Product Type: Market Research Report
Published by: Business Insights
Published: November 2007
Product Code: R162-819Description Business Intelligence for the Technology Industry
Business Insights’ portfolio of technology management reports are designed to help you make well informed, timely business decisions. We understand the problems facing today’s technology executives when trying to drive your business forward, and appreciate the importance of accurate, up-to-date, incisive product, market and company analysis. We help you to crystallize your business decision-making. The strength of our technology research and analysis is derived from access to unparalleled databases and libraries of information and the use of proprietary analytical techniques. Business Insights reports are authored by independent experts and contain findings garnered from dedicated primary research. Our authors’ leading positions secure them access to interview key executives and to establish which issues will be of greatest strategic significance for the industry. Our technology portfolio of reports can be used across a wide range of business functions to assess market conditions and devise future strategies.
Key issues examined in this report...
- Increasing complexity and scope. This is driving the need for more centralized management of WLAN solutions and hence vendors need to develop strong product differentiation. Furthermore, while access points are starting to become commodities, WLAN switches still offer considerable margin potential for vendors due to the more nascent nature of this section of the market.
- Mobile device manufacturers and service providers should work to promote their phones as authentication devices in their own right to open up the potential for greater mPayment applications.
- Mobile Security is still perceived to be an issue despite vendors’ claims that it is not a problem. The cost of deploying mobility solutions and a lack of understanding of all the associated costs are also preventing enterprises from investing.
- Only 5% of the IT managers surveyed are investing in mobility as their biggest IT project in 2006, illustrating that mobility investment is not typically the number one priority for the majority of enterprises.
The Mobile Enterprise Market Outlook
Trends in mobilizing the enterprise and vendor assessments Enterprises have been waiting for technologies to reach high functional standards and want to understand how mobility c an impact their business processes before deploying them. Despite predicted growth in this market and interest in the technologies, so far it has mostly been early adopters that have been deploying mobility solutions with mobile email leading the way. However, this is set to change over the next few years with mobility growing from an interesting idea to an essential part of the IT infrastructure. The Mobile Enterprise Market Outlook is a new report published by Business Insights that analyses the trends in mobile enterprise technologies and suggests how they might shape the future of the mobile enterprise technology market. This report details the drivers and inhibitors to the uptake of mobile solutions and provides strategic advice on how to maximise sales and opportunities by consider ing the best options for vendors targeting the mobile enterprise. Identify the mobile enterprise trends and the opportunities th ey provide for infrastructure and hardware vendors, mobile operators, service providers and other third parties with this new report.
This new report will enable you to...
- Benchmark the leading mobile technology vendors with this report’s analysis of 11 major vendors end-user sentiment, market impact and technology and comparative ranking of each by technology assessment category.
- Create more effective competitive strategies using this reports analysis of the strengths and weaknesses of the leading players and actionable recommendations for each.
- Quantify and target future mobile technology opportunities using this report’s regional product revenue forecasts to 2012 for mobility expenditure, enterprise WLAN infrastructure and enterprise mobile email..
- Understand the key drivers and inhibitors of mobile enterprise technology deployments and the buying behaviour of organizations large and small.
Key findings from this report...
- Revenues in the enterprise mobility market in Europe are expected to reach $33.28 bn in 2012, growing rapidly over the next five years from around $27.85 bn in 2006 .
- North America will remain the largest market with regard to WLAN spending, with enterprises in the region investing over $500 million in related equipment in 2008. Global enterprise WLAN infrastructure revenues are expected to around $1.4 bn by the end of 2008, from $1.07 in 2006.
- After a slow start, VoWLAN handset revenues are set to reac h $1.2 bn across North America and EMEA by the end of 2008. At this stage, 73% of handset revenues are expected to come from dualmode devices.
- ‘In the cloud’ security solutions remove much of the burden from the customer of putting security on individual devices and offer the possibility of numerous additional revenue streams.
Your questions answered...
- Where will vendors find the largest mobile t echnology market opportunities over the next few years?
- Who are the key decision-markers in enterprises that buy mobile technology?
- How will vendor consolidation impact the uptake of enterprise mobile solutions?
- Why are mobile operators in a position to make the most of the upsurge in growth anticipated for mobile email?
- What priority is given to mobile technology in IT budgets?
- Which vendors are perceived as leaders in enterprise mobile technologies?
- Who will benefit most from future opportunities in the mobile email infrastructure market?
