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2009 Emerging APAC (China) Networking Opportunity - Addressing a Growing Demand in a Downturn Economy

Product Type: Market Research Report
Published by: AMI-Partners, Inc.
Published: July 2009
Product Code: R149-562
Description
Effects of the worldwide economic recession have trickled down to developing nations and China is not impermeable to the consequences. A significant proportion of China SMBs have experienced tighter cash flow and sharp declines in revenues brought on by cancelled orders or investment plans.

This report explores key trends on how SMB internal networks are evolving and provides insight to vendors that need to position products effectively in an increasingly difficult market.

This report addresses the SMB networking market in the emerging Asia-Pacific country of China from several key viewpoints: overall market opportunity/outlook, market planning/customer assessment, product planning/brand positioning, and market development/ customer acquisition.
Table of Contents
Executive Summary

Market Opportunity and Outlook

Emerging APAC (CH) SMB: Market Sizing by Employee Size

Emerging APAC (CH) SMB: Market Sizing by Vertical

Emerging APAC (CH) SMB: Average Annual Revenues

China SMB Business Conditions: Concern About Impact of Economy on Business

China SMB Business Conditions: Effects of Economy on Business Over Last 3 Months

China SMB Business Conditions: Next 3 Months Business Conditions Outlook

Emerging APAC (CH) SMB: Key Firmographic Indicators

Emerging APAC (CH) SMB: Key Mobility Indicators

Emerging APAC (CH) SMB Networking Forecast 2008-2013

Market Planning/Customer Assessment

Emerging APAC (CH) SMB Impact on networking equipment & services

Emerging APAC (CH) SMB Impact on networking equipment & services -Cont’d

China SMB Key technology penetration by networking drivers - Employee Size

China SMB Key technology penetration by networking drivers- Verticals

Emerging APAC (CH) SMB Attitudes

Product Planning & Brand Positioning (Usage Behavior & Benefits Sought)

China SMB: Networking Brands

Emerging APAC (CH) SMB: WLAN Usage

Emerging APAC (CH) SMB: WLAN Brands

Market Development/Customer Acquisition

China SMB: Networking Channels

China SMB IT Decision Makers

Emerging APAC (CH) SMB Information Sources

Emerging APAC (CH) SMB Business Challenges

China SMB Staffing and Business Locations: Cost Cutting Measures - Current and Planned

Product Planning & Brand Positioning (Usage Behavior & Benefits Sought)

China SMB: Networking Brands

Emerging APAC (CH) SMB: WLAN Usage

Emerging APAC (CH) SMB: WLAN Brands

Market Development/Customer Acquisition

China SMB: Networking Channels

China SMB IT Decision Makers

Emerging APAC (CH) SMB Information Sources

Emerging APAC (CH) SMB Business Challenges

China SMB Staffing and Business Locations: Cost Cutting Measures - Current and Planned

Ordering and More Information
Price and Delivery Options



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