Demand Drivers for Printing Paper: Industry Report

Demand Drivers for Printing Paper

Product Type: Market Research Report
Published by: InfoTrends/CAP Ventures
Published: April 2008
Product Code: R290-458

Description

The following document provides an assessment of the principal mega trends and demand drivers in the printing industry over the medium term. The paper will discuss factors affecting the demand for print as well as major technological innovations that will occur in the print industry over the next several years in mature as well as emerging markets.

Table of Contents

Executive Summary
Introduction
Key Highlights
North America and Europe
Print Technology
Production Color Inkjet
Hybrid: Not Just for Cars
Transpromotional Documents
The TransPromo Revolution
Key TransPromo Drivers
Trends in Retailers’ Print Needs
North American and European Office Paper Consumption
Anticipated Change in Paper Consumption
The Green Movement
Emerging Markets
Conclusion

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