Table of Contents
- The Mobile Enterprise Market Outlook
- Executive summary
- Enterprise mobility trends and market sizing
- Enterprise wireless LANs
- Mobile enterprise security
- Enterprise mobile email
- Enterprise mobility vendor analysis
- Chapter 1 Enterprise mobility trends and market sizing
- Summary
- Introduction
- Enterprise mobility in context
- Market drivers
- Devices and 3G
- Business applications
- Greater choice of solutions
- Enterprise mobility is on the IT department agenda
- Inhibitors
- Security and integration
- Cost and device lifetime
- Unclear business case
- Lack of regulations and proliferation of devices is confusing
- Enterprise mobility markets
- Vertical industries
- Enterprise mobility by region
- Investment plans
- Mobile penetration
- Enterprise mobility market sizing
- Vendor landscape
- Channel to market
- MNOs
- Recommendations
- Chapter 2 Wireless LANs
- Summary
- Wireless LAN market development
- Market drivers
- Market inhibitors
- Enterprise WLAN market evolution
- WLAN market sizing
- Enterprise WLAN infrastructure market
- By region
- By vertical
- By sizeband
- By device type
- Chapter 3 Mobile enterprise security
- Summary
- Introduction
- mSecurity
- Ease of integration
- ‘In the cloud’ security solutions
- Phones as authentication devices
- Conclusions
- Chapter 4 Enterprise mobile email
- Summary
- Introduction
- Market trends and sizing
- Mobile email global revenues
- Mobile operators
- Mobile email infrastructure providers
- Recommendations
- Pricing
- Partnership
- Attention to detail
- Conclusions
- Chapter 5 Enterprise mobility vendor analysis
- Summary
- Introduction
- Enterprise mobility vendors
- Market leaders: IBM, Nokia and RIM
- Challengers: HP, Microsoft, Motorola, Oracle, Sybase iAnywhere
- Market leaders: Technology
- Market leaders: User sentiment
- Market leaders: Impact
- Vendor analysis
- Cognito
- Recommendations
- Dexterra
- Recommendations
- HP
- Recommendations
- IBM
- Recommendations
- Microsoft
- Recommendations
- Motorola
- Recommendations
- Nokia
- Recommendations
- Oracle
- Recommendations
- RIM
- Recommendations
- SAP
- Recommendations
- Sybase iAnywhere
- Recommendations
- Conclusions
- Index
- List of Figures
- Figure 1.1: Cellular technology evolution
- Figure 1.2: The penetration of enterprise mobility solutions
- Figure 1.3: Improved business processes and better employee working conditions are key benefits of enterprise mobility solutions
- Figure 1.4: Top mobile inhibitors for enterprises
- Figure 1.5: The Nordics are leading the way in terms of mobility deployments
- Figure 1.6: Within two years mobility penetration will increase to over 50%
- Figure 1.7: Penetration of mobility technologies by vertical industry
- Figure 1.8: Penetration of mobility technologies by size
- Figure 1.9: Enterprise mobility expenditure in Europe ($ bn), 2006-2012
- Figure 1.10: Leading enterprise mobility vendors and solutions
- Figure 2.11: Enterprise WLAN roadmap
- Figure 2.12: Global enterprise WLAN infrastructure revenues by region ($m) 2006-2008
- Figure 2.13: North American enterprise WLAN infrastructure revenues ($m) by sizeband, 2006-2008
- Figure 2.14: EMEA enterprise WLAN infrastructure revenues ($m) by sizeband, 2006-2008
- Figure 2.15: VoWLAN handset revenues by geography
- Figure 3.16: Elements of the network where mobile security solutions can be placed
- Figure 4.17: Global revenues for operators and infrastructure providers from enterprise mobile email ($m), 2006-2009
- Figure 5.18: Market leaders: Technology
- Figure 5.19: Market leaders: End-user sentiment
- Figure 5.20: Market leaders: Market impact
- Figure 5.21: Cognito enterprise mobility analysis
- Figure 5.22: Dexterra enterprise mobility analysis
- Figure 5.23: HP enterprise mobility analysis
- Figure 5.24: IBM enterprise mobility analysis
- Figure 5.25: Microsoft enterprise mobility analysis
- Figure 5.26: Motorola enterprise mobility analysis
- Figure 5.27: Nokia enterprise mobility analysis
- Figure 5.28: Oracle enterprise mobility analysis
- Figure 5.29: RIM enterprise mobility analysis
- Figure 5.30: The SAP enterprise mobility radars
- Figure 5.31: Sybase iAnywhere enterprise mobility analysis
- List of Tables
- Table 1.1: What are the key benefits you expect from mobility?
- Table 1.2: What are the issues that are preventing your organization from investing in mobility solutions?
- Table 1.3: Enterprise mobility expenditure in Europe ($ bn), 2006-2012
- Table 2.4: North American enterprise WLAN infrastructure revenues ($m) by vertical, 2006- 2008
- Table 2.5: EMEA enterprise WLAN infrastructure revenues ($m) by vertical, 2006-2008
- Table 4.6: Global revenues for operators and infrastructure providers from enterprise mobile
- email ($m), 2006-2009
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