Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: April 2009
Product Code: R149-483Description This report addresses the Internet in the developed Asia-Pacific countries of Japan Australia and Korea from the view of service providers, online advertising/search providers, and e-commerce/webhosting providers. It begins with higher-level market opportunity, then moves to changes and impacts to the market, and then provides data and analysis pertaining to Internet access, website usage, and usage of online marketing media.Table of Contents - Executive Summary
- Market Opportunity and Outlook in a Challenging Economic Environment
- Developed APAC SMB: Market Sizing by Employee Size
- Developed APAC SMB: Market Sizing by Vertical
- Developed APAC SMB: Average Annual Revenues
- Developed APAC SMB: Key Firmographics Indicators
- Developed APAC SMB: Key Mobility Indicators
- Developed APAC SMB Internet Forecast 2008-2013
- Developed APAC SMB Internet Access Market Opportunity and Outlook
- Products/Services Adoption Trends, Drivers and Attitudes: Internet access
- Attitudes
- Developed APAC SMB Internet Access Lines
- Japan SMB: Internet Spending Behavior
- Australia SMB: Internet Spending Behavior
- Korea SMB: Internet Spending Behavior
- Developed APAC SMB: Internet Service Providers
- Products/Services Adoption Trends, Drivers and Attitudes: Website and e-commerce
- Developed APAC SMB Internet Products and Services Adoption Levels
- Developed APAC SMB: How Web Sites are Used by SMBs
- Developed APAC SMB: Online Commerce Payment Options and Web Site Integrated Back Office Functions
- Developed APAC SMB Online Marketing Tools
- Developed APAC Web Site Spending Levels
- Developed APAC SB: Planned Web Site Usage
- Products/Services Adoption Trends, Drivers and Attitudes: Online marketing media
- Developed APAC SMB: Advertising and Promotional Activities
- Japan SB: Advertising and Promotional Activities by Vertical
- Japan MB: Advertising and Promotional Activities by Vertical
- Australia SB: Advertising and Promotional Activities by Vertical
- Australia MB: Advertising and Promotional Activities by Vertical
- Korea SB: Advertising and Promotional Activities by Vertical
- Korea MB: Advertising and Promotional Activities by Vertical
- Purchase Channels, Purchase Decision Making, Informational Media Usage and Business Issues Driven Messages
- Japan SMB IT Decision Makers
- Australia SMB IT Decision Makers
- Korea SMB IT Decision Makers
- Developed APAC SMB Information Sources
- Developed APAC SMB Business Challenges
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