2004 New Technology Radio: Examining Satellite Radio and Digital Radio Trends

OF THE FOLLOWING ACTIVITIES LISTED BELOW, PLEASE INDICATE THE ONES THAT YOU HAVE DONE WHILE DRIVING WITHIN THE PAST THIRTY DAYS?

OF THE FOLLOWING ACTIVITIES LISTED BELOW, PLEASE INDICATE THE ONES THAT YOU HAVE DONE WHILE DRIVING WITHIN THE PAST THIRTY DAYS?

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TALK ON CELL PHONE. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TALK ON CELL PHONE. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: ADJUST RADIO DIALS. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: ADJUST RADIO DIALS. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: EAT/DRINK. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: EAT/DRINK. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: REACHED INTO BACK SEAT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: REACHED INTO BACK SEAT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: REACHED ACROSS PASSENGER SEAT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: REACHED ACROSS PASSENGER SEAT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TOOK CD OUT OF CASE. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TOOK CD OUT OF CASE. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: ADJUSTED SIDE VIEW MIRRORS. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: ADJUSTED SIDE VIEW MIRRORS. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: FASTENED SEAT BELT FOR SELF. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: FASTENED SEAT BELT FOR SELF. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: WATCHED AN EVENT OR ACTIVITY OTHER THAN THE ROAD. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: WATCHED AN EVENT OR ACTIVITY OTHER THAN THE ROAD. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: OPENED/LOOKED IN GLOVE COMPARTMENT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: OPENED/LOOKED IN GLOVE COMPARTMENT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: READ A MAP. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: READ A MAP. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TURNED TO TALK TO SOMEONE IN THE BACK SEAT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TURNED TO TALK TO SOMEONE IN THE BACK SEAT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TALKED TO A PASSENGER. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TALKED TO A PASSENGER. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: WORN HEADPHONES. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: WORN HEADPHONES. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TAKEN OFF SHOES/DROVE BAREFOOT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

FOR EACH OF THE FOLLOWING ACTIVITIES, PLEASE INDICATE YOUR UNDERSTANDING OF THE LAW REGARDING PERFORMING THIS ACTIVITY WHILE DRIVING: TAKEN OFF SHOES/DROVE BAREFOOT. SOME LAWS VARY BY STATE; PLEASE ANSWER FOR THE AREA WHERE YOU LIVE.

HOW MANY CARS DOES YOUR HOUSEHOLD CURRENTLY OWN OR LEASE? PLEASE INCLUDE TRUCKS, SUVS AND RVS. DO NOT INCLUDE MOTORCYCLES.

HOW MANY CARS DOES YOUR HOUSEHOLD CURRENTLY OWN OR LEASE? PLEASE INCLUDE TRUCKS, SUVS AND RVS. DO NOT INCLUDE MOTORCYCLES.

PLEASE INDICATE THE MODEL YEAR OF YOUR NEWEST CAR.

PLEASE INDICATE THE MODEL YEAR OF YOUR NEWEST CAR.

WHICH OF THE FOLLOWING CONSUMER ELECTRONICS PRODUCTS DO YOU CURRENTLY HAVE IN YOUR CAR(S)?

WHICH OF THE FOLLOWING CONSUMER ELECTRONICS PRODUCTS DO YOU CURRENTLY HAVE IN YOUR CAR(S)?

WHEN, IF EVER, DO YOU PLAN TO PURCHASE A CAR, SUV, OR TRUCK?

WHEN, IF EVER, DO YOU PLAN TO PURCHASE A CAR, SUV, OR TRUCK?

OF THE EXPLANATIONS PROVIDED BELOW, PLEASE INDICATE THE ONE THAT BEST DESCRIBES YOUR UNDERSTANDING OF AM/FM DIGITAL RADIO.

OF THE EXPLANATIONS PROVIDED BELOW, PLEASE INDICATE THE ONE THAT BEST DESCRIBES YOUR UNDERSTANDING OF AM/FM DIGITAL RADIO.

PRIOR TO TAKING THIS SURVEY WERE YOU AWARE OF DIGITAL AM/FM RADIO AS DESCRIBED ABOVE?

PRIOR TO TAKING THIS SURVEY WERE YOU AWARE OF DIGITAL AM/FM RADIO AS DESCRIBED ABOVE?

