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The Emerging Market For Speech Analytics (Review Report)

Product Type: Market Research Report
Published by: Datamonitor
Published: October 2006
Product Code: R313-16953
Description
Introduction

This report combines all four briefs from the speech analytics theme for 2006. The market focus briefs provide an introduction to speech analytics and dissect trends in its adoption by vertical and global region, while the strategic briefs provide strategic insights for vendors and a step-by-step guide for customers.

Scope
  • Provides revenue forecasts by vertical and global region for speech analytics
  • Identifies critical trends and drivers in adoption, and presents speech analytics in the context of larger economic trends
  • Examines the role of speech analytics within the organization for both quality monitoring and business intelligence
Highlights

Outsourcers, financial services institutions, and communications firms have powerful incentives to adopt speech analytics as a quality monitoring solution

North America will be the strongest initial market for speech analytics, followed by EMEA. Utilities, travel and tourism and healthcare will be promising markets for analytics.

Speech analytics is not a disruptive technology, but a natural extension of trends within the customer-centric enterprise

Reasons to Purchase
  • Gain a global overview of a valuable new tool for business intelligence and quality monitoring
  • Identify opportunities for both vendors and customers at a critical stage in the market
  • Derive in-depth insight into the drivers and inhibitors for adoption in multiple verticals

Table of Contents
DATAMONITOR VIEW
CATALYST
SUMMARY
METHODOLOGY


EXECUTIVE SUMMARY
Introduction
Speech Analytics 101 (Market Focus)
Understanding Opportunities in Speech Analytics (Market Focus)
Speech Analytics Go-To-Market Strategies (Strategy Focus)
Optimizing Business Processes with Speech Analytics (Strategy Focus)
Global Market Trends for Speech Analytics (Databook)
Summary
Speech analytics is not a disruptive technology, but a natural extension of trends within the customer-centric enterprise
Contextual background
Recent developments
Uses of speech analytics
Outsourcers, financial services institutions and communications firms have powerful incentives to adopt speech analytics as a QM solution
Financial services
Communications
Outsourcers
Although government will continue to be a core revenue generator for this market, the proportion of revenue from the private sector will increase
The market as a whole is expected to quadruple through 2010


UNDERSTANDING OPPORTUNITIES IN SPEECH ANALYTICS (MARKET FOCUS)
Summary
North America will be the strongest initial market for speech analytics, followed by EMEA.
Healthcare, travel and tourism and utilities will be promising markets for speech analytics
Healthcare
Utilities
Travel and tourism
Technology, retail, and entertainment are expected to be longer-term, smaller-scale prospects.
Technology
Retail
Entertainment


SPEECH ANALYTICS GO-TO-MARKET STRATEGIES (STRATEGY FOCUS)
Summary
Vendors should directly address the factors inhibiting pragmatist managers' investment
Vendors should bear in mind how their solution will be used within an organisation, and strategize accordingly
Vendors should carefully select complementary types of functionality with which to integrate in order to access larger markets


OPTIMIZING BUSINESS PROCESSES WITH SPEECH ANALYTICS (STRATEGY FOCUS)
Summary
Define a baseline and a set of goals for speech analytics deployments
Establish a baseline
SWOT Analysis: Strengths, Weaknesses, Opportunities, and Threats
External environment
Internal environment
Goal formulation
Quality monitoring goals
Business intelligence goals
Select, pilot, and deploy a solution that meshes with business needs
Strategy formulation
Implementation and deployment
Ongoing management
Reevaluate the solution and ensure that it continues to meet organizational imperatives
Benchmarking
Awareness
Feedback


GLOBAL MARKET TRENDS FOR SPEECH ANALYTICS (DATABOOK)
Introduction
Definitions
APPENDIX
Definitions
Ask the analyst


List of Tables
Table 1: Revenue and growth rates for early adopter verticals, 2005-2010
Table 2: Public and private sector market proportions, 2005-2010
Table 3: Global revenues for speech analytics, 2004-2010
Table 4: Global market for speech analytics by region, 2005-2010
Table 5: Vertical market distribution, 2005 and 2010
Table 6: Speech analytics definitions
Table 7: Global market for speech analytics, 2005-2010
Table 8: Global market for speech analytics by percentage
Table 9: APAC market for speech analytics, 2005-2010
Table 10: CALA market for speech analytics, 2005-2010
Table 11: EMEA market for speech analytics, 2005-2010
Table 12: North American market for speech analytics, 2005-2010
Table 13: Vertical market segmentation of speech analytics 2005- 2010


List of Figures
Figure 1: Revenues for early adopter verticals, 2005-2010
Figure 2: Growth rates for early adopter verticals, 2005-2010
Figure 3: Public and private sector market proportions, 2005 and 2010
Figure 4: Global revenues for speech analytics, 2005-2010
Figure 5: Global market for speech analytics by region, 2005-2010
Figure 6: Vertical market distribution, 2005
Figure 7: Vertical market distribution, 2010
Figure 8: Speech Analytics adoption curve
Figure 9: Steps for Deploying Speech Analytics in the Contact Center
Figure 10: Global market for speech analytics, 2005-2010
Figure 11: Global market for speech analytics by percentage
Figure 12: APAC market for speech analytics, 2005-2010
Figure 13: CALA market for speech analytics, 2005-2010
Figure 14: EMEA market for speech analytics, 2005-2010
Figure 15: North American market for speech analytics, 2005-2010
Figure 16: Vertical market segmentation of speech analytics, 2005
Figure 17: Vertical market segmentation of speech analytics, 2010
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