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2005-2006 Thailand Small Business Overview and Comprehensive Market Opportunity AssessmentProduct Type: Market Research ReportPublished by: AMI-Partners, Inc. Published: July 2005 Product Code: R149-433 Description Based on AMI's annual survey of small businesses across Thailand, this study tracks a broad spectrum of issues pertaining to the adoption and usage of information technology and communications (ICT) solutions. AMI-Partners defines small businesses (SBs) as companies that have fewer than 100 employees, are non-residential and non-government organizations, and are not a franchise of a larger corporation.
Products and services covered in this study include established and emerging hardware, software, applications and business process solutions. Also included are such issues as budgets, behaviors, decision influencers, channel preferences, outsourcing, and service/support. Further, the study encompasses detailed firmographics, critically important technology attitudes, and strategic planning priorities. This is one of a continuing series of reports drawn from AMI's proprietary surveys of small and medium businesses in North America, Latin America, Europe and the Asia-Pacific region. AMI's comprehensive data on IT, Internet, e-business and communications investment and usage are presented in a highly actionable, graphical format with go-to-market insights and analysis. Table of Contents Thailand SB IntroductionThailand SB - Definitions by Type of Business Thailand SB Management Summary Thailand Market Overview & IT Initiatives Thailand SB IT/Telecom Spending Overview Thailand SB Firmographics Overview Thailand SB Attitudes and Strategic Directions Overview Thailand SB Computing (Clients) Overview - Computing Hardware Thailand SB Computing (Clients) Overview - Printing, Imaging & Peripherals Thailand SB Computing (Clients) Overview - Servers Thailand SB Software Overview Thailand SB Software Overview Thailand SB Networking Overview Thailand SB Storage Overview Thailand SB Security Overview Thailand SB Service and Support Thailand SB Channels Overview Thailand SB Internet Overview Thailand SB Telecommunications Overview Thailand SB Spending, Penetration and Budgets Thailand SB Key Technology Penetration Thailand SB Market Overview: Expanded Technology Penetration Thailand SB Current Usage of Select Software Applications Thailand SB IT/Telecom Spending Comparisons Thailand SB IT/Telecom Spending Areas Thailand SB Average Annual IT Budget (Self-Reported) vs. Actual IT Spending Per PC SB Thailand SB Methodologies Thailand SB Survey Process Thailand SB SMBs Defined Thailand SB Margin of Error Thailand SB Sampling Pool by Type of Business Thailand SB Weighting Factors by Employee Size Thailand SB Sample Return Distribution by Geography Thailand SB Demographics Thailand SB Total Share of Enterprises by Employee Size and Industry Thailand SB PC Penetration and Breakout of PC SB Market by Employee Size and Vertical Industry Thailand SB: Demographics - Comparison Across Employee Size Thailand SB: Revenues - Comparison Across Employee Size and Industries Thailand SB Typical Distribution of Suppliers and Vendors Thailand SB Business Processes - Accounting/Payroll Overview Thailand SB Attitudes and Decision Making Thailand SB Attitudes: Importance of Internet for Various Business Functions Thailand SB Attitudes: Importance of Software Applications and Services Thailand SB Attitudes: Importance of Connectivity, Storage and Security Products and Services Thailand SB Attitudes: Importance of Services, Training and Outsourcing Thailand SB Attitudes: Purchase Preferences Thailand SB Purchase Decision Making: Level of Involvement for IT/Telecom-Related Purchases Thailand SB Impact of Various Information Sources Used for Awareness and Information Gathering for IT-Related Products & Services Thailand SB Computing Thailand SB Overview of Computing Spending Thailand SB Total Spending on Computing: Computing Hardware (Clients), Imaging and Printing, Peripherals and Servers Thailand SB Computing-Related Penetration Thailand SB Computing Components Spending - Average and Total Market Breakout Thailand SB Computing - Computing Hardware (Clients) Thailand SB Overall PC Penetration by Employee Size and Industry Thailand SB