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Singapore Telecommunications Report Q2 2008

Product Type: Market Research Report
Published by: Business Monitor International
Published: April 2008
Product Code: R302-3022
Description
Of note this quarter have been the significant changes made to internet/broadband forecasts. The drop in
internet users during 2007 was much more pronounced than had been anticipated by BMI, with a decline
of 30.6% y-o-y to reach 1.06mn. This compared to a fall of 5.9% y-o-y in 2006, while there was a 5.6%
y-o-y decline in 2005. With such a significant decline in 2007, we expect a smaller fall in 2008 at 12.3%
to reach 927,000, before gradually reaching 588,000 internet users by the end of our five-year forecast in
2012.


There are a number of reasons for this decline in internet take-up, which largely relate to the growing
popularity of broadband tariffs, while the government has sought to proactively turn Singapore into a hub
for high-speed broadband services and equipment. The state has already initiated a scheme under which
wireless internet access via a Wi-Fi enabled mobile device or laptop is provided in Singapore free of
charge between 2007 and 2009. The popularity of this has been reflected in the take-up of wireless
broadband services, with a subscriber total of 2.384mn at the end of 2007, according to the IDA.


Mobile penetration rates reached 127% at the end of 2007, with SingTel, StarHub and M1 having
contributed 983,000 new subscribers over the year. The bulk of net additions were prepaid users, largely
as operators stood to gain from tapping into demand for services from the expatriate market via its value
offerings and expanding its distribution. SingTel, StarHub and M1 reported y-o-y increases in their
prepaid subscriber bases of 90.2%, 26% and 29% respectively. This compared to the rise in postpaid
subscribers, of which there were a combined total of 3.011mn in the market, revealing an increase of just
5.9% over the year. That said, 3G has done exceptionally well this year, with growth of 92.4% y-o-y to
reach 1.7mn subscribers. This accounts for a third of the mobile population and has been due to improved
handset variety and content offerings. By 2010, around two-thirds of the market should have 3G, rising to
73% at the end of our five-year forecast in 2012.
Table of Contents
Executive Summary
SWOT
Table: Singapore Business Environment SWOT
Business Environment
Asia
Table: Business Environment Rankings
Industry Forecast Sce11
Mobile
Table: Singapore Telecoms Sector - Mobiles - Historical Data & Forecasts
Fixed-Line
Table: Telecoms Sector - Fixed-Line - Historical Data & Forecasts
Internet
Table: Telecoms Sector - Internet - Historical Data & Forecasts
Market Data Analysis
Mobile
Table: Singapore Net Additions (March 2005- December 2007) - No. of Net Additions (mn)
Table: Singapore Wireless Market (December 2007)
Table: Singapore Wireless Net Additions (December 2007)
Table: ARPU Growth (March 2005 - September 2007)
3G
Table: Singapore 3G Net Additions Market (December 2007)
Fixed-Line
Table: SingTel Operating Revenues (SGDmn), Quarter ended December 2007
Broadband
Table: Singapore Broadband Market Net Additions (December 2007)
Table: Singapore Broadband Market (December 2007)
Table: Composition of Broadband Internet Access Subscribers, December 2007
Table: Singapore Broadband Subscriber Market (mn)
Mobile Operator Data
Table: SingTel Mobile
Table: StarHub
Table: M1
Macroeconomic Data
Table: Economic Activity
Regulatory Environment31
Competition
Company Monitor
Table: Motorola Financial Breakdown (US$bn)
Motorola's Position In The Global Handset Market
Table: Asia-Pacific Major Contract Wins For Motorola 2007/08
Operators
Singapore Telecommunications (SingTel)
SingTel Mobile
MobileOne (M1)
StarHub
Competitive Landscape
Table: Key Players - Singapore Telecoms Sector
Table: Selected Operators Financial Indicators
Key Players
Fixed-Line
Table: Regional Fixed-Line Penetration Overview
Mobile
Table: Regional Mobile Penetration Overview
Broadband
Table: Regional Broadband Penetration Overview
BMI Forecast Modelling
How we generate our industry forecasts
Telecommunications Industry
Sources


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