HOW INTERESTED ARE YOU IN HAVING DIGITAL RADIO AS DESCRIBED ABOVE, IF YOU HAD TO PURCHASE A NEW CAR RADIO IN ORDER TO HEAR IT?

HOW INTERESTED ARE YOU IN HAVING DIGITAL RADIO AS DESCRIBED ABOVE, IF YOU HAD TO PURCHASE A NEW CAR RADIO IN ORDER TO HEAR IT?

PLEASE INDICATE WHY YOU ARE NOT INTERESTED IN OWNING DIGITAL RADIO.

PLEASE INDICATE WHY YOU ARE NOT INTERESTED IN OWNING DIGITAL RADIO.

IF YOU WERE TO PURCHASE THE RADIO NECESSARY FOR DIGITAL AM/FM RADIO, PLEASE INDICATE THE TYPE YOU WOULD BE MOST LIKELY TO PURCHASE.

IF YOU WERE TO PURCHASE THE RADIO NECESSARY FOR DIGITAL AM/FM RADIO, PLEASE INDICATE THE TYPE YOU WOULD BE MOST LIKELY TO PURCHASE.

IF YOU WERE TO PURCHASE THE RADIO NECESSARY FOR DIGITAL AM/FM RADIO, PLEASE INDICATE HOW LIKELY OR UNLIKELY YOU WOULD BE TO ALSO PURCHASE UPGRADED SPEAKERS FOR YOUR CAR.

IF YOU WERE TO PURCHASE THE RADIO NECESSARY FOR DIGITAL AM/FM RADIO, PLEASE INDICATE HOW LIKELY OR UNLIKELY YOU WOULD BE TO ALSO PURCHASE UPGRADED SPEAKERS FOR YOUR CAR.

OF THE EXPLANATIONS PROVIDED BELOW, PLEASE INDICATE THE ONE THAT BEST DESCRIBES YOUR UNDERSTANDING OF SATELLITE RADIO.

OF THE EXPLANATIONS PROVIDED BELOW, PLEASE INDICATE THE ONE THAT BEST DESCRIBES YOUR UNDERSTANDING OF SATELLITE RADIO.

PRIOR TO TAKING THIS SURVEY WERE YOU AWARE OF SATELLITE RADIO AS DESCRIBED ABOVE?

PRIOR TO TAKING THIS SURVEY WERE YOU AWARE OF SATELLITE RADIO AS DESCRIBED ABOVE?

DO YOU CURRENTLY SUBSCRIBE TO SATELLITE RADIO SERVICE?

DO YOU CURRENTLY SUBSCRIBE TO SATELLITE RADIO SERVICE?

BASED ON THE PREVIOUSLY GIVEN DESCRIPTION OF SATELLITE RADIO, HOW LIKELY ARE YOU TO PURCHASE SATELLITE RADIO AT SOME POINT IN THE FUTURE?

BASED ON THE PREVIOUSLY GIVEN DESCRIPTION OF SATELLITE RADIO, HOW LIKELY ARE YOU TO PURCHASE SATELLITE RADIO AT SOME POINT IN THE FUTURE?

BASED ON THE PREVIOUSLY GIVEN DESCRIPTION OF SATELLITE RADIO, WHEN, IF EVER, DO YOU THINK YOU WILL PURCHASE SATELLITE RADIO AND SUBSCRIBE TO THE SERVICE?

BASED ON THE PREVIOUSLY GIVEN DESCRIPTION OF SATELLITE RADIO, WHEN, IF EVER, DO YOU THINK YOU WILL PURCHASE SATELLITE RADIO AND SUBSCRIBE TO THE SERVICE?

WHAT IS THE MAIN REASON YOU NEVER WANT TO PURCHASE SATELLITE RADIO SERVICE?

WHAT IS THE MAIN REASON YOU NEVER WANT TO PURCHASE SATELLITE RADIO SERVICE?

SUPPOSE THAT YOU WERE CONSIDERING SUBSCRIBING TO SATELLITE RADIO SERVICE. WHICH TYPE OF SATELLITE RADIO EQUIPMENT WOULD YOU BE MORE LIKELY TO PURCHASE?

SUPPOSE THAT YOU WERE CONSIDERING SUBSCRIBING TO SATELLITE RADIO SERVICE. WHICH TYPE OF SATELLITE RADIO EQUIPMENT WOULD YOU BE MORE LIKELY TO PURCHASE?

