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PRIMEDIA, Inc. - SWOT Analysis

Product Type: Market Research Report
Published by: Datamonitor
Published: July 2007
Product Code: R313-23088
Description
Datamonitor's PRIMEDIA, Inc. - SWOT Analysis Company Profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

PRIMEDIA is the leading targeted media company in the US. The company publishes a range of content through print (magazines, books and directories), live events (trade and consumer shows), video and internet. The company primarily operates in the US. It is headquartered in New York City, New York and employs about 2,800 people. The company recorded revenues of $849.3 million during the fiscal year ended December 2006, an increase of 3.4% over 2005. The operating profit of the company was $107.7 million during fiscal year 2006, an increase of 1.6% over 2005. The net profit was $38.3 million in fiscal year 2006, a decrease of 93.2% over 2005.

Scope of the Report
  • Provides all the crucial company information required for business and competitor intelligence needs
  • Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
  • Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement
Reasons to Purchase
  • Support sales activities by understanding your customers’ businesses better
  • Qualify prospective partners and suppliers
  • Keep fully up to date on your competitors’ business structure, strategy and prospects
  • Obtain the most up to date company information available
Table of Contents
This product typically includes the following sections:
Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis
Ordering and More Information
Price and Delivery Options


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