Executive Report on Strategies in China: Industry Report

Executive Report on Strategies in China

Product Type: Market Research Report
Published by: Icon Group International, Inc.
Published: June 2007
Product Code: R307-25803

Description

The primary audience for this report is managers involved with the highest levels of the strategic planning process and consultants who help their clients with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application, but also from its alternative perspective on strategic planning in China.

This report helps executives evaluate strategic investment and entry alternatives in China. As the editor of this report, I am drawing on a methodology developed at INSEAD, an international business school (www.insead.edu). The methodology decomposes a country’s strategic potential along three key dimensions: (1) latent demand, (2) accessibility, and (3) trade indicators. A country may have very high latent demand, yet have low accessibility, making it a less attractive market than many smaller potential countries having higher levels of accessibility.

With this perspective, this report provides a strategic profile of China. It does so by compiling published information that directly relates to latent demand and accessibility. The reader new to China can quickly understand where China fits into a firm’s strategic perspective. In what follows, Chapter 2 is a general evaluation of the accessibility of China, with particular focus on investment and business conditions. In Chapter 3, I report my findings on the real economic potential, or latent demand, represented by China when defined as an area of dominant influence. Chapter 3 is followed by trade indicators for key industries, categories, and products in China.

Table of Contents

1 INTRODUCTION & METHODOLOGY: 1.1 What Does This Report Cover?; 1.2 How to Strategically Evaluate China; 1.3 Latent Demand and Accessibility in China
2 MACRO-ACCESSIBILITY IN CHINA: 2.2 Political Risks; 2.3 Marketing Strategies; 2.4 Import and Export Regulation Risks; 2.5 Investment Climate; 2.6 Trade and Project Financing; 2.7 Travel Risks; 2.8 Key Contacts
3 ECONOMIC AND PRODUCT MARKETS IN CHINA: 3.1 Introduction & Methodology; 3.2 Summary Rankings; 3.3 Latent Demand Forecasts
4 TRADE INDICATORS: IMPORTS INTO CHINA: 4.1 Introduction & Methodology; 4.2 Summary of Imports into China; 4.3 Import Details
5 TRADE INDICATORS: EXPORTS FROM CHINA: 5.1 Introduction & Methodology; 5.2 Summary of Exports from China; 5.3 Export Details
6 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS: 6.1 Disclaimers & Safe Harbor; 6.2 ICON Group International, Inc. User Agreement Provisions

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