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2009 China Small Business Market Snapshot - Economic Impact, Buyer Profiling and Targeting

Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: December 2008
Product Code: R149-501
Description
This report provides marketers a systematic analysis of ICT market drivers, profiling established and emerging products and services including:
  • Infrastructure: hardware platforms (PCs, Notebooks, Servers)
  • Software applications
  • Storage
  • Security
  • Networking
  • IT Services, managed services
  • Telecommunications services
  • Mobility
  • Internet/IP-enabled services
The AMI ICT Market Snapshot Profile details other key buying influencers among technology buyers/ users such as:
  • Economic factors
  • Budgets
  • Buying behaviors
  • Decision makers
  • Channel preferences
  • Outsourcing
  • Service/support
  • Attitudes
  • Strategic planning priorities
Based on AMI's annual survey of small businesses across Canada, this study tracks a broad spectrum of issues pertaining to the adoption and usage of information technology and communications (ICT) solutions. AMI-Partners defines small businesses (SBs) as companies that have 1 to 99 employees, are non-residential and non-government organizations, and are not a franchise of a larger corporation.
Table of Contents
China SB Overview Report Outline

China SB Introduction

China SB Executive Summary

China SB Executive Summary: China SB Overview

China SB Executive Summary: Market Sizing and PC Penetration

China SB Executive Summary: Spending & Penetration

China SB Executive Summary: Spending Overview

China SB Executive Summary: Total Market IT/Telecommunication Spending

China SB Executive Summary: Three Waves of Adoption

AMI’s Three Waves of Adoption

China SB Executive Summary: IT Adoption Process

China SB Executive Summary: Key Technology Penetration by Employee Size

China SB Executive Summary: Key Technology Penetration by Vertical Industry

China SB Executive Summary: Current Software Applications Usage

China SB Executive Summary: Economic Outlook

China SB Executive Summary: Economic and Political Outlook

China SB Executive Summary: What/who is a “CONCERNED SB”?

China SB Executive Summary: Perceptions About Domestic and Worldwide Economic Conditions

China SB Executive Summary: Expectation of Changes in Economic Conditions in Next 12 Months

China SB Executive Summary: Economic Conditions Form Concerned Small Businesses

China SB Executive Summary: Concerned SBs Overview

China SB Executive Summary: Economic Profile: Concerned SBs

China SB Executive Summary: Importance of Strategic IT Issues

China SB Executive Summary: Purchase Preferences and Processes Concerned SBs vs. All SBs

China SB Executive Summary: Key Technology Penetration

China SB Executive Summary: Key Technology Deployment Intentions

China SB Executive Summary: Economic Indicators

China SB Management Summary: Sectors and Themes Driving SMB IT Markets

China SB Management Summary: SMB IT Market Drivers

China SB Management Summary: Key Themes - Infrastructure

China SB Management Summary: Infrastructure Profile PC Buyers

China SB Management Summary: Infrastructure Profile Printer Buyers

China SB Management Summary: Key Themes - Mobility & Telephony

China SB Management Summary: Mobility Firms Profile

China SB Hosted IP Users Profile

China SB Management Summary: Consolidated IP Network Firms Profile

China SB Management Summary: Key Themes - IT Services

China SB Managed Services Users Profile

China SB Management Summary: Key Themes - Software

China SB Management Summary: Software Buyers Profile

China SB Management Summary: Key Themes - Internet

China SB Management Summary: Business Process Enabled Firms Profile

China SB Management Summary: Intranet Users Profile

China SB Management Summary: Key Themes - Storage

China SB Management Summary: Storage Buyers Profile

China SB Management Summary: Key Themes - Security

China SB Management Summary: Security Buyers Profile

China SB Management Summary: Attitudes and Purchase Decision Making

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