Singapore Consumer Electronics Report Q4 2009: Industry Report

Singapore Consumer Electronics Report Q4 2009

Product Type: Market Research Report
Published by: Business Monitor International
Published: September 2009
Product Code: R302-7931

Description

Singapore’s consumer electronics devices market, defined as including computing devices, mobilehandsets, and video, audio and gaming products, is forecast to be worth around US$3.2bn in 2009. This isexpected to increase to US$3.9bn by 2013, at a compound annual growth rate (CAGR) of 5%, slowerthan in the preceding five years.

In H109 growth was stronger than expected in a number of key categories such as notebook and netbookcomputers, and smartphones, both of which were in double-digit growth territory. Volume sales growthwas also strong in the flatscreen TV segment, but revenues were down amid signs that consumers werechoosing to buy lower-priced models.

Computers

Computers accounted for around 70% of Singapore consumer electronics spending in 2008. BMI forecasts Singapore computer hardware sales of US$2.24bn in 2009, up from US$2.13bn the previous year. With government projects helping to drive the market, CAGR for the 2009-2013 period will be around 5%, withmost growth driven by multimedia and entertainment notebooks and netbooks.

AV

Singapore’s domestic video, audio and gaming device market is forecast at US$673mn in 2009, with negativegrowth from 2008. The market is expected to grow at a CAGR of 3% between 2009 and 2013, to a value ofUS$760mn. Video applications such asLCD TV sets and digital cameras will continue to provide revenue growth at a slower rate due to price erosion.

Mobile Handsets

Singapore mobile handset sales recorded strong growth in H109 with robust demand for smartphones despite theeconomic slowdown. Total Singapore market handset sales are expected to grow at a CAGR of about 7% toUS$345mn in 2013, with the market driven mainly by replacements as penetration is already above 100%. The fastest sales growth will be of 3G handset units and smartphones.

Table of Contents

BMI Consumer Electronics Forecast Summary: SWOT Analysis; Singapore Consumer Electronics Market SWOT; Singapore Electronics Industry SWOT; Singapore Political SWOT; Singapore Economic SWOT; Singapore Business Environment SWOT; Consumer Electronics Market; Computers
Table: Computers: Demand: AV
Table: AV: Demand: Communications
Table: Mobile Handsets: Demand: Government Authority; Electronics Industry
Table: Electronics Output: Semiconductors Production Base
Table: Electronics Industry: Auto
Table: Auto application semiconductors: Industry Developments; Industry Forecast Scenario
Table: Consumer Electronics Overview: Singapore Macroeconomic Forecast
Table: Singapore - Economic Activity, 2006-2013: Competitive Landscape; Domestic Company Profiles; Chartered Semiconductors; Singapore Computer Systems (SCS); BMI Methodology; How We Generate Our Industry Forecasts; Electronics Industry; Sources

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