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CALA: Beyond Mexico (Market Focus)

Product Type: Market Research Report
Published by: Datamonitor
Published: August 2006
Product Code: R313-16897
Description
Introduction

This brief analyzes CALA in the context of domestic and offshore outsourcing investment.

Scope
  • The overall state of CALAs outsourcing market with regard to demand, supply and growth;
  • An analysis of Brazil's capacity for domestic and offshore contact center outsourcing;
  • An overview of offshoring capabilities in Chile and Argentina;
Highlights

Market size statistics from the three major contact center outsourcing markets in CALA;

Growth rates associated with contact center outsourcing and offshoring in CALA;

Demand statistics indicating from where outsourcing demand will originate from offshore.

Reasons to Purchase
  • Learn how the CALA contact center industry will grow though 2010;
  • Understand the evolution of contact center outsourcing in CALA from the perspective of offshore and domestic demand;
  • Learn about language and commercial trends in each of these market, and how they can affect demand over the coming years.
Table of Contents
DATAMONITOR VIEW
CATALYST
This market outlook series provides the in-depth analysis of the various sectors 'on the ground' that investors need to be aware of, as well as trends affecting onshore demand.
SUMMARY
METHODOLOGY


ANALYSIS
Contact center outsourcing investors can derive revenues from CALA
Domestic outsourcing growth will taper through 2010
Offshore contact center outsourcing will drive revenue growth in CALA
Brazil's domestic market offers outsourcers opportunities to profit
Outsourcers should look to Argentina and Chile for bilingual customer service
Outsourcers need to stay abreast of emerging locations in CALA and how to evaluate them


APPENDIX
Further reading
Ask the analyst


List of Tables
Table 1: CALA domestic outsourced agent positions, 2005 - 2010
Table 2: CALA offshore outsourced agent positions, 2005 - 2010
Table 3: Selected contact center outsourcers operating in Brazil
Table 4: Selected contact center outsourcers operating in Argentina and Chile
Table 5: Key themes for evaluating emerging CALA offshore locations


List of Figures
Figure 1: CALA outsourced agent positions, 2005 - 2010
Figure 2: CALA domestic outsourced agent positions, 2005 - 2010
Figure 3: CALA offshore outsourced agent positions, 2005 - 2010
Figure 4: CALA offshore AP demand, 2005 - 2010
Figure 5: US Hispanic population growth, 2000 & 2004
Figure 6: US Hispanic household income, 1992 - 2004
Figure 7: Price per agent per hour, selected offshore contact center outsourcing locations
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