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2005-2006 New Zealand Small Business Overview and Comprehensive Market Opportunity AssessmentProduct Type: Market Research ReportPublished by: AMI-Partners, Inc. Published: December 2005 Product Code: R149-389 Description Based on AMI's annual survey of small businesses across New Zealand, this study tracks a broad spectrum of issues pertaining to the adoption and usage of information technology and communications (ICT) solutions. AMI-Partners defines small businesses (SBs) as companies that have fewer than 100 employees, are non-residential and non-government organizations, and are not a franchise of a larger corporation.
Products and services covered in this study include established and emerging hardware, software, applications and business process solutions. Also included are such issues as budgets, behaviors, decision influencers, channel preferences, outsourcing, and service/support. Further, the study encompasses detailed firmographics, critically important technology attitudes, and strategic planning priorities. This is one of a continuing series of reports drawn from AMI's proprietary surveys of small and medium businesses in North America, Latin America, Europe and the Asia-Pacific region. AMI's comprehensive data on IT, Internet, e-business and communications investment and usage are presented in a highly actionable, graphical format with go-to-market insights and analysis. Table of Contents New Zealand SB IntroductionNew Zealand SB - Definitions by Type of Business New Zealand SB Management Summary New Zealand SB Introduction New Zealand SB - Definitions by Type of Business New Zealand SB Management Summary New Zealand SB - Country Fact Sheet New Zealand SB - Country Background New Zealand SB - Economic Outlook New Zealand IT Initiatives for SMBs-Continues New Zealand SB IT/Telecom Spending Overview New Zealand SB Firmographics Overview New Zealand SB Strategic Directions and New Technology Awareness Overview New Zealand SB IT Purchasing Decision Process and Information Sources New Zealand SB Computing (Clients) Overview - Computing Hardware New Zealand SB Computing (Clients) Overview - Printing New Zealand SB Computing (Clients) Overview - Servers New Zealand SB Software Overview New Zealand SB Networking Overview New Zealand SB Storage Overview New Zealand SB Security Overview New Zealand SB Service and Support New Zealand SB Channels Overview New Zealand SB Internet Overview New Zealand SB Telecommunications Overview New Zealand SB Spending, Penetration and Budgets New Zealand SB 2005 Key Technology Penetration New Zealand SB Market Overview: Expanded Technology Penetration New Zealand SB Current Usage of Select Software Applications New Zealand SB IT/Telecom Spending Comparisons New Zealand SB IT/Telecom Spending Areas New Zealand SB Methodologies New Zealand SB Survey Process New Zealand SB SMBs Defined New Zealand SB Margin of Error New Zealand SB Sampling Pool by Type of Business New Zealand SB Weighting Factors by Employee Size New Zealand SB Demographics New Zealand SB Total Share of Enterprises by Employee Size and Industry New Zealand SB PC Penetration and Breakout of PC SB Market by Employee Size and Vertical Industry New Zealand SB Employee Demographics - Comparison Across Employee Size New Zealand SB Company Demographics - Comparison Across Employee Size New Zealand SB Revenues - Comparison Across Employee Size New Zealand SB Employee Demographics - Comparison Across Vertical Industries New Zealand SB Company Demographics - Comparison Across Vertical Industries New Zealand SB Revenues - Comparison Across Vertical Industries New Zealand SB Typical Distribution of Suppliers and Vendors New Zealand SB Attitudes and Decision Making New Zealand SB Attitudes: Importance of Technology and Business Process Applications New Zealand SB Attitudes: Importance of Connectivity, Storage and Security Needs New Zealand SB Attitudes: Importance of Networking/Computing OS and Applications New Zealand SB Attitudes: Importance of Training, Outsourcing & Other Services New Zealand SB Attitudes: Purchase Preferences New Zealand SB New Technology Awareness New Zealand SB Financing Products and Services Purchases New Zealand SB Purchase Decision Making: Level of Involvement for IT/Telecom-Related Purchases New Zealand SB Impact of Various Information Sources Used for Awareness and Information Gathering for IT-Related Products & Services New Zealand SB Computing New Zealand SB Overview of Computing Spending New Zealand SB Total Spending on Computing: Imaging and Printing, Peripherals , PCs/PDAs and Servers New Zealand SB Computing-Related Penetration New Zealand SB Computing Components Spending - Average and Total Market Breakout New Zealand SB Computing - Computing Hardware New Zealand SB Overall PC Penetration by Employee Size and Industry New Zealand SB Computer Ownership and Installed Base New Zealand SB Computer Ownership Overview by Employee Size New Zealand SB Computer Ownership Overview by Industry New Zealand SB Computer Shipments (Purchased Last 12 Months) New Zealand SB Total Market and Average PC/PDA Spending per Business by Employee Size and Industry New Zealand SB Trends in Ownership of Desktop PC Brands New Zealand SB Trends in Ownership of Portable PC Brands New Zealand SB Computing - Imaging and Printing New Zealand SB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Employee Size New Zealand SB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Industry New Zealand SB Printer Ownership and Installed Base New Zealand SB Printer Overview New Zealand SB Top Ten Printer Brands New Zealand SB Software New Zealand SB Overview of Software Spending on Select Categories New Zealand SB Overview of Software Spending on Select Categories New Zealand SB Trends in Use of PC Operating Systems New Zealand SB PC Application Current and Planned Usage New Zealand SB Current vs. Planned Software Applications Usage by Employee Size New Zealand SB Current vs. Planned