Canada Telecommunications Report Q3 2009: Industry Report

Canada Telecommunications Report Q3 2009

Product Type: Market Research Report
Published by: Business Monitor International
Published: August 2009
Product Code: R302-7574

Description

Canada's broadband market saw slower growth in 2008 than BMI had previously anticipated. A focus onhigher speed services has led to subscribers that generate greater revenues but fewer net additions. That isnot to say that there are fewer growth prospects. Indeed, BMI forecasts the fastest growth in thebroadband market compared with other sectors, as internet services become an integral part of day-to-daylife for both corporate and residential subscribers alike. Competition for the top spot in the broadbandmarket is fierce with only a few thousand subscribers separating fixed-line operator Bell Canada fromcable operator Shaw. Rogers Cable and TELUS are swiftly catching up making this a highly dynamicarea of the telecoms market.

The opposite seems to be true for the fixed-line market which continues to decline. Although mobileservices have yet to reach 65% penetration there is still a decline in the number of fixed lines in service.The importance of fixed connections in more rural areas, however, means that fixed-line services remainan important part of the telecoms market. In some cities this is a less important issue with an increasingnumber of subscribers opting for mobile-only voice connections. Data from the Canadian Statistics Officeshow that an increasing number of households have access to a mobile phone and a growing proportionare now mobile-only. This is particularly a trend among younger subscribers and so is likely to maintainthe downward trajectory.

The recession in Canada has inevitably affected the different sectors of the telecoms market. Growthacross the board has been slower than BMI had previously anticipated and we expect that it will remainslow for much of 2009. However, there is plenty of potential for expansion of mobile services in Canadaas well as the broadband market looking set to reach 40% penetration by the end of 2013.We have left Mobile Data Analysis unchanged this quarter owing to a focus on fixed-line and broadbandservices. However, forecasts and operator data tables have been fully updated with figures from Q109.

Table of Contents

Executive Summary
SWOT Analysis
Table: Canada Mobile SWOT: Canada Wireline Market SWOT Analysis; Canada Political SWOT; Canada Economic SWOT; Macroeconomic Forecast Scenario; CANADA - ECONOMIC ACTIVITY; Industry Forecast Scenario; Mobile
TABLE: TELECOMS SECTOR - MOBILE - HISTORICAL DATA AND FORECASTS: Fixed Line
TABLE: TELECOMS SECTOR - FIXED-LINE - HISTORICAL DATA AND FORECASTS: Internet
TABLE: TELECOMS SECTOR - INTERNET - HISTORICAL DATA AND FORECASTS: Market Data Analysis; Mobile; Market Shares
Table: Canada Mobile Market, Q408
Table: Canada Mobile Market Net Additions, Q208-Q408: Subscriber Mix
Table: Canada Mobile Network Operator Subscriber Mix Q408: ARPU & MOU; Canada: Blended ARPU vs Data ARPU; 3G; Mobile Contract Wins; Mobile Content; VAS Timeline; VAS Timeline; Mobile Operator Data
TABLE: CANADA MOBILE MARKET OVERVIEW
TABLE: ROGERS TELECOM
TABLE: BELL WIRELESS ALLIANCE
TABLE: TELUS WIRELESS
TABLE: SASKTEL MOBILITY
TABLE: MTS MOBILITY: Fixed Line; CANADIAN LOCAL VOICE MARKET; Cable Operator Growth; Pay-TV
TABLE: CANADIAN CABLE TV MARKET: Pay-TV ARPU; IPTV; Internet; CANADIAN BROADBAND MARKET
TABLE: HIGH-SPEED INTERNET SUBSCRIBERS AS % OF HOMES WITH ACCESS TO HIGH-SPEED INTERNET
TABLE: WIRELINE DEVELOPMENTS: Regulatory Environment & Industry Developments
Table: Division Of Regulatory Responsibilities In Canada: Market Overview; Competitive Landscape; Market Structure
Table: Key Players: Canada Telecoms Sector
Table: Selected Operators Financial Indicators
Appendix: Mobile; Fixed Line; Internet; Telecoms Business Environment Ratings Methodology; Ratings Overview; Weighting
Table: Weighting: Indicators; Indicators; Country Snapshot: Canada Demographic Data
Section 1: Population
Table: Demographic Indicators, 2005-2030
Table: Rural/Urban Breakdown, 2005-2030
Section 2: Education And Healthcare
Table: Education, 2000-2003
Table: Vital Statistics, 2005-2030
Section 3: Labour Market And Spending Power
Table: Employment Indicators, 2001-2006
Table: Consumer Expenditure, 2000-2012 (US$)
Table: Average Annual Manufactuing Wages, 2000-2012: BMI Telecoms Industry Glossary
Table: Glossary of Terms: BMI Telecoms Forecast & Sourcing; How We Generate Our Industry Forecasts
Table: Telecommunications Industry Forecast: Sources

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