Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: May 2009
Product Code: R149-497Description The developed Asia-Pacific (APAC) region’s 3 most developed economies - Australia, Japan and Korea - are all facing fading demand in their export markets as a result of a downturn in the U.S. Nonetheless, the causes of this economic crisis do not change the fundamental spending drivers on networks.
This report addresses the SMB networking market in the Developed APAC countries of Australia, Japan and Korea from several key viewpoints:
- Overall market opportunity/outlook
- Market planning/customer assessment
- Product planning/brand positioning
- Market development/customer acquisition.
Table of Contents - Management Summary
- Key Needs and Drivers shaping the Networking Equipment Space
- Executive Summary
- Market Opportunity and Outlook
- Developed APAC SMB: Market Sizing by Employee Size
- Developed APAC SMB: Market Sizing by Vertical
- Developed APAC SMB: Average Annual Revenues
- Developed APAC SMB: Key Firmographic Indicators
- Developed APAC SMB: Key Mobility Indicators
- Developed APAC SMB Networking Forecast 2008-2013
- Market Planning/Customer Assessment
- Developed APAC SMB Impact on networking equipment & services
- Developed APAC SMB Impact on networking equipment & services -Cont’d
- Japan SMB Key technology penetration by networking driver - Employee Size
- Australia SMB Key technology penetration by networking drivers - Employee Size
- Korea SMB Key technology penetration by networking drivers - Employee Size
- Japan SMB Key technology penetration by networking driver - Verticals
- Australia SMB Key technology penetration by networking drivers - Verticals
- Korea SMB Key technology penetration by networking drivers - Verticals
- Developed APAC SMB Attitudes
- Product Planning & Brand Positioning
- Japan SMB: Networking Brands
- Australia SMB: Networking Brands
- Korea SMB: Networking Brands
- Developed APAC SMB: WLAN Usage
- Developed APAC SMB: WLAN Brands
- Market Development/Customer Acquisition
- Japan SMB: Networking Channels
- Australia SMB: Networking Channels
- Korea SMB: Networking Channels
- Japan SMB IT Decision Makers
- Australia SMB IT Decision Makers
- Korea SMB IT Decision Makers
- Developed APAC SMB Information Sources
- Developed APAC SMB Business Challenges
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