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Smart Cards in the US: An Infrastructure Cost Analysis (Redux)

Product Type: Market Research Report
Published by: TowerGroup
Published: February 2001
Product Code: R301-691
Description
The success of American Express Blue, a credit card that contains a chip for authorizing Internet purchases as well as the conventional magnetic stripe for physical world authorizations, has effectively changed the outlook for smart cards in the US. Proof of this would be the attempt of Visa USA to emulate and perhaps surpass the success of Blue with its own chip card program. This TowerGroup Research Note comprises a complete infrastructure cost analysis of a smart card rollout in the US. As such it incorporates both developments in technology and the latest marketing gambits from the card associations and private network issuers.
Table of Contents
Highlights

Introduction

Situation Report

Internet Security

Real Progress

Background

European Experience

High Fees

Tangible Benefit

Infrastructure Cost Analysis: Industry Players

Technology Vendors

Planning

System Design

Development

Card Operating System

Smart Card-Accepting Devices

ATM Upgrade

Internal Testing

External Testing

Implementation

Smart Card Distribution

Internet Merchant Integration

Distribution of Terminals

Customer Service

Contingencies

The Retail Context

Large Retailers

Medium-Sized Retailers

In-house Software Development

Small Retailers

Total Infrastructure Cost and Outlook

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