SUPPOSE THAT YOU WERE CONSIDERING SUBSCRIBING TO SATELLITE RADIO SERVICE. OF THE WAYS LISTED, HOW ARE YOU MOST LIKELY TO PURCHASE YOUR SATELLITE RADIO EQUIPMENT?

SUPPOSE THAT YOU WERE CONSIDERING SUBSCRIBING TO SATELLITE RADIO SERVICE. OF THE WAYS LISTED, HOW ARE YOU MOST LIKELY TO PURCHASE YOUR SATELLITE RADIO EQUIPMENT?

IF YOU WERE TO PURCHASE SATELLITE RADIO EQUIPMENT THAT WOULD BE INSTALLED IN YOUR CAR, WHO WOULD BE MOST LIKELY TO INSTALL IT?

IF YOU WERE TO PURCHASE SATELLITE RADIO EQUIPMENT THAT WOULD BE INSTALLED IN YOUR CAR, WHO WOULD BE MOST LIKELY TO INSTALL IT?

SUPPOSE THAT YOU HAVE SATELLITE RADIO SERVICE AS PREVIOUSLY DESCRIBED. HOW LIKELY OR UNLIKELY WOULD YOU BE TO PURCHASE UPGRADED SPEAKERS FOR YOUR CAR, IN ORDER TO TAKE ADVANTAGE OF THE IMPROVED SOUND QUALITY?

SUPPOSE THAT YOU HAVE SATELLITE RADIO SERVICE AS PREVIOUSLY DESCRIBED. HOW LIKELY OR UNLIKELY WOULD YOU BE TO PURCHASE UPGRADED SPEAKERS FOR YOUR CAR, IN ORDER TO TAKE ADVANTAGE OF THE IMPROVED SOUND QUALITY?

SUPPOSE THAT YOU HAVE SATELLITE RADIO AS PREVIOUSLY DESCRIBED. WHAT IMPACT, IF ANY, WOULD THIS HAVE ON YOUR DECISION TO DRIVE WHEN MAKING TRIPS THAT LAST MORE THAN TWO HOURS?

SUPPOSE THAT YOU HAVE SATELLITE RADIO AS PREVIOUSLY DESCRIBED. WHAT IMPACT, IF ANY, WOULD THIS HAVE ON YOUR DECISION TO DRIVE WHEN MAKING TRIPS THAT LAST MORE THAN TWO HOURS?

HOW DO YOU CURRENTLY GET TO WORK?

HOW DO YOU CURRENTLY GET TO WORK?

IF YOU HAD SATELLITE RADIO SERVICE IN YOUR CAR WHAT IMPACT, IF ANY, WOULD IT HAVE ON HOW YOU CHOOSE TO GET TO WORK?

IF YOU HAD SATELLITE RADIO SERVICE IN YOUR CAR WHAT IMPACT, IF ANY, WOULD IT HAVE ON HOW YOU CHOOSE TO GET TO WORK?

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): COMMUTING

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): COMMUTING

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): CARPOOLING WITH KIDS

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): CARPOOLING WITH KIDS

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): ON LONG TRIPS

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): ON LONG TRIPS

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): RUNNING ERRANDS

WHILE DRIVING FOR EACH OF THE PURPOSES LISTED BELOW, PLEASE INDICATE HOW OFTEN YOU LISTEN TO THE RADIO (REGULAR RADIO, NON-SATELLITE): RUNNING ERRANDS

IF YOU HAD PORTABLE SATELLITE RADIO EQUIPMENT THAT COULD BE SET UP ALMOST ANYWHERE (AND YOU SUBSCRIBED TO SATELLITE RADIO SERVICE) WHERE WOULD YOU BE MOST LIKELY TO LISTEN TO SATELLITE RADIO?

IF YOU HAD PORTABLE SATELLITE RADIO EQUIPMENT THAT COULD BE SET UP ALMOST ANYWHERE (AND YOU SUBSCRIBED TO SATELLITE RADIO SERVICE) WHERE WOULD YOU BE MOST LIKELY TO LISTEN TO SATELLITE RADIO?

