Product Type: Market Research Report
Published by: InfoTrends/CAP Ventures
Published: November 2006
Product Code: R290-305Description This presentation has the results of InfoTrends new research on the wide format outdoor graphics market, including buying intentions, preferred brands, and preferred distribution channels.
Research for the study consisted of an electronic survey which yielded 232 North American respondents. All have wide format digital printers.Table of Contents
- Presentation slide titles:
- North American Wide Format Outdoor Graphics Printing End-User Study Methodology & Objectives
- End-User Respondent Profile
- Type of Business
- Number of Employees at Location
- Company's Total Annual Revenue
- Digital Printing Devices at Facility
- Percentage of Revenue by Business Line
- Percentage of Printing Revenue by Wide Format Type
- Wide Format Hardware
- Type of Wide Format Printer
- Wide Format Printer Width
- Number of Wide Format Printers by Setting
- Brand of Wide Format Printer Installed at Location
- Brand of Wide Format Printer Installed at Location
- Type of RIP Software
- Wide Format Hardware Spending Plans
- Plans to Acquire New Digital Wide Format Printer
- Most Likely Type of Digital Wide Format Printer to Acquire for Outdoor Graphics
- Brand of Aqueous Inkjet Printer Most Likely to Acquire
- Brand of Solvent Inkjet Printer Most Likely to Acquire
- Brand of Eco-Solvent Inkjet Printer Most Likely to Acquire
- Brand of UV-Curable Inkjet Printer Most Likely to Acquire
- Brand of Thermal Transfer Wide Format Printer Most Likely to Acquire
- Brand of Digital Photographic Wide Format Printer Most Likely to Acquire
- Amount Expected to Pay for Next Wide Format Printer for Outdoor Graphics
- Primary Driver for Acquiring a New Digital Wide Format Printer for Outdoor Graphics
- Capabilities Interested in Acquiring
- Top 3 Features When Buying a Wide Format Printer for Outdoor Graphics
- Plans to Print Indoor and Outdoor Applications with Next Outdoor Printer
- Wide Format Applications, Volume, and Mix
- Percentage of Wide Format Digital Printing by Application
- Percentage of Wide Format Digital Printing by Setting
- Wide Format Printing Growth or Decline in the Last Year by Application
- Wide Format Printing Growth or Decline in the Last Year by Application (Cont.)
- Percentage of Wide Format Digital Printing Revenue (24” or Wider) by Technology
- Number of Square Feet per Month Printed
- Number of Square Feet per Month Printed
- Number of Rolls of Media per Month
- Percentage of Wide Format Digital Outdoor Graphics by Width
- Number of Wide Format Outdoor Graphics Produced Before Other Process is More Effective
- Supplies Mix
- Percentage of Wide Format Digital Outdoor Graphics Output by Media
- Percentage of Wide Format Digital Outdoor Graphics Output on Paper by Type
- Percentage of Wide Format Digital Outdoor Graphics Output on Film by Type
- Percentage of Wide Format Digital Outdoor Graphics Output on Vinyl by Type
- Brand of Media Used
- Brand of Media Used (Cont.)
- Percentage of Ink Used for Outdoor Graphics
- Supplies Spending
- Amount Spent Annually on Inks for Digital Wide Format Printer for Outdoor Graphics
- Amount Spent Annually on Media for Digital Wide Format Printer for Outdoor Graphics
- Expected Change in Annual Spending on Media and Consumables for Digital Wide Format Outdoor Graphics
- Expected Percentage of Increase in Spending on Media and Consumables for Outdoor Graphics
- Expected Percentage of Decrease in Spending on Media and Consumables for Outdoor Graphics
- Net Change in Spending on Media and Consumables for Outdoor Graphics
- Percentage of Annual Spending on Media and Ink for Outdoor Graphics Products That Are Same Brand as Equipment
- Percentage of Annual Spending on Media and Ink for Outdoor Graphics Products Are Same Brand as Equipment
- Channels & Channel Considerations
- Sources Where Media and Consumables Are Regularly Purchased
- Importance of Factors When Deciding on Wide Format Supplier
- Importance of Factors When Deciding the Media Supplier
- Importance of Factors When Deciding on Brands of Paper, Film, Vinyl, and Other Media
- Lamination & Warranty Issues
- Percentage of Wide Format Digital Print Jobs That Are Laminated Prior to Delivery
- Percentage of Wide Format Digital Print Jobs That Are Laminated Prior to Delivery
- Change in Percentage of Wide Format Digital Print Jobs That Require Lamination
- Primary Reason for Laminating Wide Format Outdoor Graphics
- Percentage of Outdoor Graphics Produced by Time Expected to Last
- Percentage of Outdoor Graphics Work Includes a Warranty
- Length of Time of Warranty Offered
- Agree/Disagree Statements
- Agree/Disagree Statements (cont.)
- Agree/Disagree Statements (cont.)
- Agree/Disagree Statements (cont.)
- Conclusion
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