences



Germany SB Penetration of Telecommunications Products



Germany SB Telephone Systems Snapshot by Employee Size



Germany SB Telephony Equipment and Services Spending



Germany SB Wide Area Networking (WAN) Deployment Overview



Germany SB Appendix



Germany SB - Channel Partners Definitions



Germany SB - Acronyms



Germany SB - Glossary



Germany SB - Glossary (Cont’d - 1)



Germany SB - Glossary (Cont’d - 2)



Germany SB - Glossary (Cont’d - 3)
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