Software Applications Usage by Industry New Zealand SB Primary Accounting Method by Employee Size New Zealand SB Accounting Software Snapshot by Employee Size New Zealand SB Enterprise Software: ERP/SCM Snapshot by Employee Size New Zealand SB Enterprise Software: CRM Snapshot by Employee Size New Zealand SB Hosted Applications On-Demand Usage and Total Market Spending By Employee Size New Zealand SB Current and Planned Hosted/On-Demand Applications New Zealand SB Trends in Use of Network Operating Systems New Zealand SB Average Annual Networking Software Spending by Employee Size New Zealand SB Methods of Software Acquisitions New Zealand SB Servers and Networking Hardware New Zealand SB Servers New Zealand SB LAN Penetration by Employee Size and Industry New Zealand SB Server-Based Vs. Peer-to-Peer LANs New Zealand SB Server Installed Base New Zealand SB Total Annual LAN Server Spending by Employee Size and Industry New Zealand SB Server Brands Overview New Zealand SB Networking Hardware New Zealand SB Total Annual Networking Spending New Zealand SB Average Networking-Related Spending per Business by Employee Size and Industry New Zealand SB Wireless LAN Penetration by Employee Size and Industry New Zealand SB Networking Products/Brands Purchased in the Last 12 Months New Zealand SB Storage New Zealand SB Overview of Storage Spending New Zealand SB Overview of Storage Spending New Zealand SB Storage Technologies New Zealand SB Storage Spending by Technology New Zealand SB Current Data Storage Brands New Zealand SB Security New Zealand SB Total Annual Security Spending New Zealand SB Security Technologies/Services Penetration New Zealand SB Average Annual Security Components Spending New Zealand SB Security Software Application Penetration New Zealand SB Current and Planned Use of VPNs New Zealand SB Network-Based Firewall Deployment New Zealand SB Service and Support New Zealand SB Overview of IT Services Spending New Zealand SB Overview of IT-Related Services Spending New Zealand SB Total Share of Enterprises vs. Total Spending on Outsourced Business Services New Zealand SB Outsourced Business Services New Zealand SB Select IT-Related Services Usage and Spending New Zealand SB Technology Management Across Locations New Zealand SB Number of Full-Time IT Service and Support Employees New Zealand SB PC Service and Support Providers New Zealand SB Computing Service and Support (via 3rd-Party Vendors) Spending Overview New Zealand SB Average Annual Networking Service and Support Spending by Employee Size New Zealand SB Channels New Zealand SB Channel Summary New Zealand SB Overall Market Share and Breakdown by Channel for Recent Computer Purchases New Zealand SB Channel Breakout for Recent Computer Purchases by Employee Size New Zealand SB Channel Breakout for Recent Computer Purchases by Industry New Zealand SB Current Channel Market Usage for Printer Purchases New Zealand SB Channel Breakout for Printer Purchases by Employee Size New Zealand SB Channel Breakout for Printer Purchases by Industry New Zealand SB Current Channel Market Usage for Software Purchases by Type of Software New Zealand SB Channel Breakout for Software Purchases by Employee Size: Productivity/Utilities and Finance/Accounting New Zealand SB Channel Breakout for Software Purchases by Employee Size: Business Process Automation and Industry Specific Applications New Zealand SB Channel Breakout for Software Purchases by Employee Size: Infrastructure Software New Zealand SB Channels for Networking Products Purchased in the Last 12 Months New Zealand SB Channel Breakout for Networking Products by Employee Size New Zealand SB Channel Breakout for Networking Products by Employee Size New Zealand SB Channel Breakout for Direct from Manufacturer by Employee Size New Zealand SB Internet New Zealand SB Overview of Internet-Related Spending New Zealand SB Overview of Total Internet-Related Spending New Zealand SB Breakout Total Internet-Related Spending and Average Spending Per SB New Zealand SB Internet Technology Adoption Trends New Zealand SB Total Internet-Related Technology Penetration New Zealand SB Internet - Internet Access New Zealand SB Internet Snapshot by Employee Size New Zealand SB Internet Snapshot by Industry New Zealand SB Leading Internet Service Providers New Zealand SB Current Adoption of High-Speed Access Lines New Zealand SB Current and Planned Applications and Business Processes Used Via the Internet New Zealand SB Internet - Web Sites New Zealand SB Web Site Penetration by Employee Size and Industry New Zealand SB Average Annual and Total Market Spending on Web Sites by Employee Size New Zealand SB Average Annual and Total Market Spending on Web Sites by Industry New Zealand SB Penetration of e-Commerce Sites by Employee Size and Industry New Zealand SB Use of e-Commerce Functions, Transactions and Revenues New Zealand SB Total Market Spending on Intranets by Employee Size and Industry New Zealand SB Intranet Penetration by Employee Size New Zealand SB Intranet Penetration by Industry New Zealand SB Telecommunications New Zealand SB Overview of Telecommunications Spending New Zealand SB Telecommunications Equipment Spending Breakout New Zealand SB Telecommunications Services Spending Breakout New Zealand SB Telecommunications-Related Technologies/Services Penetration New Zealand SB Average Monthly Telecom Spending per PC SB New Zealand SB Number of Current and Planned Telephone Lines by Employee Size New Zealand SB Telecom Service Provider Overview and Bundling Preferences New Zealand SB Penetration of Telecommunications Products New Zealand SB Telephone Systems Snapshot by Employee Size New Zealand SB Wide Area Networking (WAN) Deployment Overview New Zealand SB Appendix New Zealand SB - Channel Partners Definitions New Zealand SB - Acronyms New Zealand SB - Glossary New Zealand SB - Glossary (Cont’d - 1) New Zealand SB - Glossary (Cont’d - 2) New Zealand SB - Glossary (Cont’d - 3) |
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