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Online IPOs: Fulfilling the Demands of the Retail Investment MarketProduct Type: Market Research ReportPublished by: TowerGroup Published: March 2000 Product Code: R301-636 Description The demand for IPOs by retail investors is evident. With the constant hype surrounding the successful IPO market, retail investors are eager for the enticing opportunity to invest in IPOs. As a result, online underwriting and distribution of IPOs is emerging rapidly. After Wit Capital's entrance into the market, new and old firms, alike, are finding ways to generate or obtain IPOs to distribute to the retail investor market.
Online IPO underwriting and distribution uses the Internet to streamline the underwriting process and to simply and equitably distribute IPOs. The Internet also enables retail investors to gain access to IPOs. This TowerGroup Research Note examines the concept, process, and strategies of online IPO underwriting and distribution. Table of Contents HighlightsVision Introduction The IPO Boom Online Underwriting Advantages of Online IPOs Status Quo Hinders Growth of Online Underwriting Conclusion |
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