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2009 U.S. SMB SaaS Channel Partners - A Growing Opportunity in a Challenging Business Environment

Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: March 2009
Product Code: R149-476
Description
AMI-Partners’ 2009 U.S. SMB SaaS Channel Partners report provides a comprehensive view of the new high value channel partners that are emerging in these trying economic conditions. These partners focus on providing Software-as-a-Service (SaaS) solutions to their SMB clients. The objective of this report is to provide you with an in-depth understanding of the profile of these partners and how you can effectively recruit, engage, support and build relationships with them.

The report covers a number of topics on these high value partners including:
  • Who are these partners and what are their characteristics
  • What is the Total Addressable Market (TAM) for SaaS and what proportion of this flows through the channel
  • How has the current economic environment influenced the decisions of these partners and their SMB clients
  • What is their business model - why an increasing number of partners are transitioning to a hosted services model
  • What are the challenges they face
  • Who are the top vendors in this space and what is their relationship with the partners
  • How do you target and engage with these partners
This report is the result of extensive analysis on AMI's comprehensive channel partner survey data. Software-as-a-Service (SaaS) adoption has been growing at a rapid pace in the U.K. SMB market over the last couple of years and a growing number of partners have transitioned their business model to take advantage of this fast growing market. The objective of this report is to provide you with an in-depth understanding of the profile of these partners and how you can effectively recruit, engage, support and build relationships with them.
Table of Contents
Executive Summary: SMB Changes And Trends & SaaS Opportunity

SMB Trends and Implications

SMB Trends and Implications

Evolution of Attitudes and Products for SMBs

SaaS Overview

Size, Growth And Opportunities In The Services Space

U.S. SMB Growth Rate of Key IT Categories

U.S. SMB: SaaS Landscape

U.S. SB: Adoption of SaaS Solutions

U.S. MB: Adoption of SaaS Solutions

Challenges for SaaS Partners

Overview Of SMB Channel Partner Market With A Focus On Partners That Offer SaaS.

Route to Market - U.S. SMB IT Investments

U.S. Channel Partner Universe

Geographic Distribution of SaaS Providers

SaaS Partner Profile

Firmographic Profile of SaaS Partners

Revenue Generation

Customers and Verticals

Business Challenges

Products and Solutions Offered

Revenue from Products and Services

Margins

Software Solutions Offered and Methods of Offering them

Method of delivering SaaS

Platforms used to support delivery of SaaS

Purchase Model

Support Services from Vendors

Most Effective Methods to Communicate with SaaS Partners

Top Vendors whose products and solutions are offered by SaaS Partners

Partner Certification

Targeting and Supporting SaaS Partners

Appendix

Legends and Definitions

2008-2009 AMI-Partners Worldwide Channel Partner Ecosystem - Coverage of Top Markets

U.S. Channel Partners: Survey Methodology

U.S. SB Attitudes vs. Spending: Strategic Importance of Various Technology Related Areas During the Next 12 Months Against Penetration Levels

U.S. MB Attitudes vs. Spending: Strategic Importance of Various Technology Related Areas During the Next 12 Months Against Penetration Levels

Software Products and Service Offerings of SaaS Partners

Computing and Networking Products and Service Offerings of SaaS Partners

Telecom and Internet Products and Service Offerings of SaaS Partners

Storage and Security Products and Service Offerings of SaaS Partners

Ordering and More Information
Price and Delivery Options



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