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: WATCHING TELEVISION IN CAR

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: WATCHING TELEVISION IN CAR

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: WATCHING DVDS IN CAR

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: WATCHING DVDS IN CAR

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: PLAYING VIDEO GAMES IN CAR

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: PLAYING VIDEO GAMES IN CAR

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: LISTENING TO REGULAR (NON-SATELLITE) RADIO

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: LISTENING TO REGULAR (NON-SATELLITE) RADIO

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: LISTEN TO TAPES/CDS

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: LISTEN TO TAPES/CDS

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: EATING FOOD

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: EATING FOOD

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: TALKING ON CELL PHONE

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: TALKING ON CELL PHONE

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: TALKING TO OTHER PASSENGERS

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: TALKING TO OTHER PASSENGERS

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: LISTENING TO BOOKS ON TAPE/CD

FOR EACH OF THE FOLLOWING ACTIVITIES THAT YOU MAY OR MAY NOT DO IN YOUR CAR, PLEASE INDICATE WHAT EFFECT, IF ANY, HAVING A SATELLITE RADIO SYSTEM IN YOUR CAR WOULD HAVE ON THE FREQUENCY OF THIS ACTIVITY: LISTENING TO BOOKS ON TAPE/CD

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: TELEVISION FOR CAR

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: TELEVISION FOR CAR

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: DVD PLAYER FOR CAR

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: DVD PLAYER FOR CAR

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: VIDEO GAME SYSTEM FOR CAR

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: VIDEO GAME SYSTEM FOR CAR

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: NAVIGATIONAL SYSTEM

SUPPOSE THAT YOU HAD SATELLITE RADIO IN YOUR CAR. FOR EACH OF THE FOLLOWING PRODUCTS THAT YOU CAN PURCHASE FOR YOUR CAR, PLEASE INDICATE WHETHER HAVING A SATELLITE RADIO SYSTEM WOULD INCREASE OR DECREASE THE LIKELIHOOD THAT YOU WOULD PURCHASE THIS PRODUCT FOR YOUR CAR WITHIN TWELVE MONTH'S TIME: NAVIGATIONAL SYSTEM

SUPPOSE THAT YOU PURCHASED A CAR AND IT ALREADY HAD SATELLITE RADIO EQUIPMENT INSTALLED IN THE CAR. HOW LIKELY WOULD YOU BE TO PURCHASE THE SATELLITE RADIO SUBSCRIPTION SERVICE IF THE EQUIPMENT WAS ALREADY IN THE CAR? (CURRENTLY SATELLITE RADIO SUBSCRIPTION IS APPROXIMATELY $10 PER MONTH.)

SUPPOSE THAT YOU PURCHASED A CAR AND IT ALREADY HAD SATELLITE RADIO EQUIPMENT INSTALLED IN THE CAR. HOW LIKELY WOULD YOU BE TO PURCHASE THE SATELLITE RADIO SUBSCRIPTION SERVICE IF THE EQUIPMENT WAS ALREADY IN THE CAR? (CURRENTLY SATELLITE RADIO SUBSCRIPTION IS APPROXIMATELY $10 PER MONTH.)

SUPPOSE THAT YOU PURCHASED A CAR AND IT ALREADY HAD SATELLITE RADIO EQUIPMENT INSTALLED IN THE CAR. HOW LIKELY WOULD YOU BE TO PURCHASE THE SATELLITE RADIO SUBSCRIPTION SERVICE IF THE EQUIPMENT WAS ALREADY IN THE CAR? (CURRENTLY SATELLITE RADIO SUBSCRIPTION IS APPROXIMATELY $13 PER MONTH.)

SUPPOSE THAT YOU PURCHASED A CAR AND IT ALREADY HAD SATELLITE RADIO EQUIPMENT INSTALLED IN THE CAR. HOW LIKELY WOULD YOU BE TO PURCHASE THE SATELLITE RADIO SUBSCRIPTION SERVICE IF THE EQUIPMENT WAS ALREADY IN THE CAR? (CURRENTLY SATELLITE RADIO SUBSCRIPTION IS APPROXIMATELY $13 PER MONTH.)

THERE ARE CURRENTLY VARIOUS TYPES OF EQUIPMENT THAT ENABLE CONSUMERS TO LISTEN TO SATELLITE RADIO. IN EVERY CASE, IT IS NECESSARY TO PURCHASE SOME TYPE OF EQUIPMENT AND POSSIBLY ADDITIONAL ACCESSORIES. WHAT EFFECT, IF ANY, DOES PURCHASING THIS EQUIPMENT HAVE ON THE LIKELIHOOD THAT YOU WOULD PURCHASE SATELLITE RADIO SOMEDAY?