Computer Ownership and Installed Base Thailand SB Computer Ownership Overview by Employee Size Thailand SB Computer Ownership Overview by Industry Thailand SB Average Computers Purchased and Total Shipments Thailand SB Computer Shipments (Purchased Last 12 Months) Thailand SB Total Market and Average PC Hardware Spending per SB by Employee Size and Industry Thailand SB Trends in Ownership of Desktop PC Brands Thailand SB Trends in Ownership of Portable PC Brands Thailand SB Comparison of Owners: Most Recently Purchase Brands Thailand SB Planned Computer Purchases - Next 12 Months Thailand SB Comparison of Owners: Top Five Computer Brands Planned Thailand SB Computing - Imaging and Printing Thailand SB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Employee Size Thailand SB Average Annual and Total Market Spending on Printers, Printer Supplies and Peripherals by Industry Thailand SB Printer Ownership and Installed Base Thailand SB Current and Planned Printer Overview Thailand SB Trends in Printer Brands Thailand SB Peripherals Ownership Among SBs Thailand SB Software Thailand SB Overview of Software Spending on Select Categories Thailand SB Overview of Software Spending on Select Categories Thailand SB Trends in Use of PC Operating Systems Thailand SB PC Application Current Usage: Recent and Planned Upgrades - Productivity/Business Administration/Utilities Thailand SB PC Application Current Usage: Recent and Planned Upgrades - Finance and Accounting Thailand SB PC Application Current Usage: Recent and Planned Upgrades - Specialized Software Thailand SB Current vs. Planned Software Applications Usage by Employee Size - Productivity/Business Admin/Utilities and Finance/Accounting Thailand SB Current vs. Planned Software Applications Usage by Employee Size - Specialized Applications Thailand SB Current vs. Planned Software Applications Usage by Industry - Productivity/Business Admin/Utilities and Finance/Accounting Thailand SB Current vs. Planned Software Applications Usage by Industry - Specialized Software Thailand SB Planned PC Application Usage: New Users Thailand SB Software (Productivity, OS, Databases, Utilities) Spending Overview Thailand SB Primary Accounting Method by Employee Size Thailand SB Accounting Software Snapshot by Employee Size Thailand SB Hosted Applications On-Demand Snapshot by Employee Size Thailand SB Hosted Applications On-Demand Usage and Total Market Spending By Employee Size Thailand SB Current and Planned Hosted/On-Demand Applications Thailand SB Enterprise Software Thailand SB Enterprise Software: CRM Snapshot by Employee Size Thailand SB Enterprise Software: ERP/SCM Snapshot by Employee Size Thailand SB Trends in Use of Network Operating Systems Thailand SB Average Annual Networking Software Spending by Employee Size Thailand SB Frequency and Methods of Software Acquisitions Thailand SB Attitudes Comparison: Importance of Software/Business Process Applications Cross-Examined by Penetration/Usage of Various Software Products and Services Thailand SB Servers and Networking Hardware Thailand SB Servers Thailand SB LAN Penetration by Employee Size and Industry Thailand SB Server-Based Vs. Peer-to-Peer LANs Thailand SB Server Installed Base Thailand SB Total Annual LAN Server Spending by Employee Size and Industry Thailand SB Server Brands Overview Thailand SB Networking Hardware Thailand SB Total Annual Networking Spending Thailand SB Networking-Related Technologies/Services Penetration Thailand SB Average Networking-Related Spending per SB by Employee Size and Industry Thailand SB Number of PCs Currently Connected and Plan to Connect to LANs Thailand SB Wireless LAN Penetration by Employee Size and Industry Thailand SB Voice Over IP (VoIP) Penetration by Employee Size and Industry Thailand SB Computer Telephony Integration (CTI) Deployment by Employee Size and Industry Thailand SB Networking Products/Brands Purchased in the Last 12 Months Thailand SB Attitudes Comparison: Importance of Connectivity, Storage and Security Needs Cross-Examined by Penetration/Usage of Select Networking Products and Services Thailand SB Storage Thailand SB Overview of Storage Spending Thailand SB Overview of Storage Spending Thailand SB Storage Technologies Thailand SB Storage Spending by Technology Thailand SB Current Data Storage Overview Thailand