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Flat Screen TV Interest and Awareness

Product Type: Market Research Report
Published by: Consumer Electronics Association
Published: January 2000
Product Code: R265-103
Description
The report described herein was designed and formulated by eBrain Market Research. The quantitative study was administered via telephone interview to a random national sample of 1,000 U.S. adults, during January 2000. The telephone interviewing employed industry standard random-digit dialing (RDD) and computer assisted telephone interviewing (CATI) techniques.

Short study gauges consumer interest in flat screen TVs, including what is appealing about flat screen TVs and when consumers expect to own one.

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Table of Contents
  1. Awareness Of Term - Flat Screen TV Or Plasma TV
  2. Source Of Information About Flat Screen Or Plasma TV
  3. Level Of Understanding Of Flat Screen Or Plasma TV
  4. Interest In Purchasing Reasonably Priced Flat Screen Or Plasma TV
  5. Reason For Wanting To Purchase Flat Screen Or Plasma TV
Ordering and More Information
Price and Delivery Options


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