THERE ARE CURRENTLY VARIOUS TYPES OF EQUIPMENT THAT ENABLE CONSUMERS TO LISTEN TO SATELLITE RADIO. IN EVERY CASE, IT IS NECESSARY TO PURCHASE SOME TYPE OF EQUIPMENT AND POSSIBLY ADDITIONAL ACCESSORIES. WHAT EFFECT, IF ANY, DOES PURCHASING THIS EQUIPMENT HAVE ON THE LIKELIHOOD THAT YOU WOULD PURCHASE SATELLITE RADIO SOMEDAY?

SUPPOSE YOU WERE GOING TO PURCHASE A NEW CAR THAT DID NOT HAVE SATELLITE RADIO. IF THE NEW CAR WERE NOT CAPABLE OF HAVING SATELLITE RADIO INSTALLED IN THE FUTURE, WHAT EFFECT, IF ANY, WOULD THIS HAVE ON YOUR DECISION TO PURCHASE THIS CAR?

SUPPOSE YOU WERE GOING TO PURCHASE A NEW CAR THAT DID NOT HAVE SATELLITE RADIO. IF THE NEW CAR WERE NOT CAPABLE OF HAVING SATELLITE RADIO INSTALLED IN THE FUTURE, WHAT EFFECT, IF ANY, WOULD THIS HAVE ON YOUR DECISION TO PURCHASE THIS CAR?

WHEN IT COMES TO BUYING NEW TECHNOLOGY PRODUCTS (E.G. THE NEWEST COMPUTER, DVD PLAYER, TV, CELL PHONE, ETC.) THAT COME ON TO THE MARKET, ARE YOU SOMEONE WHO?

WHEN IT COMES TO BUYING NEW TECHNOLOGY PRODUCTS (E.G. THE NEWEST COMPUTER, DVD PLAYER, TV, CELL PHONE, ETC.) THAT COME ON TO THE MARKET, ARE YOU SOMEONE WHO?

DO YOU LIVE IN A?

DO YOU LIVE IN A?

ARE YOU?

ARE YOU?

WHAT IS YOUR AGE?

WHAT IS YOUR AGE?

WHAT IS YOUR MARITAL STATUS?

WHAT IS YOUR MARITAL STATUS?

INCLUDING YOURSELF AND ANY OTHERS, HOW MANY PEOPLE REGULARLY LIVE IN YOUR HOUSEHOLD?

INCLUDING YOURSELF AND ANY OTHERS, HOW MANY PEOPLE REGULARLY LIVE IN YOUR HOUSEHOLD?

WHAT IS THE HIGHEST LEVEL OF EDUCATION YOU HAVE COMPLETED OR THE HIGHEST DEGREE YOU HAVE RECEIVED?

WHAT IS THE HIGHEST LEVEL OF EDUCATION YOU HAVE COMPLETED OR THE HIGHEST DEGREE YOU HAVE RECEIVED?

WHAT IS YOUR EMPLOYMENT STATUS?

WHAT IS YOUR EMPLOYMENT STATUS?

WHERE DO YOU LIVE?

WHERE DO YOU LIVE?

WHAT TYPE OF INTERNET CONNECTION DO YOU HAVE FOR YOUR HOME COMPUTER?

WHAT TYPE OF INTERNET CONNECTION DO YOU HAVE FOR YOUR HOME COMPUTER?

ARE THERE ANY CHILDREN LIVING IN YOUR HOUSEHOLD IN THE FOLLOWING AGE CATEGORIES?

ARE THERE ANY CHILDREN LIVING IN YOUR HOUSEHOLD IN THE FOLLOWING AGE CATEGORIES?

WHICH OF THE FOLLOWING BEST DESCRIBES YOUR RACE?

WHICH OF THE FOLLOWING BEST DESCRIBES YOUR RACE?

DO YOU CONSIDER YOURSELF A HISPANIC AMERICAN OR LATINO?

DO YOU CONSIDER YOURSELF A HISPANIC AMERICAN OR LATINO?

WHAT IS YOUR CURRENT ANNUAL HOUSEHOLD INCOME (BEFORE TAXES)?

WHAT IS YOUR CURRENT ANNUAL HOUSEHOLD INCOME (BEFORE TAXES)?