SB Security Thailand SB Total Annual Security Spending Thailand SB Security Technologies/Services Penetration Thailand SB PC-Based Anti-Virus Penetration Thailand SB PC-Based Anti-Spam Penetration Thailand SB PC-Based Firewalls Thailand SB Current and Planned Use of VPNs Thailand SB Network-Based Firewall Deployment Thailand SB Service and Support Thailand SB Overview of Service and Support Spending Thailand SB Overview of IT-Related Services Spending Thailand SB Total Share of Enterprises vs. Total Spending on Outsourced Business Services Thailand SB Spending for Outsourcing of Business Functions by Employee Size Thailand SB Average Annual IT Budget Thailand SB Technology Management Across Locations Thailand SB Number of Full-Time IT Service and Support Employees Thailand SB Computing Service and Support (via 3rd-Party Vendors) Spending Overview Thailand SB Average Annual Networking Service and Support Spending by Employee Size Thailand SB Channels Thailand SB Channel Summary Thailand SB Overall Market Share and Breakdown by Channel for Recent Computer Purchases Thailand SB Channel Breakout for Recent Computer Purchases by Employee Size Thailand SB Comparison of PC Buyers - Channels Used for Most Recent PC Purchased Thailand SB Current Channel Market Usage for Printer Purchases Thailand SB Channel Breakout for Printer Purchases by Employee Size Thailand SB Current Channel Market Usage for Software Purchases by Type of Software Thailand SB Channel Breakout for Software Purchases by Employee Size: Productivity/Utilities and Finance/Accounting Thailand SB Channel Breakout for Software Purchases by Employee Size: Business Process Automation and Industry Specific Applications Thailand SB Channels for Networking Products Purchased in the Last 12 Months Thailand SB Channel Breakout for Networking Products by Employee Size Thailand SB Channel Breakout for Direct from Manufacturer by Employee Size Thailand SB Internet Thailand SB Overview of Internet-Related Spending Thailand SB Overview of Total Internet-Related Spending Thailand SB Internet-Related Technologies/Services Penetration Thailand SB Breakout Total Internet-Related Spending and Average Spending Per SB Thailand SB Internet Technology Adoption Trends Thailand SB Total Internet-Related Technology Penetration Thailand SB Internet - Internet Access Thailand SB Internet Snapshot by Employee Size Thailand SB Internet Snapshot by Industry Thailand SB Leading Internet Service Providers Thailand SB Current Adoption of High-Speed Access Lines Thailand SB Current and Planned Applications and Business Processes Used Via the Internet Thailand SB Average Online Purchasing Spending Thailand SB Attitudes Comparison: Attitudes Toward and Importance of the Internet Cross-Examined by Penetration/Usage of Various Internet Products and Services Thailand SB Internet - Web Sites Thailand SB Web Site Penetration by Employee Size and Industry Thailand SB Average Annual and Total Market Spending on Web Sites by Employee Size Thailand SB Average Annual and Total Market Spending on Web Sites by Industry Thailand SB Web Site Hosting Thailand SB Penetration of e-Commerce Sites by Employee Size and Industry Thailand SB Use of e-Commerce Functions, Transactions and Revenues Thailand SB Average Annual and Total Market Spending on Intranets by Employee Size and Industry Thailand SB Intranet Penetration by Employee Size Thailand SB Intranet Penetration by Industry Thailand SB Telecommunications Thailand SB Overview of Telecommunications Spending Thailand SB Telecommunications Equipment Spending Breakout Thailand SB Telecommunications Services Spending Breakout Thailand SB Telecommunications-Related Technologies/Services Penetration Thailand SB Average Monthly Telecom Spending per PC SB Thailand SB Number of Current and Planned Telephone Lines by Employee Size Thailand SB Local and Long Distance Telecom Service Provider Overview Thailand SB Penetration of Telecommunications Products Thailand SB Telephone Systems Snapshot by Employee Size Thailand SB Phone Systems Thailand SB Telephony Equipment and Services Spending Thailand SB Wide Area Networking (WAN) Deployment Overview Thailand SB Appendix Thailand SB - Channel Partners Definitions Thailand SB - Acronyms Thailand SB - Glossary |
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