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Indonesia Telecommunications Report Q4 2009Product Type: Market Research ReportPublished by: Business Monitor International Published: August 2009 Product Code: R302-7732 Description This is BMI’s first full update since the sections on mobile, fixed-line and broadband were extended. Wehave also, for the first time, introduced a new forecast table for mobile ARPU rates into the IndustryForecast Section.The continued dominance of prepaid subscribers, accounting for around 95% of the total has largely beento blame for the falling blended ARPU rates. In addition, the rise in the number of new entrants into themobile industry has seen overall price plans decline so that this has also negatively impacted ARPUs. Atthe end of 2008, the average ARPU rate stood at IDR44,160, and down from IDR58,092 in the previousyear. BMI is forecasting that 2009 will also experience a decline reaching IDR34,354, falling further toIDR22,501as of 2013. There is the potential, however, for blended ARPU rates to improve in the longer term. Improvements inthe 3G market, in particular, should help to raise spending. At present, 3G accounts for around 5% of themarket total, despite its early introduction. While tariffs remain a major barrier to take-up, the lack ofappealing mobile content, combined with limited handset models and variety, has similarly contributed tothe slow adoption rates. Following Telkomsel’s announcement that it had 65.3mn mobile subscribers at the end of 2008, we arenow able to present a fuller picture of the current mobile competitive landscape. At the end of the year,there were 146.332mn mobile subscribers, representing growth of 50.4%, largely flat from the previousyear, which expanded by 49.3%. This revealed itself to be due to operators discounting inactivesubscriber figures from their total customer bases, so that the Indonesian market continues to exhibitstrong potential for growth. By 2013, BMI forecasts that the total market will have doubled, withpenetration rates at 172.3%. The culling of inactive customers by operators also meant that Indonesia’s maturity levels dropped,adding to its attractiveness in BMI’s latest Business Environment Ratings index. This, together with therise in independence of regulator score from 50 to 60, due to improvements in competition, led Indonesiato rise up the table to joint 10th place with Pakistan, out of a total of 18, compared to its previous quarterlyposition of 12th. Table of Contents
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